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Some 2023 Chevy Colorado Bow Tie Logos Are Falling Off

Some 2023 Chevy Colorado owners are reporting on social media that the grille-mounted Bow Tie logo of their trucks is falling off unexpectedly, though others are reporting the badge is firmly attached and at no risk of working loose.

One owner posted an image of the Chevy Colorado Trail Boss logo after it detached from its mounting point, as can be seen in the photo below, borrowed from the original social media post:

According to the owner of the 2023 Chevy Colorado with the wayward Bow Tie, the incident occurred after taking the truck through a car wash, with the dryer at the end of the wash blowing the logo off the vehicle’s grille.

Other Chevy Colorado owners chimed in to corroborate the story with tales of their own experiences with various trim levels of the pickup shedding logos. One owner said that same problem happened to him only two days after taking delivery of a new 2023 Chevy Colorado, while another said his grille-mounted Z71 badge fell off.

The problem appears to be limited to certain trucks, however, since a number of other owners said their logos are solidly attached and show no signs of going abruptly AWOL. The logo is held to the grille with clips, though in the case of the car wash Bow Tie, apparently no adhesive was applied during production.

Side front three quarters view of the 2023 Chevy Colorado.

The slumping Bow Ties are not the only mishap to affect the 2023 Chevy Colorado and its Big Red cousin, the 2023 GMC Canyon. In mid-July, a failed over-the-air software update in the 2023 Chevy Colorado and GMC Canyon starting causing the batteries of some trucks to drain as the infotainment system continues hanging after the update fails, resulting in a dead battery.

Even nature seemed to join the models’ run of bad luck. Back in May, a violent hailstorm struck the GM Wentzville plant in Missouri where the trucks are produced. A total of approximately 3,300 Chevy Colorado and GMC Canyon units were damaged by the icy missiles from the sky while parked outside the factory, adding to shipping and customer delivery delays.

Among other delays, the rugged, off-road focused 2023 Chevy Colorado ZR2 saw its first deliveries pushed back by approximately a month, only beginning in the very last days of June.

Rear three quarters view of the 2023 Chevy Colorado.

As a reminder, the 2023 Chevy Colorado ZR2 draws standard motivation from the turbocharged 2.7L I4 L3B gasoline engine, namely the top 2.7L Turbo High-Output variant rated at 310 horsepower and 430 pound-feet of torque. Output is routed through the updated GM eight-speed automatic transmission, while the updated GMT 31XX platform is found under the body panels.

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Comments

  1. That’s a shame. I do like the looks of that truck though. Too bad they didn’t offer it with a regular length bed and a diesel.

    Reply
    1. Or the naturally aspirated V6 option instead of ONLY a little 4 cyl with a “doomed-to-fail” turbo. Toyota made the same stupid mistake with their hot-selling Tacoma and is catching all kinds of flak and complaints about it.

      Reply
  2. Shedding the oversized bow-tie would be an addition by subtraction. One of the reasons we will not own a Chevy but go to GMC instead….yeah, I know, money winds up in the same pocket but that fugly Chevy bow-tie is overdone.

    Reply
    1. I’d have to definitely agree but GMC’s emblem is far worse.

      Reply
      1. GMC’s styling is far better than Chevy’s….particularly their front ends. And the GMC emblem is at least part of the alphabet, not some silly, ridiculously oversized yellow bow-tie gizmo stuck on the front and rear end of everything.

        Reply
  3. My customer had the Fuel door cover plate fall off his 2023 Colorado Crew, going through a Car Wash, several hours after taking delivery. Embarrassing .

    Reply
    1. We’ve had the fuel filler door fall off twice in car washes on our 2020 Canyon. It’s not all that easy to get back on either. So, we wash it by hand all the time now.

      Reply
      1. washing by hand is easier on the paint anyways.

        Reply
    2. What did he take delivery of a dirty vehicle? What’s going on with that? You stated a few hours after delivery. Makes no sense.

      Reply
  4. Evidence your Chevy wants to identify as a GMC.

    Reply
  5. Ya and everyone of those trucks that are on dealer lots right now had massive amounts of hail damage at the factory.

    Reply
  6. Wow, just wow.. Under Mary’s rein, the concept of building perfect vehicles has taken a back seat to things like DEI and a culture of wokeness. That is a sad truth. GM seriously needs to get their eye back on the ball of building amazing vehicles and stop pretending that they are. When that happens, then you can think about the company culture. Somone really needs to step in to fix the mess at the corporate level before it’s too late.

