As reported by GM Authority, the average transaction price (ATP) of the Chevy Malibu jumped a modest three percent over the course of Q3 2023 to $27,900. Now, the ATP of the Bow Tie brand’s sole sedan offering mildly increased once again in Q4 2023.
According to a report from Cox Automotive, the Chevy Malibu saw a 1.8-percent ATP rise to $27,766. Meanwhile, sales of the sedan plummeted 47 percent to 18,893 units during Q4 2023.
It’s worth noting that Chevrolet sales overall fell 0.5 percent to 406,848 units in Q4 2023. Meanwhile, overall General Motors sales stood at a 0.2 percent gain to 619,684 units.
Chevrolet Malibu
As a reminder, the Chevy Malibu was expected to receive an all-new generation for the 2025 model year. However, this no longer appears to be the case. The 2025 Malibu will now serve as a carryover model from the 2024 model year until the next-gen model debuts.
Not too many details are known about the potential tenth-generation Malibu outside of its underpinnings, which GM Authority exclusively reported will be a variant of the GM VSS-F platform. For reference, the Chevy Trailblazer and Chevy Trax ride on a version of this platform. This would make the Malibu the only sedan to be sold in the U.S. riding on this platform.
The current ninth-gen Chevy Malibu is only offered with a single drivetrain configuration, consisting of the turbocharged 1.5L I4 LFV gasoline engine, rated at 163 horsepower and 184 pound-feet of torque, mated to a continuously variable automatic transmission (CVT). The Malibu was a competitive midsize sedan when it debuted for the 2016 model year. However, more recently updated rivals like the Toyota Camry and Honda Accord have been more popular with buyers.
Previously, the Malibu lineup featured an additional engine choice, the turbocharged 2.0L I4 LTG, rated at 250 horsepower and 260 pound-feet of torque, matched to the GM nine-speed automatic transmission. Unfortunately, this combination was dropped as the Premier trim level was replaced with the 2LT in the 2023 Malibu.
Under the skin, the current Malibu rides on the GM E2 platform, while production takes place at the GM Fairfax plant in Kansas City.
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Comments
We haven’t had a Malibu allocation for at least 6 months. GM is great at digging graves for these cars.
Why do they do this?
They build a good car, but either cancel it almost immediately or avoid putting in any continuous effort to keep it current. They’ve given up entire market segments by doing this. The Malibu is now an 8 year old design that somehow still sells over 130,000 units per year. Imagine if GM actually tried!
EVs are not consistently popular yet outside of Tesla. The Malibu should be redesigned for one more generation before moving to full EV. Preferably as a PHEV, but not even that is a requirement. Maybe even a wagon variant if that’s what people want.
The current Malibu can easily see 37-40 mpg on flat highway in real world steady driving. That’s really hard to obtain in a non-hybrid crossover. You can’t even reliably get that in the new Trax.
Why can’t GM be strategic enough to think more than one quarter ahead? The Malibu needs to stick around.
Malibu sales are down because you can’t buy a current 2024 Malibu and very few are sitting in dealership lots. When you go to GM’s site it redirects you to a 2023 model. So with this in mind was 2024 production cut way short? Why are they skipping over to the 2025 which is the same darn thing? I assume it’s becasue they chnaged heir mind yet again on the new body style holding out until 2026 which is ludicrous.
This makes no sense.
I believe you. But GM is not planning to update it for 2025. It doesn’t make sense that they aren’t producing them.
The plant was one of the ones shutdown during the UAW strike. So makes sense if they l didn’t build many 2024 models. The contract negotiated that Fairfax would be invested in to build new EVs. GM is going to put something like $500million into updating Fairfax. So they probably are preparing to redo the assembly lines or major expansions that could be disrupting current production.
Will be interesting to see which EVs they decide to build there. Will it be an EV Camaro? An EV Malibu? The new Ultium based Bolt EUV?
Something else?
Exciting and disruptive times in the auto industry
If you paid 27k for a Malibu, I’ve got plenty of Florida real estate to sell you along with a bridge in NY. The chevy dealer here in S Florida has been advertising Malibu LS for 19.6k and RS models for 20.2k for over a year. The Malibu, as has been true for the last 3 generations of Malibu, is not a bad car. But Chevrolet/GM continue to starve the nameplate of development, improvement, upgrades or investment. Instead, they are continuously “de-contenting” the car, reducing the availability of options and trim levels and essentially turning this generation Malibu into the fleet only rental car as they’ve done with past versions. Then they tell you there’s no market for sedans. Contrast that with what Toyota, Honda and Nissan do with their mid-size sedan entries with yearly upgrades and improvements. Those 3 models comprised 597,000-unit sales in the US in 2023. a pretty significant number. Malibu sold 130k total units in 2023, not an impressive showing. I like the Malibu, every time I’m in one I think what a fundamentally decent car this is, could be, should be so much better with some investment. But GM will just continue to milk the cash cow that pickups and Suburban’s are today and abdicate the sedan market to the Japanese. Seems like a very misguided and unwise business decision for the long-term.
