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Cadillac XT4 Sales Gain Segment Share During Q1 2022

Cadillac XT4 sales decreased in the United States, Canada, and Mexico during the first quarter of 2022.

Cadillac XT4 Sales - Q1 2022 - United States

In the United States, Cadillac XT4 deliveries totaled 3,701 units in Q1 2022, a decrease of about 32 percent compared to 5,454 units sold in Q1 2021.
MODEL Q1 2022 / Q1 2021 Q1 2022 Q1 2021
XT4 -32.14% 3,701 5,454

Cadillac XT4 Sales - Q1 2022 - Canada

In Canada, Cadillac XT4 deliveries totaled 727 units in Q1 2022, a decrease of about 22 percent compared to 935 units sold in Q1 2021.
MODEL Q1 2022 / Q1 2021 Q1 2022 Q1 2021
XT4 -22.25% 727 935

Cadillac XT4 Sales - Q1 2022 - Mexico

In Mexico, Cadillac XT4 deliveries totaled 18 units in Q1 2022, a decrease of about 58 percent compared to 43 units sold in Q1 2021.
MODEL Q1 2022 / Q1 2021 Q1 2022 Q1 2021
XT4 -58.14% 18 43

Cadillac XT4 Sales - Q1 2022 - Russia

In Russia, Cadillac XT4 deliveries totaled 46 units in Q1 2022.
MODEL Q1 2022 / Q1 2021 Q1 2022 Q1 2021
XT4 * 46 *

Competitive Sales Comparison (USA)

Cadillac XT4 sales during the first quarter of 2022 placed the small luxury crossover in sixth place in its segment when ranked by sales volume. The Lexus NX topped the list with a 30 percent decline in sales to 10,109 units, while the Acura RDX placed second with a 32 percent drop to 7,878 units. The Lincoln Corsair (see running Lincoln Corsair sales) placed third with only a two percent decrease to 6,944 units, followed by the Audi Q3 in fourth with a 39 percent drop to 5,236 units. The XT4’s corporate cousin and E2 platform mate, the Buick Envision (see running Buick Envision sales), placed fifth with a 61 percent drop to 4,118 units. The XT4 moved up to sixth in spite of a 32 drop to 3,701 units.

Sales Numbers - Luxury C-Segment Crossovers - Q1 2022 - United States

MODEL Q1 22 / Q1 21 Q1 22 Q1 21 Q1 22 SHARE Q1 21 SHARE
LEXUS NX -30.10% 10,109 14,462 22% 19%
ACURA RDX -32.16% 7,878 11,612 17% 15%
LINCOLN CORSAIR -2.39% 6,944 7,114 15% 9%
AUDI Q3 -38.94% 5,236 8,575 11% 11%
BUICK ENVISION -60.69% 4,118 10,476 9% 14%
CADILLAC XT4 -32.14% 3,701 5,454 8% 7%
MERCEDES-BENZ GLB-CLASS -50.23% 3,524 7,081 7% 9%
BMW X1 -44.48% 2,203 3,968 5% 5%
MERCEDES-BENZ GLA-CLASS -54.54% 2,444 5,376 5% 7%
BMW X2 -37.55% 835 1,337 2% 2%
TOTAL -37.72% 46,992 75,455

From a segment share standpoint, the XT4 held an eight percent share, up one percentage point. The NX posted a 22 percent segment share, up three percentage points, followed by the RDX with a 17 percent share, up two percentage points. The Corsair held a 15 percent share, up six percentage points, while the Q3 maintained an 11 percent segment share. The Envision posted an eight percent share, up one percentage point.

On a combined basis, the two BMW offerings, the X1 and X2, accounted for just 3,038 deliveries for a seven percent segment share, still placing the duo after the XT4.

Sales Numbers - BMW Luxury C-Segment Crossovers - Q1 2022 - United States

MODEL Q1 22 / Q1 21 Q1 22 Q1 21
BMW X1 -44.48% 2,203 3,968
BMW X2 -37.55% 835 1,337
TOTAL -42.73% 3,038 5,305

The two Mercedes-Benz offerings, the GLA-Class and GLB-Class, accounted for a combined 5,968 deliveries for a 12 percent segment share, placing the duo in fourth ahead of the Q3.

Sales Numbers - Mercedes-Benz Luxury C-Segment Crossovers - Q1 2022 - United States

MODEL Q1 22 / Q1 21 Q1 22 Q1 21
MERCEDES-BENZ GLA-CLASS -54.54% 2,444 5,376
MERCEDES-BENZ GLB-CLASS -50.23% 3,524 7,081
TOTAL -52.09% 5,968 12,457

By comparison, combining the two GM offerings in this space, the Cadillac XT4 and Buick Envision, adds up to 7,819 deliveries for a 17 percent segment share. That puts the duo just 60 units shy of taking second place from the RDX.

Sales Numbers - GM Luxury C-Segment Crossovers - Q1 2022 - United States

MODEL Q1 22 / Q1 21 Q1 22 Q1 21
BUICK ENVISION -60.69% 4,118 10,476
CADILLAC XT4 -32.14% 3,701 5,454
TOTAL -50.92% 7,819 15,930

The small luxury crossover segment (luxury C-segment) contracted 38 percent to 46,992 units in Q1 2022, meaning XT4 sales outperformed the segment average.

The GM Authority Take

Cadillac XT4 sales performance during Q1 2022 moved the nameplate up to sixth place among 10 entries in its segment, while also gaining segment share. This is in spite of idled production, leading to poor retail supply as a result of the ongoing global semiconductor microchip shortage. XT4 production at the GM Fairfax Assembly plant finally resumed this past November after being pushed back from August and September.

The 2022 Cadillac XT4 introduces a few minor changes and updates for the fourth model year of the first-generation small luxury crossover that was introduced for 2019. In fact, GM initially planned to refresh the Cadillac XT4 for the 2022 model year, but complications stemming from the COVID-19 pandemic forced the automaker to delay it until 2023.

2023 Alfa Romeo Tonale

In the meantime, rivals aren’t sitting idly by, updated their offerings. The segment will soon gain a new entry in the form of the all-new 2023 Alfa Romeo Tonale, which debuted earlier this year as a direct rival to the XT4 and Envision.

Ramping up production and keeping it humming will be key to boosting XT4 sales, while the anticipated refresh should deliver a more modern offering.

About The Numbers

XT4 News

Vince grew up in a GM family, likes manuals, and thinks this is the golden age of the automobile.

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