GM Canada sales decreased 35.5 percent to 50,074 units during the second quarter of 2020, impacted by the outbreak of the COVID-19 virus. Sales declined at all four of the company’s brands, including Buick, Cadillac, Chevrolet, and GMC.
GM Canada Sales Notes – Q2 2020
While the industry experienced significant declines due to the coronavirus pandemic, GM Canada full-size pickup truck sales remained resilient, retail sales showed some early signs of recovery, and the company gained market share during the second quarter.
GMC Sierra continues as GM’s best-selling pickup in Canada
“We are working hard to emerge from the unprecedented negative impacts of COVID-19 on the Canadian marketplace, and GM Canada is starting to see recovery in retail sales,” said Sandor Piszar, vice president, sales, service and marketing, GM Canada. “Our dealers across the country have quickly adapted to using new enhanced cleaning protocols for vehicle shopping and delivery through the launch of our “CLEAN” dealership initiative, and with our strong lineup of vehicles, we’re ready to build success in the second half of 2020,” he added.
Despite the current pandemic, the company’s most recent crossover launches continued their momentum in the second quarter. Since the Chevrolet Blazer launched in January of 2019, sales have been steadily increasing. Additionally, the all-new Chevrolet Trailblazer and Buick Encore GX have been performing well in a highly-competitive segment.
Next to launch will be GM’s portfolio of full-size SUVs, including the overhauled 2021 Chevrolet Tahoe, 2021 Suburban, 2021 GMC Yukon and Yukon XL, and 2021 Cadillac Escalade, which will be available with enhanced Super Cruise.
Brand & Model Sales
Chevrolet sales decreased 43.7 percent to 25,275 units:
- Chevrolet Blazer sales increased 53.13 percent to 954 units
- Chevrolet Bolt EV sales decreased 45.74 percent to 700 units
- Chevrolet Camaro sales decreased 40.58 percent to 590 units
- Chevrolet Colorado sales decreased 22.45 percent to 1,862 units
- Chevrolet Corvette sales decreased 49.4 percent to 381 units
- Chevrolet Cruze sales decreased 94.15 percent to 183 units
- Chevrolet Equinox sales decreased 59.1 percent to 2,392 units
- Chevrolet Express sales decreased 66.79 percent to 450 units
- Chevrolet Impala sales decreased 97.88 percent to 37 units
- Chevrolet Malibu sales decreased 69.96 percent to 630 units
- Chevrolet Silverado sales decreased 25.63 percent to 12,378 units
- Chevrolet Spark sales decreased 27.99 percent to 1,644 units
- Chevrolet Suburban sales decreased 70.26 percent to 196 units
- Chevrolet Tahoe sales decreased 56.05 percent to 501 units
- Chevrolet Trailblazer sales totaled 393 units
- The new crossover began arriving at Canadian dealers late in the second quarter
- Chevrolet Traverse sales decreased 37.31 percent to 1,015 units
- Chevrolet Trax sales decreased 4.55 percent to 965 units
- Chevrolet Volt sales decreased 99.69 percent to 4 units
Cadillac sales decreased 9.6 percent to 2,562 units:
