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Chevrolet Korea Sales Increased 18 Percent In January 2021

By Deivis Centeno

February 16, 2021 4:52 pm

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Chevrolet Korea sales increased 18 percent to 6,106 units in January 2021 compared to January 2020 results.

Individual model sales performance was as follows:

Sales Results - January 2021 - South Korea - Chevrolet

MODELJAN 2021 / JAN 2020JANUARY 2021JANUARY 2020
CAMARO-95.00% 120
COLORADO-35.78% 499777
DAMAS+94.27% 441227
EQUINOX+212.37% 30397
LABO+130.73% 503218
MALIBU-6.53% 372398
SPARK-12.09% 2,2762,589
TRAILBLAZER* 1,189*
TRAVERSE-38.05% 184297
TRAX-36.05% 337527
CHEVROLET TOTAL+18.31% 6,1065,161

The GM Authority Take

Chevrolet Korea sales posted a noteworthy increase in January, representing the second consecutive month of growth for the Bow Tie brand in the Asian country after registering a 5 percent increase in December 2020. In this way, Chevrolet begins the 2021 calendar year in the green in South Korea, while maintaining the solid sales momentum it started last year in that market, despite facing ongoing difficulties caused by the prolonged COVID-19 pandemic.

Once again, the Bow Tie’s growth in the South Korean market was primarily enabled by the new Chevrolet Trailblazer, which established itself as the brand’s second best-selling model while adding significant volume on a year-over-year basis. Additionally, the Damas, Equinox and Labo – the only three models that achieved a positive result compared to January 2020 – contributed by notable double- and triple-digit increases.

Meanwhile, six of the ten models offered by Chevrolet in South Korea saw a decline in sales volume during the month, including the Chevrolet Spark best-seller. The minicar suffered a double-digit decline year-over-year, but maintained its spot as the brand’s best-selling model in the country. Similarly, the Colorado and Traverse saw notable volume losses on a year-over-year basis. The reason for the drop of the three models is unclear at the moment, though it’s possible that supply-related issues is responsible.

About The Numbers

Further Reading & Sales Reporting

By Deivis Centeno

Deivis is an engineer with a passion for cars and the global auto business. He is constantly investigating about GM's future products.

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