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Cadillac CT5 Sales Up 37 Percent, Outpacing Acura TLX, Genesis G70 In Q1 2023

Cadillac CT5 sales increased in the United States and Canada during the first quarter of 2023.

Cadillac CT5 Sales - Q1 2023 - United States

In the United States, Cadillac CT5 deliveries totaled 4,593 units in Q1 2023, an increase of about 37 percent compared to 3,343 units sold in Q1 2022.
MODEL Q1 2023 / Q1 2022 Q1 2023 Q1 2022
CT5 +37.39% 4,593 3,343

Cadillac CT5 Sales - Q1 2023 - Canada

In Canada, Cadillac CT5 deliveries totaled 278 units in Q1 2023, an increase of about 32 percent compared to 211 units sold in Q1 2022.
MODEL Q1 2023 / Q1 2022 Q1 2023 Q1 2022
CT5 +31.76% 278 211

This is the 2022 Cadillac CT5-V Blackwing supersedan. The CT5 lineup will receive a mid-cycle refresh for the 2025 or 2024.5 model year.

Competitive Sales Comparison (USA)

Cadillac CT5 sales during the first quarter of 2023 placed the luxury sedan mid-pack in a crowded segment of 15 entries when ranked by sales volume. The BMW 4 Series took first place with a 63 percent increase in sales year-over-year to 11,997 units. The Mercedes-Benz C-Class followed in second with 7,464 deliveries. The BMW 3 Series, the second entry from the Bavarian automaker, placed third with 17 percent drop to 6,751 units. The Audi A5 took fourth place with a 46 percent jump to 5,598 units, while the Lexus IS placed fifth with a 20 percent swell to 5,361 units. The Audi A4, the second entry from the German automaker, took sixth place with a 36 percent bump to 5,239 units. The Cadillac CT5 followed in seventh with a 37 percent bump to 4,593 units, though this is down from fourth place last time around in Q4 2022 when the CT5 posted its best-ever quarterly sales performance since Q4 2020. The rest of the field each saw 3.7K deliveries or less, including such noteworthy rivals as the Acura TLX and Genesis G70.

Sales Numbers - D-Segment Luxury Cars - Q1 2023 - USA

MODEL Q1 23 / Q1 22 Q1 23 Q1 22 Q1 23 SHARE Q1 22 SHARE
BMW 4 SERIES +62.58% 11,997 7,379 21% 17%
MERCEDES-BENZ C-CLASS +1,410.90% 7,464 494 13% 1%
BMW 3 SERIES -17.23% 6,751 8,156 12% 18%
AUDI A5 +45.74% 5,598 3,841 10% 9%
LEXUS IS +20.15% 5,361 4,462 9% 10%
AUDI A4 +35.97% 5,239 3,853 9% 9%
CADILLAC CT5 +37.39% 4,593 3,343 8% 7%
ACURA TLX +24.37% 3,720 2,991 6% 7%
GENESIS G70 -10.20% 2,580 2,873 4% 6%
VOLVO S60 -32.79% 1,644 2,446 3% 5%
INFINITI Q50 -43.76% 1,366 2,429 2% 5%
ALFA ROMEO GIULIA -15.63% 966 1,145 2% 3%
LEXUS RC -17.57% 380 461 1% 1%
INFINITI Q60 -51.30% 374 768 1% 2%
VOLVO V60 +777.78% 79 9 0% 0%
TOTAL +30.15% 58,112 44,650

Sales Numbers - D-Segment Luxury Cars - Q4 2022 - USA

MODEL Q4 22 / Q4 21 Q4 22 Q4 21 Q4 22 SHARE Q4 21 SHARE YTD 22 / YTD 21 YTD 22 YTD 21
BMW 4 SERIES +104.34% 13,552 6,632 22% 16% +61.11% 36,954 22,937
MERCEDES-BENZ C-CLASS +366.09% 8,068 1,731 13% 4% -15.00% 26,192 30,815
BMW 3 SERIES -11.25% 10,733 12,094 17% 28% -38.54% 30,400 49,461
LEXUS IS +175.03% 5,055 1,838 8% 4% -2.78% 21,386 21,998
AUDI A5 +62.81% 4,772 2,931 8% 7% +5.41% 18,349 17,408
AUDI A4 +153.97% 4,414 1,738 7% 4% -6.30% 15,239 16,263
GENESIS G70 -10.07% 2,697 2,999 4% 7% +18.02% 12,649 10,718
CADILLAC CT5 +197.85% 5,391 1,810 9% 4% +68.28% 15,896 9,446
ACURA TLX -25.69% 2,354 3,168 4% 7% -55.91% 11,508 26,100
ALFA ROMEO GIULIA -5.92% 1,430 1,520 2% 4% -33.30% 5,092 7,634
VOLVO S60 -41.51% 1,581 2,703 3% 6% -41.70% 6,151 10,550
LEXUS RC +161.42% 698 267 1% 1% -11.35% 2,648 2,987
INFINITI Q50 -78.06% 551 2,512 1% 6% -65.59% 4,781 13,896
INFINITI Q60 -60.83% 206 526 0% 1% -32.29% 1,847 2,728
VOLVO V60 +295.74% 186 47 0% 0% -43.64% 257 456
TOTAL +45.09% 61,688 42,516 -13.99% 209,349 243,397