- Cadillac ATS sales decreased 92.93 percent to 1 units
- The vehicle has been discontinued and is being replaced by the CT4 on the low end and the CT5 on the high end
- Cadillac CT4 sales totaled 25 units
- Cadillac CT5 sales totaled 212 units
- Cadillac CT6 sales decreased 27.06 percent to 35 units
- Cadillac CTS sales decreased 81.83 percent to 16 units
- The vehicle has been discontinued and is being replaced indirectly by the CT5
- Cadillac Escalade sales decreased 40.48 percent to 250 units
- Cadillac Escalade ESV sales decreased 52.88 percent to 98 units
- Cadillac XT4 sales decreased 15.78 percent to 710 units
- Cadillac XT5 sales decreased 13.08 percent to 897 units
- Cadillac XT6 sales increased 30506.06 percent to 303 units
- Cadillac XTS sales decreased 91.67 percent to 15 units
Buick sales decreased 18.7 percent to 4,001 units:
- Buick Enclave sales decreased 51.83 percent to 315 units
- Buick Encore sales decreased 40.55 percent to 1,742 units
- Buick Encore GX sales totaled 1,384 units
- Buick Envision sales decreased 42.8 percent to 465 units
- Buick LaCrosse sales decreased 61.55 percent to 40 units
- Buick Regal sales decreased 86.88 percent to 55 units
GMC sales decreased 27 percent to 18,236 units:
- GMC Acadia sales decreased 58.33 percent to 498 units
- GMC Canyon sales decreased 9.07 percent to 1,284 units
- GMC Savana sales decreased 46.52 percent to 807 units
- GMC Sierra sales decreased 18.98 percent to 12,878 units
- GMC Terrain sales decreased 40.16 percent to 2,080 units
- GMC Yukon sales decreased 34.98 percent to 448 units
- GMC Yukon XL sales decreased 70.65 percent to 241 units
During the first six months of the 2020 calendar year, GM Canada sales decreased 26 percent to 98,275 units.
Sales Results - Q2 2020 - Canada - Chevrolet
| MODEL | Q2 2020 / Q2 2019 | Q2 2020 | Q2 2019 | YTD 2020 / YTD 2019 | YTD 2020 | YTD 2019 |
|---|---|---|---|---|---|---|
| BLAZER | +53.13% | 954 | 623 | +123.36% | 1,597 | 715 |
| BOLT EV | -45.74% | 700 | 1,290 | -2.74% | 1,669 | 1,716 |
| CAMARO | -40.58% | 590 | 993 | -37.47% | 841 | 1,345 |
| COLORADO | -22.45% | 1,862 | 2,401 | -28.18% | 3,059 | 4,259 |
| CORVETTE | -49.40% | 381 | 753 | -27.83% | 669 | 927 |
| CRUZE | -94.15% | 183 | 3,130 | -90.69% | 494 | 5,306 |
| EQUINOX | -59.10% | 2,392 | 5,849 | -41.07% | 6,175 | 10,479 |
| EXPRESS | -66.79% | 450 | 1,355 | -48.39% | 1,364 | 2,643 |
| IMPALA | -97.88% | 37 | 1,747 | -93.80% | 203 | 3,273 |
| MALIBU | -69.96% | 630 | 2,097 | -51.15% | 1,441 | 2,950 |
| SILVERADO | -25.63% | 12,378 | 16,643 | -14.30% | 23,549 | 27,480 |
| SPARK | -27.99% | 1,644 | 2,283 | -27.04% | 2,833 | 3,883 |
| SUBURBAN | -70.26% | 196 | 659 | -51.10% | 667 | 1,364 |
| TAHOE | -56.05% | 501 | 1,140 | -37.14% | 1,200 | 1,909 |
| TRAILBLAZER | * | 393 | * | * | 393 | 0 |
| TRAVERSE | -37.31% | 1,015 | 1,619 | -34.79% | 2,154 | 3,303 |
| TRAX | -4.55% | 965 | 1,011 | +10.93% | 1,746 | 1,574 |
| VOLT | -99.69% | 4 | 1,295 | -99.54% | 8 | 1,723 |
