The all-new 2023 Cadillac Lyriq crossover is a bold new direction for the luxury marque, spearheading Caddy’s transformation into an all-electric brand. Now, Cadillac is spotlighting how the Lyriq flips the script in a new video.
The video clocks in at just 30 seconds long, and features Emmy- and Oscar-winning actress Regina King. The video opens with King approaching the all-electric Cadillac Lyriq, which lights up as she walks towards the driver’s side door, the grille shining with a lighting animation.
“It’s a sunny day,” the narrator says.
“Nah,” King responds, “a stormy day.”
Rain starts to fall, and we get a view of the interior of the new Cadillac Lyriq. The roof features a large pane of glass that lets in abundant natural light, while the dash is dominated by an extended curved 33-inch digital display that covers both infotainment duties and driver information duties.
“We see a close-up of the grille,” the narrator continues.
“An overhead shot,” King responds, giving us a look at the new crossover from above.
We next find King relaxing in the driver’s seat at the Cadillac Lyriq assumes control with the available Super Cruise semi-autonomous system. The narrator places the crossover on the coast, but King flips it to put the crossover in Palm Springs instead.
“Cadillac is going electric,” King says. “If you want to be bold, you have to go off script.”
The heart of the 2023 Cadillac Lyriq is a standard 100 kWh GM Ultium lithium-ion battery pack, which provides electricity to a single Ultium Drive permanent magnet electric motor. Total output is rated at 340 horsepower and 325 pound-feet of torque, with range-per-charge rated at roughly 300 miles. Under the skin, the Cadillac Lyriq rides on the GM BEV3 electric vehicle platform.
Production of the 2023 Cadillac Lyriq is scheduled to ramp up at the GM Spring Hill Assembly plant in Tennessee next year.
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Comments
All electric is a novelty. If anything, it should’ve been a hybrid. No road trips in this thing.
You are correct . Road trips would have to be short, or interrupted by recharging stops. When & if the number of electric vehicles increases as anticipated, waiting lines at charging stations will be inevitable. These waits will be hours instead of minutes as lines at gas pumps were in 1973!
Air Planes, Diesels, ICE vehicles, Rental cars
all exist. Unlimited time; roads to Hawaii or Europe don’t exist. Why would you burden yourself with a Hybrid drivetrain 100% of the time for a once a year road trip.
Once a year road trip? Too bad you’re not retired! We go on a “road trip” about every-other-month or so, and just returned from a two month jaunt out west. I drove 9,009 miles on that trip. Most of our retired friends also take regular road trips.
LeRoy
Hybrids are best for stop and go city driving. Where you could get the most out of regenerative brakes.
For long highway rides, a diesel Is the best way to go. I’ll see if l could phychicly will Cadillac to bring a few European spec diesel XT4s. From their factory in Spring Hill TN.
Sounds like an all Electric car is not for you. Contrary to popular beliefs, the world does not revolve around one person’s interests (Not you specifically, just in general these days). For a majority of people a 300 mile range is more than enough for their daily commute and means no more stops at the pump. Just plug in at night when you get home and you are set for another few days. Typical household has more than one vehicle so you would use that for any other trips.
I predicted all this years ago!
If you’re rich enough to buy a Lyric, you can afford to rent an Escalade for a couple of days for a road trip. Stop whining.
Ignorant answer!
The future of automotive propulsion is Hydrogen. Why? Hydrogen is an element that is in abundance and does not require the mining of Lithium and what to do with all the waste products from the battery. Hydrogen has some very serious benefits such as the waste product is water, It can be manufactured domestically and distributed through pipelines directly to the (gas) stations such as how we currently distribute natural gas to homes and industries (eliminating the need to transport hydrogen using trucks.
Toyota and Nissan are already testing Hydrogen cars and will be the leader in that technology.
I’ve always thought hydrogen was the better solution. EVs to me are only a stop-gap measure that rely on current energy generation platforms that are often not very clean.
I’d be excited about a hydrogen future for many of the reasons you cite but I’m not very enthusiastic about EVs.
GM has been working on Hydrogen since the 90’s. Honda and Toyota are not the leaders in this tech. TBH, Hydrogen as best will be a military fuel LOOOOOOOOOOOOOONG before it becomes commercialy available to the general public as a fuel source.
Lucid can gets over 500 miles per charge and anything inferior makes Cadillac look second rate!!
Cadillac and GM in general are late to the game with Tesla, Lucid and Rivian serving as range and speed benchmarks. General Motors is approaching this as a competition with Audi or Benz when people under 45 see things differently.
Also, Cadillac selecting model names ending in IQ is silly.
If eqs or IX is not silly to you then you’re a waste of time. If gm is so confident about going electric and being the new king at it, they better have a good range. This lyriq with base configuration and rwd only delivers a measly 300 miles. But I think gm is holding back, like how tesla does with there base configuration and the long range configuration. Almost every brand like tesla reserve the best for the last varient. If gm can make a tri-motor 9,000lb truck with 350 miles of range, then they surly can make a 5,600lb suv with the same range if not more.