From a segment share standpoint, the CT5 posted an eight percent share, up one percentage point. The 4 Series led with a 21 percent segment share, up four percentage points year-over-year, followed by the C-Class earning a 13 percent share and the 3 Series posting a 12 percent share, down six percentage points. The A5 held a 10 percent share, up one percentage point, while the IS posted a nine percent share, down one percentage point. Finally, the A4 maintained a nine percent share.

Below, we’re providing a summary of segment sales per brand:

  • BMW: 18,748 units / 33 percent share
  • Audi: 10,837 units / 19 percent share
  • Lexus: 5,741 units / 10 percent share
  • Cadillac CT5: 4,593 / 8 percent share
  • Infiniti: 1,740 units / 3 percent share
  • Volvo: 1,723 units / 3 percent share

Combining both BMW entries in the segment, the 3 Series and 4 Series, gave the Bavarian automaker 18,748 sales for a 33 percent segment share taking the top two spots.

Sales Numbers - BMW D-Segment Luxury Cars - Q1 2023 - USA

MODEL Q1 23 / Q1 22 Q1 23 Q1 22 Q1 23 SHARE Q1 22 SHARE
BMW 3 SERIES -17.23% 6,751 8,156 36% 53%
BMW 4 SERIES +62.58% 11,997 7,379 64% 47%
TOTAL +20.68% 18,748 15,535

Combined sales of the Audi A4 and A5 gave the German automaker 10,837 deliveries for a 19 percent segment share to take second place.

Sales Numbers - Audi D-Segment Luxury Cars - Q1 2023 - USA

MODEL Q1 23 / Q1 22 Q1 23 Q1 22 Q1 23 SHARE Q1 22 SHARE
AUDI A4 +35.97% 5,239 3,853 48% 50%
AUDI A5 +45.74% 5,598 3,841 52% 50%
TOTAL +40.85% 10,837 7,694

Both Lexus entries, the IS and its two-door coupe derivative, the RC, enabled the Japanese automaker to post a combined 5,741 sales for a 10 percent segment share, putting the automaker just ahead of the Cadillac CT5.

Sales Numbers - Lexus D-Segment Luxury Cars - Q1 2023 - USA

MODEL Q1 23 / Q1 22 Q1 23 Q1 22 Q1 23 SHARE Q1 22 SHARE
LEXUS IS +20.15% 5,361 4,462 93% 91%
LEXUS RC -17.57% 380 461 7% 9%
TOTAL +16.62% 5,741 4,923

Infiniti’s two entries, the Q50 and, its two-door coupe variant, the Q60, gave the Japanese automaker a combined 1,740 deliveries for a mere three percent segment share.

Sales Numbers - Infiniti D-Segment Luxury Cars - Q1 2023 - USA

MODEL Q1 23 / Q1 22 Q1 23 Q1 22 Q1 23 SHARE Q1 22 SHARE
INFINITI Q50 -43.76% 1,366 2,429 79% 76%
INFINITI Q60 -51.30% 374 768 21% 24%
TOTAL -45.57% 1,740 3,197

Volvo’s two entries, the S60 and V60 ranges, give the Swedish automaker a combined 1,723 sales for a three percent segment share and with seven deliveries of Infiniti.

Sales Numbers - Volvo D-Segment Luxury Cars - Q1 2023 - USA

MODEL Q1 23 / Q1 22 Q1 23 Q1 22 Q1 23 SHARE Q1 22 SHARE
VOLVO S60 -32.79% 1,644 2,446 95% 100%
VOLVO V60 +777.78% 79 9 5% 0%
TOTAL -29.82% 1,723 2,455

The D-segment luxury car segment grew 30 percent to 58,112 units in Q1 2023, meaning CT5 sales outperformed the segment average.

The GM Authority Take

Cadillac CT5 sales were off to a good start in 2023 thanks to a resumption in production and associated improvements in inventory.