| CHEVROLET TOTAL | -43.70% | 25,275 | 44,892 | -33.13% | 50,062 | 74,868 |
Sales Results - Q2 2020 - Canada - Cadillac
| MODEL | Q2 2020 / Q2 2019 | Q2 2020 | Q2 2019 | YTD 2020 / YTD 2019 | YTD 2020 | YTD 2019 |
|---|---|---|---|---|---|---|
| ATS | -92.93% | 1 | 14 | -97.62% | 1 | 42 |
| CT4 | * | 25 | * | * | 25 | 0 |
| CT5 | * | 212 | * | * | 301 | 0 |
| CT6 | -27.06% | 35 | 48 | +1.10% | 92 | 91 |
| CTS | -81.83% | 16 | 88 | -65.13% | 53 | 152 |
| ESCALADE | -40.48% | 250 | 420 | -36.57% | 470 | 741 |
| ESCALADE ESV | -52.88% | 98 | 208 | -46.49% | 198 | 370 |
| XT4 | -15.78% | 710 | 843 | -13.74% | 1,344 | 1,558 |
| XT5 | -13.08% | 897 | 1,032 | -28.60% | 1,540 | 2,157 |
| XT6 | +30,506.06% | 303 | 1 | +54,000.00% | 541 | 1 |
| XTS | -91.67% | 15 | 180 | -93.63% | 27 | 424 |
| CADILLAC TOTAL | -9.60% | 2,562 | 2,834 | -17.05% | 4,592 | 5,536 |
Sales Results - Q2 2020 - Canada - Buick
| MODEL | Q2 2020 / Q2 2019 | Q2 2020 | Q2 2019 | YTD 2020 / YTD 2019 | YTD 2020 | YTD 2019 |
|---|---|---|---|---|---|---|
| ENCLAVE | -51.83% | 315 | 654 | -37.50% | 805 | 1,288 |
| ENCORE | -40.55% | 1,742 | 2,930 | -28.91% | 3,618 | 5,089 |
| ENCORE GX | * | 1,384 | * | * | 1,553 | 0 |
| ENVISION | -42.80% | 465 | 813 | -26.21% | 887 | 1,202 |
| LACROSSE | -61.55% | 40 | 104 | -58.65% | 86 | 208 |
| REGAL | -86.88% | 55 | 419 | -76.06% | 169 | 706 |
| BUICK TOTAL | -18.70% | 4,001 | 4,921 | -16.20% | 7,118 | 8,494 |
Sales Results - Q2 2020 - Canada - GMC
| MODEL | Q2 2020 / Q2 2019 | Q2 2020 | Q2 2019 | YTD 2020 / YTD 2019 | YTD 2020 | YTD 2019 |
|---|---|---|---|---|---|---|
| ACADIA | -58.33% | 498 | 1,195 | -41.88% | 1,342 | 2,309 |
| CANYON | -9.07% | 1,284 | 1,412 | -17.38% | 1,987 | 2,405 |
| SAVANA | -46.52% | 807 | 1,509 | -17.67% | 2,092 | 2,541 |
| SIERRA | -18.98% | 12,878 | 15,894 | -9.23% | 24,692 | 27,202 |
| TERRAIN | -40.16% | 2,080 | 3,476 | -35.59% | 4,457 | 6,920 |
| YUKON | -34.98% | 448 | 689 | -12.59% | 1,194 | 1,366 |
| YUKON XL | -70.65% | 241 | 821 | -41.44% | 739 | 1,262 |
| GMC TOTAL | -27.04% | 18,236 | 24,996 | -17.05% | 36,503 | 44,005 |
Sales Results - Q2 2020 - Canada - GM Totals
| BRAND | Q2 2020 / Q2 2019 | Q2 2020 | Q2 2019 | YTD 2020 / YTD 2019 | YTD 2020 | YTD 2019 |
|---|---|---|---|---|---|---|
| CHEVROLET TOTAL | -43.70% | 25,275 | 44,892 | -33.13% | 50,062 | 74,868 |
| CADILLAC TOTAL | -9.60% | 2,562 | 2,834 | -17.05% | 4,592 | 5,536 |
| BUICK TOTAL | -18.70% | 4,001 | 4,921 | -16.20% | 7,118 | 8,494 |
| GMC TOTAL | -27.04% | 18,236 | 24,996 | -17.05% | 36,503 | 44,005 |
| GM CANADA TOTAL | -35.51% | 50,074 | 77,643 | -26.06% | 98,275 | 132,903 |
About The Numbers
- All percent change figures compared to GM Canada sales for Q2 2019, except if noted
Further Reading & Sales Reporting
- GM news
- Running GM sales results
- Running Chevrolet sales results
- Running Cadillac sales results
- Running Buick sales results
- Running GMC sales results
- GM Q2 2020 sales reports:
- GM Q2 2020 sales U.S.A.
