GMC Terrain Sales Up 22 Percent To Nearly 22K Deliveries During Q1 2024

April 6, 2024 3:31 am

GMC Terrain sales increased in the United States, Canada, and Mexico during the first quarter of 2024.

GMC Terrain Sales - Q1 2024 - United States

In the United States, GMC Terrain deliveries totaled 21,864 units in Q1 2024, an increase of about 22 percent compared to 17,928 units sold in Q1 2023.

MODEL	Q1 2024 / Q1 2023	Q1 2024	Q1 2023
TERRAIN	+21.95%	21,864	17,928

GMC Terrain Sales - Q1 2024 - Canada

In Canada, GMC Terrain deliveries totaled 4,701 units in Q1 2024, an increase of about 59 percent compared to 2,950 units sold in Q1 2023.

MODEL	Q1 2024 / Q1 2023	Q1 2024	Q1 2023
TERRAIN	+59.36%	4,701	2,950

GMC Terrain Sales - Q1 2024 - Mexico

In Mexico, GMC Terrain deliveries totaled 624 units in Q1 2024, an increase of about 10 percent compared to 569 units sold in Q1 2023.

MODEL	Q1 2024 / Q1 2023	Q1 2024	Q1 2023
TERRAIN	+9.67%	624	569

Competitive Sales Comparison (USA)

GMC Terrain sales during the first quarter of 2024 placed the Professional Grade brand’s compact crossover in 11^th place among 15 entries in the mainstream compact crossover segment when ranked by sales volume, up a spot from the previous quarter. The Toyota RAV4 kept the top spot by a wide margin over the Honda CR-V again. RAV4 sales jumped 47 percent for a very healthy 124,822 deliveries, besting Honda by nearly 30K deliveries. The CR-V stayed in second place with a 41 percent bump to 95,038 units. The Nissan Rogue maintained third with a 19 percent swell to 90,804 units. The Chevy Equinox (see running Chevy Equinox sales), the Terrain’s corporate cousin and D2 platform mate, kept fourth place with a two percent uptick to 54,185 units. The Forester moved into fifth with a 60 percent spurt to 48,546 units. The GMC Terrain (see running GMC Terrain sales) moved up a spot to 11^th place with a 22 percent increase to 21,864 units. The discontinued Dodge Journey has fallen off the list.

Sales Numbers - Mainstream Compact Crossovers - Q1 2024 - USA

MODEL	Q1 24 / Q1 23	Q1 24	Q1 23	Q1 24 SHARE	Q1 23 SHARE
TOYOTA RAV4	+47.36%	124,822	84,704	19%	16%
HONDA CR-V	+41.34%	95,038	67,241	14%	12%
NISSAN ROGUE	+18.70%	90,804	76,499	14%	14%
CHEVROLET EQUINOX	+2.43%	54,185	52,902	8%	10%
SUBARU FORESTER	+59.65%	48,546	30,408	7%	6%
HYUNDAI TUCSON	-1.43%	45,509	46,170	7%	9%
KIA SPORTAGE	+17.68%	37,286	31,684	6%	6%
FORD ESCAPE	+73.03%	36,595	21,149	6%	4%
MAZDA CX-5	-11.32%	34,345	38,727	5%	7%
FORD BRONCO SPORT	+5.67%	31,565	29,871	5%	6%
GMC TERRAIN	+21.95%	21,864	17,928	3%	3%
VOLKSWAGEN TIGUAN	+9.52%	21,626	19,747	3%	4%
MITSUBISHI OUTLANDER	+41.08%	13,846	9,814	2%	2%
MITSUBISHI ECLIPSE CROSS	+120.29%	3,463	1,572	1%	0%
JEEP CHEROKEE	-90.95%	1,196	13,213	0%	2%
TOTAL	+21.98%	660,690	541,629

The Terrain maintained a three percent market share in its segment. The RAV4 led with a 19 percent segment share, up three percentage points year-over-year. The CR-V and Rogue both earned a 14 percent share, with the CR-V up two percentage points and the Rogue maintaining its segment share. The Equinox posted an eight percent share, down two percentage points, and the Forester held a seven percent share, up one percentage point.

GM’s two entries, the Chevy Equinox and GMC Terrain, combined for 76,049 deliveries, an 11 percent segment share, keeping The General in fourth place.

GM Mainstream Compact Crossover Sales - Q1 2024 - USA

MODEL	Q1 24 / Q1 23	Q1 24	Q1 23	Q1 24 SHARE	Q1 23 SHARE
CHEVROLET EQUINOX	+2.43%	54,185	52,902	71%	75%
GMC TERRAIN	+21.95%	21,864	17,928	29%	25%
TOTAL	+7.37%	76,049	70,830

Mitsubishi’s two models, the Eclipse Cross and Outlander, had combined sales of 17,309 units for a three percent segment share.

Mitsubishi Mainstream Compact Crossover Sales - Q1 2024 - USA

MODEL	Q1 24 / Q1 23	Q1 24	Q1 23	Q1 24 SHARE	Q1 23 SHARE
MITSUBISHI ECLIPSE CROSS	+120.29%	3,463	1,572	20%	14%
MITSUBISHI OUTLANDER	+41.08%	13,846	9,814	80%	86%
TOTAL	+52.02%	17,309	11,386

Overall, the compact crossover segment grew 22 percent to 660,690 units during Q1 2024, meaning GMC Terrain sales matched the segment average.

The GM Authority Take

Sales of the GMC Terrain started the year rebounding from the previous quarter and matched the segment average year over year.

We expect future sales to get a boost from the upcoming all-new Terrain. But GM’s challenge remains, as it does for everything it builds, producing enough units of GMC’s entry-level crossover to meet demand.

About GMC Terrain

The 2024 GMC Terrain arrives with minimal changes, specifically losing two paint colors, while the GMC Pro Safety Plus package is now standard on the AT4 trim level and remains standard on the Denali trim and optional on the SLE and SLT trims.

Here is everything new and different for the 2024 GMC Terrain.

The 2025 GMC Terrain is on the way as a next-generation model, set to arrive later this year. Here’s what we know and expect regarding the 2025 Terrain. GM Authority has learned that production of the third-generation Terrain at the GM San Luis Potosí plant in Mexico has been pushed back a few months to October 14^th.

Exclusive details of the 2025 GMC Terrain interior reveal a cockpit design similar to that of the all-new 2024 GMC Acadia, confirmed by photos of the next-gen Terrain interior spied for the first time.