    Reply
    1. When did GM ever build amazing vehicles? I guess you forgot about all the garbage they put out in the 70s to the mid-2000s.? 😂

      Reply
      1. I currently own a 1999 Silverado sport side 4.8 V8 that I bought brand new and it now has 481579. Miles on the odometer. It’s in perfect condition with mostly all original parts. I have taken very very good care of this truck. The original paint looks great as well. I would certainly call this truck amazing.

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        1. And this is more typical than all of the media-believing American company-bashing people-bots would like to make believe.

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    2. I fail to see what the Right-wing boogeyman of “wokeness” has to do with some glue not holding. Is the glue too woke? You guys really need to let that stuff go. Using every single opportunity to inject “woke” into a conversation that has nothing to do with it is, well, woke.

      Reply
    3. Because an emblem fell off? Overreact much?

      Reply
    4. Sthu with your political and ignorant take.

      Reply
  7. What’s next? Engines falling out?

    Reply
  8. Saddest new Colorado story yet. Where is the pride in your product, gm? I wish it was still GM. I was a total fan back then.

    Reply
    1. I find it amazing that you people think they used to make better stuff than this. I remember seeing new Oldsmobiles on dealer lots with the side moldings falling off of them in the sun in the 1970s. Then there was the diesel engine debacle, the Vega, the citation, and on and on. They’ve been purveyors of garbage for the last 60 years. In fact, I would venture to say the vehicles they make today are better than most of the vehicles they made in the past.

      Reply
    2. My comment is why has your reporting on the Colorado OTA problem Stopped ? There are 100’s of brand new 2023 Colorados sitting at dealerships across America with dead batteries and burned out dashboards and failed brakes for over a month.

      GM Authority broke this story and then dropped the fact that Chevy has still not published a fix and their dealers have no clue about the problem and you do a story about loose Bow ties? What is wrong with you? You did a great job with the story that I have copied and showed to two different dealers trying to get help and they have no clue that this even happened.

      Chevy Customer Service denies it isn’t even happening. I have another appointment with a good dealership Monday set up by them. They also have been kept in the dark.

      Please follow up on your own story!!!

      Reply
      1. They still don’t have a fix. What is left to report? How many times can they report on the fact that there is nothing new to report? Until the situation changes there is no point in reiterating old news. Move on.

        Reply
      2. What’s wrong with that. It’s not factual but if it was who cares. We are going electric whether hillbillies want it or not

        Reply
  9. UAW at its finest. Let’s give them a 40% raise and pay them 5 days pay for 4 days work.

    Reply
    1. The uaw can only put the parts on that are in front of them, first is all they do is screw in screws all day an want a raise now they are responsible for the engineering, well which is it. An I hope they get a 50% raise to go with those pensions

      Reply
      1. A UAW worker was responsible for applying adhesive… Another lazy fail. Probably not his job to put glue in the gun.

        Reply
  10. This is unacceptable and embarrassing. GM need to look into this to see where the problem is and FIX IT. This crap reeks of old late 70’s early 80’s GM with falling decals and logos, they must do better!

    Reply
  11. LOL

    Sadly, this is not our father’s or grandfather’s GM. Not that those years were “Quality is Job 1”, Mark of Excellence great. It says much about engineering and finance and leadership within the former great company, that they can’t properly secure an emblem to the grill of their product and it falls after about 6 months in service. LOL Meanwhile, there are millions of old GM vehicles rotting away in fields and junkyards from the 40’s through the 80’s and their emblems and script are holding up just fine.

    Reply
    1. Your father’s and grandfather’s GM broke more than just an emblem, this rose-colored rear view mirror to GM’s past seems to be white-washing all the past terrible quality of GM’s cars. “Quality is Job 1” is FORD’s catchphrase, not GM’s.

      Reply
      1. Sadly according to industry stats, Ford is #1 in warranty cost per vehicle and in total recalls. Quality is not Job 1 anywhere in Detroit. It seems the more electronics, the more sophisticated emission equipment, the more power engines are asked to produce, the more QRD is compromised.
        I have owned over 20 GM products. Left GM so far for 2 Hondas and a Tesla. The Hondas have been almost perfect…one recall for a Takata airbag replacement over 175K combined miles. The Tesla is a good car but not a great car. Our new 2024 EV will not be from GM.

