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GM Has 25,000 BrightDrop Van Reservations So Far

General Motors’ new BrightDrop brand has received 25,000 reservations so far for its EV600 and EV410 utility vans.

In its 2021 earnings report published this week, GM said it has so far observed “strong demand” for the BrightDrop EV600 and EV410 vans. The automaker has received roughly 25,000 reservations for the two models from a variety of companies including FedEx, Merchants Fleet and Walmart.

Of these three companies, Merchants Fleet has placed the largest order, outlining plans to purchase 18,000 units between the EV600 and the smaller EV410. Walmart has reservations for another 5,000 units between both nameplates, while FedEx has an order for 500 units of the EV600.

GM also inked a deal with Verizon last year that will see the telecommunications giant become the first company to integrate the EV410 into its fleet. It’s not clear how many units Verizon has on order, but seeing as GM had 23,500 known reservations before it entered the partnership with Verizon and it now claims to have reservations for 25,000 units, it seems likely Verizon’s order could be for roughly 1,500 units.

The BrightDrop EV600 and EV410 ride on a dedicated EV architecture, tapping GM’s Ultium model battery design and Ultium drive motor technology. The larger EV600, which will launch in dual-motor all-wheel-drive form, has an estimated range of around 250 miles and boasts 600 cubic feet of cargo space at a GVWR of less than 10,000 pounds. It will eventually also launch in a single motor front-wheel-drive configuration. The EV410, meanwhile, utilizes the same platform and powertrain technology but has a shorter wheelbase of just over 150 inches.

Production of the BrightDrop EV600 and EV410 will take place at the GM CAMI Assembly plant in southern Ontario. Production will begin at the Canadian plant this fall, with GM targeting an annual production output of roughly 30,000 units. The first BrightDrop EV600 units are currently being built by a supplier called Kuka AG at a separate facility in Michigan while GM completes renovation and retooling work at the CAMI facility. These Kuka-built vans will all be delivered to FedEx.

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Sam loves to write and has a passion for auto racing, karting and performance driving of all types.

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Comments

  1. Ordered mine today!

    Reply
    1. Will brightdrop ever make a semi to rival the Tesla semi and upcoming freightliner et? That would be pretty sweet!

      Reply
    2. Can you only order for fleet or can any consumer order if they want one?
      I was just wondering.

      Reply
  2. I’d like to know for both versions what their dimensions are – exterior LWH, load space LWH.

    Reply
  3. StuartH:

    Gobrightdrop.com

    Reply
    1. Thank you M.

      Reply
  4. Is this van going to be available at Chevy and GMC Stores for the public to buy? You know Plumbers, Electricians, and other hard working Americans?

    Reply
  5. Since the electric range will be dependent on how heavy the cargo is, I expect that these will be very popular for delivering chips and bread to grocery stores

    Reply
  6. USPS leadership is so dumb and not caring about children and grandchildren’s future planet! They ordered more ICE vehicles and only 10% E-vehicles from a manufacturer that has never build a e-vehicle. So replacing current USPS fleet that is 20 years old and has you ‘coughing’ when you smell and pass them idling with more ICE vehicles for next 20 years does nothing to benefit our children, grandchildren and our planet. At least Walmart and FedEx are smart. Amazon already has had -e-vehicles. Don’t know if they are still being built by Rivian or other builder?

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    1. Agreed. USPS put in a huge order for gas hogs to replace their current fleet when they could have moved to EV’s. These vehicles will be on the road for 30 years. Huge mistake.

      Reply
  7. Look, I’m a union man as well. I prefer e-vehicles to be union made. Chevy Bolt and what ever replaced Bolt in future is and should be Unionmade. My point is USPS Is not ordering enough e-vehicles. And whether union leadership or rank and file along with dealerships like it or not, the future is e-vehicles. GM has a Hummer with 900 HP. Change is enviable. We do not have stream engines any more. So we continue to soak up fossil fuels, send our children off to war to protect BIG oil and not give a care to our children and grandchildren’s future. GM has already written it on the wall. BEV’s are going to be GM’s and other manufacturers future, no matter how dealerships FEAR about reduction their service and parts departments (and that is going to happen sooner or later). Mu understanding hourly wages will increase for union labor learning to build BEV. I know it’s hard to change. We either do or be left behind.

    Reply

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