Chevrolet Argentina sales decreased 5 percent to 3,895 units in January 2021. The figures place Chevrolet as the sixth best-selling car brand during last month in Argentina, behind Toyota, Fiat, Volkswagen, Renault and Ford.
Individual model sales performance was as follows:
- Chevrolet Camaro sales decreased 75 percent to 1 units
- Chevrolet Cobalt sales decreased 54.55 percent to 5 units
- Chevrolet Cruze sales increased 121.01 percent to 1,052 units
- Chevrolet Equinox sales decreased 50.83 percent to 59 units
- Chevrolet Montana sales decreased 30.77 percent to 18 units
- Chevrolet Onix sales decreased 7.84 percent to 1,492 units
- Chevrolet Prisma sales decreased 97.24 percent to 23 units
- The vehicle is being replaced by the all-new Chevrolet Onix Plus
- Chevrolet S10 sales decreased 38.06 percent to 262 units
- Chevrolet Spin sales decreased 48.5 percent to 120 units
- Chevrolet Tracker sales increased 206.82 percent to 810 units
- Chevrolet Trailblazer sales decreased 46.34 percent to 44 units
Sales Results - January 2021 - Argentina - Chevrolet
| MODEL | JAN 2021 / JAN 2020 | JANUARY 2021 | JANUARY 2020 |
|---|---|---|---|
| CAMARO | -75.00% | 1 | 4 |
| COBALT | -54.55% | 5 | 11 |
| CRUZE | +121.01% | 1,052 | 476 |
| EQUINOX | -50.83% | 59 | 120 |
| MONTANA | -30.77% | 18 | 26 |
| ONIX | -7.84% | 1,492 | 1,619 |
| PRISMA | -97.24% | 23 | 833 |
| S10 | -38.06% | 262 | 423 |
| SPIN | -48.50% | 120 | 233 |
| TRACKER | +206.82% | 810 | 264 |
| TRAILBLAZER | -46.34% | 44 | 82 |
| CHEVROLET TOTAL | -4.88% | 3,895 | 4,095 |
The GM Authority Take
Chevrolet Argentina sales decreased yet again in January, marking a negative start for the Bow Tie brand for the 2021 calendar year in the South American country. Last month’s decline is Chevrolet’s second consecutive decrease in Argentina, following the poor performance in December 2020, when the brand’s sales fell 29 percent, considerably more than the 3.6 percent average of the market.
Although a significant majority of the brand’s vehicles suffered declines in sales volumes in the Argentine market year-over-year, it’s worth noting the solid performance of the locally-manufactured Chevrolet Cruze as well as of the all-new Chevrolet Tracker. The two models were the only Chevy nameplates to stand out during January. In fact, both models registered very significant triple-digit increases, reaching their best figures in the Argentine market in recent years.
The Cruze sold 1,052 units in Argentina during January, representing an increase of 121 percent over the 476 deliveries in the same month in 2020. Notably, the compact car manufactured at the GM Rosario plant has now accumulated four consecutive months of three-digit increases in that country. For its part, the 810 units of the Tracker sold in January represent its highest sales level in Argentina since the vehicle’s local launch mid-last year.
About The Numbers
- All percent change figures compared to Chevrolet Argentina sales for January 2020, unless noted otherwise
Further Reading & Sales Reporting
- GM news
- Running GM sales results
- Running Chevrolet sales results
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