Chevrolet Colombia Sales Fell 17 Percent In February 2024
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Chevrolet Colombia sales decreased 17 percent to 1,646 units in February 2024. The figures place Chevrolet as the fourth country’s best-selling automobile brand of the month, behind Toyota, Renault, and Kia.
Individual model sales performance was as follows:
- Chevrolet Blazer sales decreased 61.29 percent to 12 units
- Chevrolet Bolt EUV sales decreased 42.11 percent to 11 units
- Chevrolet Camaro sales decreased 50 percent to 2 units
- Chevrolet Captiva sales increased 6.72 percent to 143 units
- Chevrolet Colorado sales decreased 79.76 percent to 17 units
- Chevrolet Commercial Truck sales decreased 8.51 percent to 355 units
- Commercial Truck sales include sales of the Chevy N-Series lineup (NKR, NPR, NQR, and NPS) and Chevy F-Series lineup (FRR, FTR, and FVR)
- Chevrolet Equinox sales were flat at 33 units
- Chevrolet Montana sales totaled 45 units
- Chevrolet N400 sales increased 3.39 percent to 61 units
- Chevrolet NHR sales decreased 38.51 percent to 91 units
- Chevrolet Onix sales decreased 8.1 percent to 590 units
- Chevy Joy sales totaled 258 units
- Chevy Onix second-generation sales totaled 332 units
- Chevrolet Silverado sales increased 100 percent to 18 units
- Chevrolet Tahoe sales increased 125 percent to 9 units
- Chevrolet Tracker sales decreased 34.48 percent to 247 units
- Chevrolet Traverse sales decreased 45.45 percent to 12 units
During the first two months of the 2024 calendar year, Chevrolet Colombia sales decreased 26 percent to 3,182 units.
Sales Results - February 2024 - Colombia - Chevrolet
MODEL | FEB 2024 / FEB 2023 | FEBRUARY 2024 | FEBRUARY 2023 | YTD 2024 / YTD 2023 | YTD 2024 | YTD 2023 |
---|---|---|---|---|---|---|
BLAZER | -61.29% | 12 | 31 | -59.21% | 31 | 76 |
BOLT EUV | -42.11% | 11 | 19 | -60.00% | 14 | 35 |
CAMARO | -50.00% | 2 | 4 | -20.00% | 4 | 5 |
CAPTIVA | +6.72% | 143 | 134 | -6.05% | 295 | 314 |
COLORADO | -79.76% | 17 | 84 | -85.39% | 32 | 219 |
COMMERCIAL TRUCK | -8.51% | 355 | 388 | -25.98% | 604 | 816 |
EQUINOX | 0.00% | 33 | 33 | -9.38% | 58 | 64 |
MONTANA | * | 45 | * | * | 92 | * |
N400 | +3.39% | 61 | 59 | +35.00% | 108 | 80 |
NHR | -38.51% | 91 | 148 | -41.42% | 157 | 268 |
ONIX | -8.10% | 590 | 642 | -24.46% | 1,158 | 1,533 |
SILVERADO | +100.00% | 18 | 9 | +121.05% | 42 | 19 |
TAHOE | +125.00% | 9 | 4 | +300.00% | 24 | 6 |
TRACKER | -34.48% | 247 | 377 | -30.47% | 543 | 781 |
TRAVERSE | -45.45% | 12 | 22 | -52.63% | 18 | 38 |
CHEVROLET TOTAL | -17.12% | 1,646 | 1,986 | -26.19% | 3,182 | 4,311 |
The GM Authority Take
The new decrease in Chevrolet Colombia sales in February further deepened the negative performance of the brand in the South American country, accumulating no less than 16 consecutive months of contraction. The drop caused Chevrolet to fall for the first time to fourth position among the best-selling brands in the Colombian market – which, until a couple of years ago, it had widely led. The brand recently regained second place on the podium after occupying the third position for much of 2023.
This poor result for Chevrolet Colombia is the result of the general drop in sales volume of most vehicles that the brand offers in the country – including its most popular models, Chevy Onix, Chevy Tracker, and the line of commercial trucks of Isuzu origin. Although it remains the brand’s best-selling car in Colombia, the Onix continues to lose ground among Colombian customers. For its part, the Tracker suffered the brand’s most significant single drop last month.
In contrast, the Chevy Captiva and a few low-volume models managed to increase their sales in February but without enough capacity to balance the scales. Additionally, the all-new Chevy Montana continued to decline in monthly performance in Colombia and has not yet been able to win over many customers in the country’s emerging compact pickup segment.
About The Numbers
- All percent change figures compared to Chevrolet Colombia sales for February 2023, unless noted otherwise
Further Reading & Sales Reporting
- GM news
- Running GM sales results
- Running Chevrolet sales results
- GM Q1 2024 sales reports:
- GM Q1 2024 sales U.S.A.
- GM Canada sales Q1 2024
- GM Mexico sales Q1 2024
- GM China sales Q1 2024
- GM Brazil sales Q1 2024
- GM Argentina sales Q1 2024
- GM Chile sales Q1 2024
- GM Colombia sales Q1 2024
- Chevrolet Colombia January 2024 sales
- Chevrolet Colombia February 2024 sales (this page)
- Chevrolet Colombia March 2024 sales
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