Chevrolet Argentina sales decreased 60 percent to 1,045 units in March 2024. The figures place Chevrolet as Argentina’s seventh best-selling automobile brand during the month, behind Toyota, Volkswagen, Fiat, Peugeot, Renault, and Ford.
Individual model sales performance was as follows:
- Chevrolet Cruze sales decreased 82.73 percent to 148 units
- Chevrolet Equinox sales decreased 85.29 percent to 5 units
- Chevrolet Montana sales totaled 19 units
- Chevrolet Onix sales decreased 43.1 percent to 297 units
- Chevrolet S10 sales decreased 47.2 percent to 66 units
- Chevrolet Spin sales decreased 71.59 percent to 25 units
- Chevrolet Tracker sales decreased 52.73 percent to 477 units
- Chevrolet Trailblazer sales decreased 33.33 percent to 2 units
Chevrolet Argentina sales decreased 48.5 percent to 4,616 units during the first three months of the 2024 calendar year.
Sales Results - March 2024 - Argentina - Chevrolet
| MODEL | MAR 2024 / MAR 2023 | MARCH 2024 | MARCH 2023 | YTD 2024 / YTD 2023 | YTD 2024 | YTD 2023 |
|---|---|---|---|---|---|---|
| CRUZE | -82.73% | 148 | 857 | -72.43% | 715 | 2,593 |
| EQUINOX | -85.29% | 5 | 34 | -81.55% | 19 | 103 |
| MONTANA | * | 19 | * | * | 61 | * |
| ONIX | -43.10% | 297 | 522 | -55.98% | 913 | 2,074 |
| S10 | -47.20% | 66 | 125 | -53.48% | 274 | 589 |
| SPIN | -71.59% | 25 | 88 | -43.13% | 91 | 160 |
| TRACKER | -52.73% | 477 | 1,009 | -25.71% | 2,534 | 3,411 |
| TRAILBLAZER | -33.33% | 2 | 3 | -84.21% | 3 | 19 |
| CHEVROLET TOTAL | -60.42% | 1,045 | 2,640 | -48.46% | 4,616 | 8,956 |
The GM Authority Take
Again, Chevrolet Argentina sales suffered a drastic double-digit contraction during March, which marked a new negative record for the brand in the South American country. In addition to representing the fifth consecutive monthly drop, last month’s record becomes the worst figure in Chevrolet’s recent history in the Argentine market – hit by the severe macroeconomic difficulties and limitations to doing business that manufacturers face in the country.
All Chevrolet Argentina models significantly decreased their registrations, both in the month and the accumulated totals in the year’s first quarter. The negative overall performance was led by substantial declines experienced by the domestically produced Chevy Cruze and Chevy Tracker, which lost 709 and 532 units year-over-year – respectively, subtracting a significant volume of 1,241 deliveries, equivalent to more than 80 percent of the brand’s total loss.
The only exception in the list of models with red figures was the all-new Chevy Montana, which had not yet started commercialization in Argentina in March 2023. Even so, Chevrolet’s compact pickup has maintained a meager volume in the local market since its launch. GM Argentina has not been able to increase the inventory of available units due to a set of obstacles that still limit its import from Brazil.
About The Numbers
- All percent change figures compared to Chevrolet Argentina sales for March 2023, unless noted otherwise
Further Reading & Sales Reporting
- GM news
- Running GM sales results
- Running Chevrolet sales results
- GM Q1 2024 sales reports:
- GM Q1 2024 sales U.S.A.
- GM Canada sales Q1 2024
- GM Mexico sales Q1 2024
- GM China sales Q1 2024
- GM Brazil sales Q1 2024
- GM Argentina sales Q1 2024
- Chevrolet Argentina January 2024 sales
- Chevrolet Argentina February 2024 sales
- Chevrolet Argentina March 2024 sales (this page)
- GM Chile sales Q1 2024
- GM Colombia sales Q1 2024
- GM South Korea sales Q1 2024
- GM South Korea January 2024 sales
- Chevrolet South Korea January 2024 sales
- Cadillac South Korea January 2024 sales
- GM South Korea February 2024 sales
- Chevrolet South Korea February 2024 sales
- GMC South Korea February 2024 sales
- Cadillac South Korea February 2024 sales
- GM South Korea March 2024 sales
- Chevrolet South Korea March 2024 sales
- Cadillac South Korea March 2024 sales
- GM South Korea January 2024 sales
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