General Motors engineer Al Oppenheiser has revealed the logo for the GMC Hummer EV‘s ‘Crab Mode’ function.
Oppenheiser shared the logo in a tweet sent out this morning with the tagline “real revolutionaries forge their own direction.” The logo features a black-colored shield background with an orange crab in the middle and the words “Hummer EV” emblazoned across it. This logo could appear on the Hummer EV’s dashboard or infotainment display when Crab Mode is activated, or it may only be used in marketing material.
It’s not entirely clear what “Crab Mode” is but it’s highly likely that it is some sort of system that leverages the torque of the front and rear electric motors to provide superior off-road capability. We assume it will be a dedicated drive mode for rock crawling and treacherous terrain that will allow the vehicle to “crawl” across the surface in some fashion, but we’ll have to wait for the vehicle’s debut to find out.
While “Crab Mode” sounds as though it will be a unique system, we’ve seen other brands use torque from electric motors to a similar effect. Take the Rivian R1T, for example, which will be able to turn on a dime using its individual electric wheel motors thanks to its “Tank Turn” function. Like the GMC Hummer EV, the Rivian R1T has not yet been released to the public, so the effectiveness of systems like these is up in the air for now.
The GMC Hummer EV will be based on the new GM BT1 dedicated electric vehicle platform. The most powerful model will have up to 1,000 horsepower on tap and will be able to sprint from 0-60 mph in around three seconds. A variety of battery pack sizes will most likely be available, all of which will come from the new Ultium technology range. The vehicle, which will be offered in both truck and SUV body styles, will be built at GM’s Detroit-Hamtramck Assembly in Michigan.
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Comments
Neat!
THE BIG GIRL IS A’COMING. Camaro Chief isn’t messing around.
Traditionally in off road vehicles crab mode is like coordinated steering on the old GM 4 wheel steer trucks. Machine can move forward, back, left, right without turning. Not sure if that’s what they mean of it they are making up their own definition but will be interesting.
Just reveal the damn thing already lol
I read in the past that this “Crab-Mode” is basically turning the vehicle 360 degrees while being stationary.
Potentially. Some have speculated that it will be similar to Rivian’s “Tank Turn,” which does exactly that. But that requires a motor at each wheel, and the Hummer will max out at 3 motors, not 4. So I’m thinking that won’t be it. Far more likely to me is some kind of all-wheel steering function with crazy turn radius, so that it could go nearly sideways. Could be effective on the trails, but especially for making tight turns and parking parallel.
I’m digging the animal logos. Hummer has a crab, Corvette has a stingray. It’s a nice little way to differentiate themselves, instead of using alphabet soup.
All this talk and pictures of crabs is making me itchy…
I work for GM & we got this email the other day.
At the end of July, we shared a teaser video highlighting select features of the upcoming GMC HUMMER EV, including “Crab Mode.” On Sept. 14, we’ll announce the reveal date of this revolutionary Super Truck and give everyone a sneak peek at Crab Mode’s unique functionality.
We were also instructed not to post anything other than the new LOGO, no matter what we know, except for a few “canned answers” that reveal nothing.
@John Boy
Great news!! Thanks for posting it here. I won’t ask any specifics on what you know, just a general question:
Based on everything you know, will the hype be warranted?
G8B,
Do you actually think that there is a chance that you would get a no to your question or even an answer for that matter?
Bert,
Condescension aside, yes, I do. Some of GM’s most famous and effective critics are those that worked for them. Question for you: do you actually have nothing better to do than troll online?
No real pics,why the add ?