GM Mexico Sales Decrease 28 Percent In January 2021

GM Mexico sales decreased 28 percent to 11,745 units in January 2021 compared to January 2020 results. Sales fell at Chevrolet and Buick, while increasing at Cadillac and GMC brands.

Brand & Model Sales

Chevrolet sales decreased 29 percent 11,169 units:

• Chevrolet Aveo sales decreased 57.37 percent to 2,188 units
  • The Mexico-market Aveo is imported from China, where it is sold as the Chevrolet Sail
• Chevrolet Beat sales decreased 62.89 percent to 2,386 units
  • The Mexico-market Beat is the first-generation Spark, with the sales figures comprised of the Spark five-door hatch and the Spark four-door sedan
• Chevrolet Blazer sales increased 12.17 percent to 129 units
• Chevrolet Camaro sales increased 11.11 percent to 10 units
• Chevrolet Cavalier sales decreased 36.12 percent to 451 units
  • The Mexico-market Cavalier is imported from China, where it is sold by the same name
• Chevrolet Colorado sales decreased 30.68 percent to 61 units
• Chevrolet Corvette sales decreased 25 percent to 3 units
• Chevrolet Equinox sales increased 16.51 percent to 127 units
• Chevrolet Express sales decreased 22.73 percent to 17 units
• Chevrolet Onix sales increased 547.85 percent to 2,857 units
• Chevrolet Silverado sales increased 55.37 percent to 752 units
  • Silverado sales include sales of the Silverado (available only in the Work Truck trim in Mexico) and the up-level Chevrolet Cheyenne
  • Silverado sales totaled 576 units
  • Cheyenne sales totaled 176 units
• Chevrolet Spark sales decreased 43.03 percent to 421 units
• Chevrolet Suburban sales increased 162.5 percent to 168 units
• Chevrolet Tahoe sales increased 175.93 percent to 149 units
• Chevrolet Tornado sales decreased 72.38 percent to 29 units
  • The Chevrolet Tornado small pickup is imported from Brazil, where it is known as the Chevrolet Montana
• Chevrolet Tracker sales totaled 1,369 units
• Chevrolet Traverse sales increased 3.13 percent to 33 units
• Chevrolet Trax sales decreased 98.42 percent to 19 units

Cadillac sales increased 40 percent to 70 units:

• Cadillac Escalade sales increased 442.86 percent to 38 units
• Cadillac XT4 sales decreased 43.75 percent to 18 units
• Cadillac XT5 sales increased 40 percent to 14 units
• Cadillac XT6 sales have not yet commenced in Mexico
• Cadillac CT4 sales have not yet commenced in Mexico
• Cadillac CT5 sales have not yet commenced in Mexico
• The Cadillac CT6 was never offered in Mexic

Buick sales decreased 37 percent to 116 units:

• Buick Enclave sales increased 2.5 percent to 41 units
• Buick Encore sales decreased 53.49 percent to 60 units
  • Encore sales in Mexico include sales of the all-new Buick Encore GX
• Buick Envision sales decreased 6.25 percent to 15 units

GMC sales increased 4 percent to 390 units:

• GMC Acadia sales decreased 31.91 percent to 32 units
• GMC Sierra sales decreased 20.85 percent to 167 units
• GMC Terrain sales increased 22.12 percent to 127 units
• GMC Yukon sales increased 92.31 percent to 25 units
• GMC Yukon XL sales totaled 39 units
• The GMC Canyon and Savana are not offered in Mexico

Sales Results - January 2021 - Mexico - Chevrolet

Sales Results - January 2021 - Mexico - Cadillac

Sales Results - January 2021 - Mexico - Buick

Sales Results - January 2021 - Mexico - GMC

Sales Results - January 2021 - Mexico - GM Totals

The GM Authority Take

GM Mexico sales saw another significant decline during the first month of 2021, deepening the negative performance that the company has experienced in the market in recent months. In fact, January represents the 11^th consecutive month during which GM sales have declined in Mexico, where vehicle demand continues to be unstable due to various economic difficulties accentuated by the COVID-19 pandemic.

As was the case in previous months, the drastic decrease in GM Mexico sales in January is directly related to the significant volume losses of two models that had led the automaker’s sales in the Latin country – the Chevrolet Aveo and entry-level Beat. Together, both nameplates suffered a substantial sales volume of 6,989 units on a year-over-year basis, due to a decline in both the number of units manufactured as well as the and for local demand.

By contrast, the new Chevrolet Onix and Chevrolet Tracker continued to increase their importance for the Mexican subsidiary. In January, the locally-manufactured Onix recorded four consecutive months as GM Mexico’s best-selling vehicle, while the all-new Tracker racks up three consecutive months as the most popular crossover in its segment.

Additionally, it’s worth highlighting the excellent performance of the Chevrolet Silverado as well as of GM’s recently-overhauled line of full-size SUVs – the Chevrolet Tahoe and Suburban, GMC Yukon, and Cadillac Escalade, all of which registered substantial increases in the double and triple digits.

About The Numbers

• All percent change figures compared to GM Mexico sales in January 2020, unless noted otherwise

Further Reading & Sales Reporting

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