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Chevrolet Brazil Sales Decrease 27 Percent In February 2021

By Deivis Centeno

March 12, 2021 4:29 pm

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Chevrolet Brazil sales decreased 27 percent to 24,962 units in February 2021. The figures rank GM as the third largest car manufacturer in the country, while Chevrolet finished as third best-selling automobile brand, behind Fiat and Volkswagen.

Individual model sales performance was as follows:

During the first two months of the 2021 calendar year, Chevrolet Brazil sales decreased 26 percent to 51,575 units.

Sales Results - February 2021 - Brazil - Chevrolet

MODELFEB 2021 / FEB 2020FEBRUARY 2021FEBRUARY 2020YTD 2021 / YTD 2020 YTD 2021YTD 2020
BOLT EV* 100+250.00%14 4
CAMARO+80.00% 95+142.86%17 7
CRUZE-73.67% 3851,462-79.47%812 3,956
MONTANA+14.51% 292255-20.62%412 519
ONIX-37.40% 16,76226,775-34.92%34,467 52,959
PRISMA-99.69% 1321-98.99%8 791
S10-10.05% 1,6021,781-1.46%4,122 4,183
SPIN-55.10% 7171,597-51.86%1,499 3,114
TRACKER+277.11% 5,0421,337+320.01%9,635 2,294
TRAILBLAZER+8.04% 121112+88.04%519 276
CHEVROLET TOTAL-26.89% 24,96234,145-25.50%51,575 69,225

The GM Authority Take

Chevrolet Brazil sales declined substantially in February, deepening the negative sales trend experienced in recent months. With the February sales performance, Chevrolet has accumulated a total of 11 consecutive months of contraction in the Brazilian market, which this time not only caused it to lose its leadership position, but also to fall to third place among the best-selling auto brands in the South American country, behind Fiat and Volkswagen.

Like in January, the primary reason for the decline in Chevrolet Brazil sales in February was the drastic drop in sales volume of the Chevrolet Onix, which has been Brazil’s best-selling vehicle for five consecutive years. In fact, February represented the second month that Onix sold fewer than 20,000 units in Brazil. The trend is likely directly related to the shortage of components halting production at the GM Gravataí plant where the vehicle is produced.

Despite the negative result, some models posted a healthy performance in February – primarily the all-new Chevrolet Tracker. The all-new subcompact crossover is continuing to significantly increase its sales volume, remaining the fastest-growing nameplate in Brazil.

In addition, the TrailBlazer SUV also posted an uptick in sales, both during the month and during the first two months of 2021.

About The Numbers

Further Reading & Sales Reporting

By Deivis Centeno

Deivis is an engineer with a passion for cars and the global auto business. He is constantly investigating about GM's future products.

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