Dude get out of here with nonsense king of electric trash you just spewed from your mouth. Crazy to see a person praise the king of fire right now for electric vehicles
The Cadillac Lyriq – I like that they are using names again, is a very nice looking machine, I love the dash design Cadillac has now on this Lyriq and Escalade
Ok, so will it do an 80% recharge in fifteen minutes or less. If not it’s not practical. I want a vehicle I can drive anywhere for as long as I want. If I’m doing a ten or twelve hour drive I want to charge quickly and be gone.
I like they put a real grill on it. So many of the EV’s are expressionless blobs. I’m also glad they are using that OLED dash in more places. Fantastic looking.
Hey Joe D… 80% chaarge in 15 minutes is not bad considering that my Equinox ,a pickup truck or ,SUV with 18-30 gallon gas tank takes about 10 minutes to fill then let’s say while it’s filling up with gas you or the wife goes in the gas station convenience store to get some drinks or snacks that takes another 10 minutes… Your at 20 minutes already over the 15 minutes. My point is that 15 minutes is really not that long to wait for an 80% charge…Also I can go from my town in Sussex NJ to NYC and back in one trip. Not bad considering that my Equinox with the V6 would need a fill up for the return trip home!
Please re read my comment. Yes 15 minutes is ok.
Those poo-pooing electric — get used to it. ALL car makers are going in this direction. You want electric “filling” stations that do it fast? Pay for infrastructure through the 3.5T plan Democrats have. The days of living in the past must end in America. Tired of nay-sayers. The average American drives 30 miles a day — your road trips happen once or twice a year — plan out your trip through the onboard computer that will find power stops along the way. I’m getting on the reserve list ASAP. This car – looks amazing.. And I am not a lover of American cars… I haven’t had one since college. European or Japanese ever since — other than my latest drives – from the Swedes. Be onboard with ALL-ELECTRIC — cuz fossil fuel is so yesterday
Sounds like a Democratic party talking points ad…
Honestly I’m starting to like this new Lyriq model, especially the interior.
However, GM is going to have to work very hard to separate the all new Ultium models from the current Bolt fiasco. That could really screw their market up.
After gm problems with the Bolt batteries I would not even consider a new model gm EV until they have been on the road for at least 3 years. So I will be buying my second Tesla in 2022. Lyriq is good looking.
@Rick, really? Model S PLAID 3 days old burned to the ground in Pennsylvania, locking the driver inside, and he had to fight his way out, Model 3 in Florida 4 days ago bottomed out though an intersection and exploded on fire (2 fatalities ) This one was all caught on video, but the video, and video was posted to twitter. Model S 85 had so many fires Tesla had to send out an OTA updates to slow charging, and cut the range (Tesla has lost lawsuits related to this in the USA, and Norway which you can google). The big difference I see, is Bolt Fires happen when the car is off and parked, sometimes charging, Tesla fires happen mostly while driving with people inside. Looking the the Bolt fires more closely, 12 confirmed battery fires, 6 of which were built in a 2 month period in 2019, so it seems the quality issue was in a fixed time frame for the most part. I would say GM needs to buy those 2 months worth back ASAP, and a month before and after.
Why did you ask him really? Was he not clear enough in his statement? Or do you need what he said translated to another language for you?
I hate that guitar riff at the beginning. It makes me think I’m about to see a commercial for a small pick-up truck, rather than the future flagship of a storied luxury brand.
The Lyric is a beautiful example of what a Cadillac should be. It has several design elements that emotionally tie the Lyric to some of the great Cadillac designs from the past. from the stance of the car that exudes power and money to the details of the lower taillights to the front grill light show. Mitchell. Jordan and Holls would be proud. I know I would if I had been if I worked on that design. Bravo.
Sweet looking ride. New Ultium battery tech. Way to go, Caddy!
The folks at gm and Cadillac need to get out of Detroit more often.
The key for Cadillac at the start here is these first vehicles will be tire unique Cadillacs.
These models will really be unto their own as being 100% true Cadillac models till the dumb down versions come.
My hope is GM will work hard to make the Cadillac models more true Cadillac vs just another GM shared platform using a Chevy engine.
I think they can do it sharing the platforms as they can do a total Cadillac experience with the body and interior. They also can offer power and battery combinations unlike the Chevy versions. You know the pay more get more idea.
Much of GM’s issues came as they tried to squeeze so many models from so many divisions to shared platforms and corporate engines. The defining lines were narrowed to where there was little difference between a Buick, Olds or Cadillac. The Olds had a Buick engine, the Cadillac had a 307 Olds and the Buick offered little different than the Olds other than trim.