- Chevrolet sales Q2 2020 U.S.A.
- Cadillac sales Q2 2020 U.S.A.
- Buick sales Q2 2020 U.S.A.
- GMC sales Q2 2020 U.S.A.
- GM Canada sales Q2 2020 (this page)
- Chevrolet Canada sales Q2 2020
- Cadillac Canada sales Q2 2020
- Buick Canada sales Q2 2020
- GMC Canada sales Q2 2020
- GM Mexico sales Q2 2020
- GM Mexico sales April 2020
- Chevrolet Mexico April 2020 sales
- Buick Mexico April 2020 sales
- GMC Mexico April 2020 sales
- Cadillac Mexico April 2020 sales
- GM Mexico sales May 2020 sales
- Chevrolet Mexico May 2020 sales
- Buick Mexico May 2020 sales
- GMC Mexico May 2020 sales
- Cadillac Mexico May 2020 sales
- GM Mexico sales June 2020
- Chevrolet Mexico June 2020 sales
- Buick Mexico June 2020 sales
- GMC Mexico June 2020 sales
- Cadillac Mexico June 2020 sales
- GM Mexico sales April 2020
- GM China sales Q2 2020
- Chevrolet China Q2 2020 sales
- Buick China Q2 2020 sales
- Cadillac China Q2 2020 sales
- GM Brazil sales Q2 2020
- GM Argentina sales Q2 2020
- GM South Korea sales Q2 2020
- GM South Korea April 2020 sales
- Chevrolet South Korea April 2020 sales
- Cadillac South Korea April 2020 sales
- GM South Korea May 2020 sales
- Chevrolet South Korea May 2020 sales
- Cadillac South Korea May 2020 sales
- GM South Korea June 2020 sales
- Chevrolet South Korea June 2020 sales
- Cadillac South Korea June 2020 sales
- GM South Korea April 2020 sales
- GM Russia sales Q2 2020
- GM Russia sales April 2020
- GM Russia sales May 2020
- GM Russia sales June 2020
- GM Q2 2020 sales U.S.A.
Comments
When GM Corporation virtually closed down Oshawa Assembly Plant ,it indicated to too many Canadians that Our $10B loan in 2008-9 to save GM From bankruptcy meant nothing to Head Office in Detroit ,these figure are indicative of backlash and Covid-19 toward the lack of loyalty to this award winning plant and that you should attempt to build where you sell ,the on shore and imports are eating GM’s lunch in Canada just as predicted and there is no turn around strategy to gain buyer support other than ongoing rebates that every company is offering with poor sales !
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If Canadian buyers really cared about Oshawa Assembly, they would have bought more Impalas instead of Camrys.
Wait- Toyota and Honda actually have very large assembly facilities in Ontario and they advertise and model change frequently to get buyer excitement more than poor old Impala sitting on the dealer lots along side almost new twin size Malibu’s at a better price ,but even they will be gone soon along with the Regal – GM SUV’s, CUV’s or EV’s aren’t the answer to all buyer needs here or the US while other manufacturers are committed to a full range of salable vehicles !
What gives? I have one and it’s a fine product.
These numbers aren’t pretty, but some context helps. Virtually every other company was down 40+ percent in the same quarter in Canada and GM gained significant market share.
I will always believe you remove Canadian Manufacturing from Canada in 1964 to 2019 you are getting rid of buyers who have family buyers too. Then you remove the Federal Regestration of the Canadian Corporation in 2019 to signify it is now American Owned. The thought you do not build them here employing buyers of your product, you do not see the big picture.
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