In fact, overall Cadillac new-vehicle inventory stood at just under 60 days supply in February, slightly down from just above 60 days supply in January following more than 60 days supply in December and a high of about 65 days supply in November. A 60-day supply is considered optimal in the U.S. auto industry by many automotive sales organizations such as the National Automotive Dealers Association (NADA). For reference, a 60-day inventory level means that dealerships have enough inventory on hand to sustain sales volume for roughly the next 60 days.

We expect CT5 sales to continue growing as long as GM can keep production and supply in line with demand.

About Cadillac CT5

The 2023 Cadillac CT5 arrives with just a handful of changes and updates over the 2022 Cadillac CT5, including a new Driver Assist Package as standard and Bronze Accent Package on the CT5 as well as on the CT5-V. However, the 2023 CT5 loses the Diamond Sky Special Edition Package, replacing it with the new CT5 Blue Accent package.

Notable changes for the 2023 Cadillac CT5-V Blackwing include a whopping $7,000 price increase and the addition of the vaunted GM Super Cruise semi-autonomous driver assist system to the options list, which was previously unavailable on the Blackwing. For 2023 the CT5-V Blackwing also gets the addition of a new standard vehicle wrap as an alternative to the available enclosed shipping carrier option. Moreover, the 2023 CT5-V Blackwing also gets the new 120th Anniversary Edition to commemorate the founding of the luxury marque in 1902. The release of the special edition follows last year’s Collector Series, which stands apart from the rest of the lineup as the first 250 CT5-V Blackwing units produced.

The Cadillac CT5-V Blackwing is the fastest and most track-capable car the luxury marque has ever manufactured, boasting horsepower and torque figures that would make most supercars blush while also delivering exceptional Cadillac luxury. Since its inception, the Caddy has been proving its mettle by breaking records and expectations around the world.

GM initially planned to launch a midcycle refresh for the 2024 Cadillac CT5, which would include the 2024 Cadillac CT5-V Blackwing, but we recently learned that this refresh will be delayed to either the 2024.5 (interim model year) or 2025 model year.

A prototype of the upcoming Cadillac CT5-V Blackwing refresh

About The Numbers

Vince grew up in a GM family, likes manuals, and thinks this is the golden age of the automobile.

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Comments

  1. I don’t understand why GM Authority compares CT5 sales to TLX, G70. The G70 is a smaller vehicle than the CT4, a lower class than the CT5. CT5 is compared with ES, G80 and so on here in Korea

    Reply
    1. Because they have stated several times that they aren’t competing with them… Stop being so negative all the time.

      Reply
      1. Admittedly, Cadillac went back to their odd “tweener” approach with the 4 and 5, so it’s confusing (even to me, an enthusiast!). Regardless, as Oc pointed out, the CT4 is tiny and so is the G70.

        Reply
        1. Oc, as we have stated here a bunch of times before, the segment here is the lux D segment. This is not all about the size of the vehicle, but rather where and how consumers shop.

          The CT5 is on the larger (biggest?) end of its segment from a size standpoint… but the pricing matches up to all other D-segment models. G70 starts at $39,400, CT5 starts at $38,195. Had the CT6 still been in the mix, it would have competed with the G80, while physically being larger.

          Reply
  2. Senior citizens must be buying stripped 4 cylinders. Not your father’s Cadillac.

    Reply
    1. I think we should all be glad that the sales trends for Cadillac’s sedans is trending UPWARD.

      Reply
  3. See what happens when you still sell sedans. It helps with the total YTD numbers. Could mean the difference of being ahead or below a competitor brand in the sales race. However, Ford missed the concept unfortunately.

    Reply
    1. I almost can’t believe the ineptitude and shortsightedness of Ford. You would have thought they would at LEAST follow GMs lead by providing sedans at the high end of the market with Lincoln, where sales targets are more modest and the margins are higher. Ford/Lincoln is quickly losing all credibility.

      Reply
  4. I’m going to comment about the overall market sales metrics provided above, but who knew the “4-door coupe” concept was blowing the sales out of the water?! So the BMW 4-Series (I presume the “grand coupe” since the table is for 4-doors) and the A5 out-sell the 3-series and A4 respectively? And the 4-series outsells ALL other 4-door sedans? I had no idea. It doesn’t seem that way on the road. Consider me stunned.

    Reply
    1. The 4 Series line item includes all 4 Series, including the coupe, convertible and gran coupe. The same goes for the A5 line item – it includes anything A5 in its name.

      The segment here is D-segment luxury cars… in order of popularity, that includes mostly sedans, followed by sportbacks, then coupes and then convertibles.

      Reply

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