What is a 100% true Cadillac? 8-6-4 cylinder deactivation? Northstar’s with a blown head gasket? The Tuna Boats from the 70’s, and 80’s? The CT-5V Blackwing? The Escalade? I mean, as a GM fan , I am not sure what Cadillac means?
I wonder if they will eventually offer the rear wheel steering from the CT6, since the 122″ wheelbase is pretty long these days. Perhaps when the AWD or the (presumably longer) three row model debuts. Large RWD Cadillacs used to have unusually tight turning radii in the 60’s and 70’s.
Donavan… A true Cadillac is what Cadillac used to mean… “The Standard of The World” back in the day people where proud to own a Cadillacs and they had the newest tech, most up to date designs and engines… Prior to the 1980’s Cadillac was it’s own brand with it’s own engines, design and interior… Not a Caddy with an Chevy 6.2 liter V8. Cadillac needs this car to start over again and become its own Brand again!
Pat,
I agree with you. A true Cadillac is one that is unique, authentic, and built to a higher standard than anything else gm does. The closest thing to this in recent times is the very short-lived CT6 Blackwing that had a Cadillac-exclusive RWD platform and, finally, a Cadillac-exclusive high-tech V8 DOHC engine. Of course gm couldn’t handle the CT6 because it seems they like luxury cars that are cheap to build like the Escalade that shares most of its parts with Chevys. I’m sure CT6 was significantly more costly to build but isn’t that the point. Better in every way which justifies the price and engenders the respect. Not to gm sadly.
There’s really no hope for authentic Cadillacs as I see it anymore. The EVs will use all common parts in their platform, battery pack, and motors. That’s why gm is so giddy about an EV future. They’ll be the ultimate in cheap once the developmental costs are amortized.
What luxury brand is considered a true luxury make anymore? I’m not impress with Lincoln, Mercedes, BMW, Audi, Volvo, Lexus, Acura, Infiniti and Jaguar. If you want a true of truest luxury brand, Rolls Royce and Bentley are the ultimate of luxury.
However, no one seems to care the shared power train being used between regular brands and luxury brands within the company as a consumer. Again, no one seems to care for those whom owns an Escalade and V Blackwings that the 6.2 engine is being shared with Vette, Camaro, Yukon, Tahoe, Suburban, Sierra and Silverado which are excellent vehicles for their respective brands.
Also, lastly they are GM powertrains, not Chevy exclusive as so many blindly think.
Johnls_39 every major luxury brand shares with the parent company… Lexus’s are Toyota’s with Toyota parts, Infinity is Nissan, Cadillac is GM, Lincoln is Ford… The only true luxury brands are Jaguar, Rolls Royce, Bentley… But these companies are struggling. Yes a stand alone Cadillac is a great idea but it will also cost more to make every part unique and if that costs GM or Ford more it gets passed on to the buyer. So that 50,000 dollar CT4 would be 60,000 or 70,000 with all unique switch gear and only for Cadillac! To be honest we own a 2019 Buick Enclave and the interior and looks of the car are totally different then a Chevy or GMC… I am not going to sit there and complain because the turn signal stalk or the buttons look similar!
I saw this commercial on GMA on Monday morning and stated that the end of the commercial to reserve yours on 9-18-2021. Can’t wait to see this 12 hours from now.
I hope it will have a fake sound effect. Usually I hate fake stuff, but ev are toooo boring. In this situation ev models really need some sound effects. Even if they are fake. Its better than a total silence. I drove my friend’s w222 s63 2 days ago. It’s so fun when you hear that mighty v8 while acceleration. Can’t imagine it without the sound…
As the owner of an EV, rest assured, this will smoke a V8 in acceleration. When your body is pinned to the seat, you barely notice the lack of engine noise. Your face is smiling so wide, it almost covers your ears anyway.
Typical Italian.
Yes. Ur wife is here with me.
Where’s your shame?
How can you ask that man where his shame is when you just said typical Italian lol.
Everyone misses the obvious. Along freeways, there would need to be ten times as many charging stations as we now have gas stations. Instead of a 5-10 minute stop for fuel, an hour or more would be needed for a full charge. The electrical infrastructure we now have COULD NOT handle this load in most regions, nor do we have sufficient generating capacity for this huge increase in demand. Construction of new generating plants is at zero or near zero. California is going to dismantle its only nuclear plant soon. Wind & solar CANNOT and will not handle the anticipated increase in demand (today they account for less than 10% of electrical power).
No one even talks about the lack of.compatibility between brands—Ford, Nissan, GM, Tesla, etc.
Yes, the number of electric vehicles will increase, but we will need fossil fuel for cars, trucks, trains, ships for many years. Until hydrogen generation can be accomplished economically, we’re stuck with fossil fuel for most transportation AND ELECTICAL GENERATION!!
The Lyriq in the ad when it was put in self drive went down the LEFT lane. Was the ad made in England?
Let’s hope so!