Here’s Why Chevrolet Argentina Sales Grew In February 2023
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Chevrolet Argentina sales increased 20 percent to 2,160 units in February 2023. The figures place Chevrolet as the seventh best-selling automobile brand in Argentina during the month, behind Toyota, Fiat, Peugeot, Volkswagen, Renault and Ford.
Individual model sales performance was as follows:
- Chevrolet Cruze sales decreased 43.81 percent to 599 units
- Chevrolet Equinox sales decreased 36.73 percent to 31 units
- Chevrolet Onix sales increased 104.21 percent to 533 units
- Chevrolet S10 sales decreased 32.86 percent to 141 units
- Chevrolet Spin sales increased 6.67 percent to 32 units
- Chevrolet Tracker sales increased 423.23 percent to 811 units
- Chevrolet Trailblazer sales decreased 75 percent to 6 units
During the first two month of the 2023 calendar year, Chevrolet Argentina sales increased 36 percent to 6,302 units.
Sales Results - February 2023 - Argentina - Chevrolet
| MODEL | FEB 2023 / FEB 2022 | FEBRUARY 2023 | FEBRUARY 2022 | YTD 2023 / YTD 2022 | YTD 2023 | YTD 2022 |
|---|---|---|---|---|---|---|
| CRUZE | -43.81% | 599 | 1,066 | -32.03% | 1,732 | 2,548 |
| EQUINOX | -36.73% | 31 | 49 | +30.19% | 69 | 53 |
| ONIX | +104.21% | 533 | 261 | +89.15% | 1,551 | 820 |
| S10 | -32.86% | 141 | 210 | -12.48% | 463 | 529 |
| SPIN | +6.67% | 32 | 30 | -35.64% | 65 | 101 |
| TRACKER | +423.23% | 811 | 155 | +363.44% | 2,396 | 517 |
| TRAILBLAZER | -75.00% | 6 | 24 | -65.96% | 16 | 47 |
| CHEVROLET TOTAL | +19.60% | 2,160 | 1,806 | +36.08% | 6,302 | 4,631 |
The GM Authority Take
Chevrolet Argentina sales continued their positive momentum in February with a notable double-digit increase, enabling the Bow Tie brand to outpace the 4.8 percent growth rate recorded by the general Argentine automotive market. As such, last month’s good performance represents Chevrolet’s tenth consecutive increase in the South American country, mostly as a result of its locally-produced vehicles.
For the second consecutive month, Chevrolet Argentina sales were led by the Chevy Tracker, which was once again positioned as the brand’s best-selling model, as well as the most popular utility in that country. The subcompact crossover saw the highest growth rate in the market, and the performance enables it to position itself as the fastest growing nameplates in the Argentine market. For its part, the Chevy Onix also saw a notable increase, moving it up to third place within the Chevy portfolio.
In contrast, the Chevy Cruze suffered a major decline, further deepening its slumping performance in Argentina. The compact car, manufactured exclusively at the GM Alvear plant in Argentina’s province of Santa Fe, experienced a volume contraction of almost 500 units on a year-over-year basis, putting it behind the Tracker in terms of cumulative sales volume. This suggests that the company is prioritizing the production of the crossover to the detriment of the Cruze, which is nearing the end of its lifecycle.
About The Numbers
- All percent change figures compared to Chevrolet Argentina sales for February 2022, unless noted otherwise
Further Reading & Sales Reporting
- GM news
- Running GM sales results
- Running Chevrolet sales results
- GM Q1 2023 sales reports:
- GM Q1 2023 sales U.S.A.
- Chevrolet sales Q1 2023 U.S.A.
- Cadillac sales Q1 2023 U.S.A.
- Buick sales Q1 2023 U.S.A.
- GMC sales Q1 2023 U.S.A.
- GM Canada sales Q1 2023
- GM Mexico sales Q1 2023
- GM China sales Q1 2023
- GM Brazil sales Q1 2023
- GM Argentina sales Q1 2023
- Chevrolet Argentina January 2023 sales
- Chevrolet Argentina February 2023 sales (this page)
- Chevrolet Argentina March 2023 sales
- GM Chile sales Q1 2023
- GM Colombia sales Q1 2023
- Chevrolet Colombia January 2023 sales
- Chevrolet Colombia February 2023 sales
- Chevrolet Colombia March 2023 sales
- GM South Korea sales Q1 2023
- GM South Korea January 2023 sales
- Chevrolet South Korea January 2023 sales
- Cadillac South Korea January 2023 sales
- GM South Korea February 2023 sales
- Chevrolet South Korea February 2023 sales
- GMC South Korea February 2023 sales
- Cadillac South Korea February 2023 sales
- GM South Korea March 2023 sales
- Chevrolet South Korea March 2023 sales
- Cadillac South Korea March 2023 sales
- GM South Korea January 2023 sales
- GM Q1 2023 sales U.S.A.
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