        Reply
  12. Slow news day, eh? I can’t believe how much people are losing their freaking minds over this…..meanwhile, Ford Maverick engines are exploding and they can’t build the trucks fast enough, they still sell out. Get a grip.

    Reply
  13. I remember back in the mid to late 80’s working for a Chevrolet dealer as an inventory manager having brand new Camaros roll off the transport truck with blown transmissions.

    Reply
  14. Nothing lasts forever …….

    Reply
  15. I guess the glue gun trick didn’t work ?

    Reply
  16. Reminds me of when John Smith, the top Caddy guy, was on TV showing the very first Escalade, and the Escalade side badge fell off revealing the “Jimmy” badge underneath it.

    Reply
    1. Considering the “Jimmy” was either the GMC version of the decades old Chevrolet K5 Blazer which went out of production 5 years before the GMC Yukon, which is what the Escalade is related to or it was the S-10 Blazer based version, I highly doubt this happened.

      Reply
    2. The Escalade had NO relation whatsoever to the Jimmy, so you are making up garbage stories here. GM has committed plenty of sins in the past, but this is not one of them.

      Reply
    3. That didn’t happen and you know it

      Reply
  17. Reminds me of the 70’s when GM put the “GM Mark of Excellence” sticker on door jambs. The adhesive failed and in hot weather they fell off. GM had a similar experience when they began using adhesive to attach body side moldings. On a hot day in Phoenix on a big dealers lot, it rained moldings.

    Reply
  18. How long has gm been putting emblems on grilles and still don’t have it right? Stay away from car washes by the way. Very satisfying doing it yourself. Cheaper, too.

    Reply
  19. This is called foreshadowing.

    Reply
  20. Out-sourced junk .

    Reply
    1. You can always count on the union members to blame every problem on the suppliers. The same suppliers GM has to use because they’d never be able to build an affordable product without them, thanks to the UAW.
      What they should do is pay the UAW members 46% more and raise prices even higher.

      Reply
  21. Chevy gm whatever you want to call them is just flat out making cheap junk and charging crazy money. My grandpa bought a brand new 2023 Silverado z71. the whole dash just goes out on it going down the road. Then the dash will randomly come on and the stereo is then on full blast! The dealership can’t figure it out either. Also great for my 70 something grandparents to be scared to death at 75mph on the highway. Also ask gm how their ltg 2.0t held up in the long run. They can’t turbo anything without blowing up the motor.

    Reply
    1. Just left a Chevy Dealership that I have an appointment with on Monday. I was checking on a loaner. No good. My Service Writer said she thought they found a new update fix and just needed to download. She wanted me to just turn back on the Upload capability switch. I said not until you were ready to download the “new “ fix. I went on the settings screen and there are no updates pending. I then called Chevy customer service to speak with the person who made my appointment, not available. After I showed the service writer my 2 minute video of my trailer brakes going on and off all within 2 minutes she said leaving your truck for 4 or 5 days may not be enough.

      Reply
  22. I stopped buying GM vehicles in the mid 80s. Because of RUST ISSUES. But the issues I did have with GM was nothing compared to my friends issues with Ford. Quality was not job 1 . It was down right beyond cheap and poor quality.
    Now I did buy my first GM since the 80s. A 2018 Colorado diesel. And it’s been excellent.
    Ok GM had an issue with glue. Big deal. Then someone screwed up an over the air update. OK that was bad. But doing over the air updates is risky business. A failed file download can corrupt an ECU. That’s life in the digital age we live in.
    The only issue here is that GM didn’t inform there dealers so it could be taken care off. That is inexcusable. And someone at GM needs to loose the job for this.

    Reply
  23. how many people that read theese comments will never buy a gm product again????

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    1. Just the ignorant people. “There are hundreds sitting at dealers…”, But there are 10’s of thousands on the road running just fine.

      Reply
      1. Talk about ignorant! The hundreds of Colorados all have about 600 miles or less. A couple picked up their new truck and loss the battery the next day. About 100 or so dealers replaced the already brand new battery and it lasted two days.
        What is ignorant is the deafening silence from GM after a month.

        What does that have to do with your thousands of Chevrolets already on the road?

        Reply
  24. If people don’t buy a vehicle because a very small percentage of the first ones built are having software/update issues, then they are ignorant. I feel bad for the people with the issues, I hope they get what they deserve soon. Also, GM has made statements and is trying to rectify the problems.

    Reply
  25. GM = Government Motors

    Reply

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