People always make these claims about what a good deal you can get if you leave in such and such place. I was in Florida last month and there are no deals on Malibus. Give us the details like dealership or keep your mouth shut!
Happy to;
https://www.bomninchevrolet.com/VehicleDetails/new-2024-Chevrolet-Malibu-LS-MIAMI-FL/5768212390
Perhaps you should open your eyes, or at least your internet browser.Â
You backed up your price of Malibu! Good price
Thank you for that, I’ve never had anybody on this site provide such info. You’re fortunate to live in that area because the advertisement has lots of caveats, one is the “out of state” information which pretty much says unless you live in that area, you’re probably not gonna get that price. In addition, there are over $1400.00 in dealer fees. I’m sure you will agree you’re probably gonna pay more than 20k for that vehicle. Still, you provided the proof and I say kudos to you.
So the Malibu outsold the Altima and that isn’t impressive but combine the Altima with the Camry and Accord and it is impressive?
Believe what you will- but Fairfax is cranking them out as fast as possible.
I hope so.
BTW – the 2LT model is a very handsome vehicle with the larger wheels and LED tail lights. Honestly they all look good to me.
I travel a lot for work and I rent a lot of cars. I usually end up in a Nissan or Kia sedan. The Malibu is nicer than both of those IMO. It’s certainly quieter and more comfortable. And the infotainment is a lot better than the Japanese brands (although I haven’t driven the new Accord).
Another thought – a lot of public sector entities have a buy American requirement for their fleets. The Malibu will be the only affordable sedan made by an American car company after Stellantis runs out of Chargers.
I just rented a 2023 Accord hybrid and drove it 1400 miles, The car does nothing for me. The Malibu is a better car. The infotainment system in the honda is not good either.
I guess commenting is no longer allowed to be over negative anymore . I was raised on GM, but they are definitely heading down the wrong path!
GM will be getting out of the Malibu soon. They offer less options take away the 2 litre turbo engine and have added no more items to it’s package. They will tell you nobody wants sedans just SUV’s and Pickups, and EV’s. Funny how other automakers like Toyota make money on their small and mid size sedans but GM says there is no market for them. I am on my 3rd Malibu and it is reasonable, reliable and efficient to drive. It is the last Chevrolet sedan proudly built in the USA in Fairfax Kansas. GM will soon be SUV’s and Pickups only, not because we the consumers want them, but they are more profitable.
No Plug. No Sale.
Bring an AWD EV or PHEV Malibu, and I would consider it to replace my current EV.
The Malibu is a nice car with an anemic engine and outdated design and equipment available. Come on GM, update this car to compete with Honda, Toyota, Hyundai and Kia.
We can dream, but GM is simply NOT going to invest the money to make a competitive sedan to take on the Accord, Camry and whatever Hyundai and Kia have. Too much money and too many years to re-establish itself as a player in the sedan game.
The next Malibu, if it actually happens, will probably be another “Acceptable” award winner.
The Malibu is on the short list, but the entertainment system is just so dated.
Sure sales have plummeted, a weak 163 horse engine and that is the only option, along with the awful Continuously variable auto transmission.
There are no 2024 Malibus in stock within 50 miles of my location. About 1,500,000 people live within 50 miles of this spot.
These aren’t exotic cars. The plant is not on strike. There is no reason these cars shouldn’t be available. GM is clearly going to cut production and artificially make the case to kill this car.
Meanwhile the Camry is being redesigned. The Corolla, Prius, and Civic are all extremely popular and difficult fairly to obtain.
The plant was shut down during the UAW strike, and GM agreed to build EVs there as part of the UAW negotiations.
GM does need a factory to build the new Bolt EUV, but there hasn’t been an announcement made about if it will stay at Orion or moved somewhere else.
Would like GM to offer an EV or PHEV sedan, but sedans are a shrinking market segment in the US.
Member 12 you hit the nail right on the head. I can not for the life of me figure out why Mary Berra wants to destroy the Chevrolet car division. Dealers could not get Camaros to sell and the Malibu customer is being starved. The Cruise was discontinued for what reason ? I drove the NY Taconic for 10years and at least 10% of the care were the Chevy Cruise.
The Cruze was cancelled because they shutdown and sold the factory where it was built during the pandemic when auto sales tanked.