After GM Authority reported in April that General Motors began early production of the Chevy Tracker at the GM Alvear plant in Argentina, the automaker has just officially confirmed production of Chevrolet‘s subcompact crossover in the South American country.
A committee of company executives headed by GM Senior Vice President and President of GM International, Shilpan Amin, met with the president of Argentina in Los Angeles to share the status of local investments and confirm the production of the Chevy Tracker in the Alvear complex. GM Argentina representatives reported that production would start in July.
Argentina’s president Alberto Fernández gathered with Shilpan Amin in Los Angeles
The GM Alvear plant has become the third manufacturing center for the Chevy Tracker worldwide, along with the SAIC-GM Norsom plant in China and the GM São Caetano do Sul plant in Brazil. This complex exclusively manufactured the Chevy Cruze and its engine for the last five years to supply the domestic market, Brazil and some other countries in the region. It is currently the only GM facility in the world that still builds the Cruze.
GM Alvear plant in Argentina
Along with the units built at the São Caetano do Sul plant, Chevy Tracker production in Argentina will help satisfy high demand for the subcompact crossover in South American and other Latin countries. The GM Alvear Plant will supply the domestic market and export 80 percent of production, increasing the available inventory in Brazil and other countries such as Colombia.
“This new launch required an investment of $300 million to manufacture an SUV,” said GM Argentina in an official statement. “It is a high-tech vehicle with a global architecture and high added value, destined mainly for export to Latin American countries, mainly Brazil and Colombia,” the company added.
The Argentine-built Chevy Tracker will launch as a 2023 model and may include some new features introduced by the all-new Tracker RS in China, such as the sporty trim level and a new interior design. Total investment in manufacturing the Tracker at the GM Alvear plant amounted to $500 million, which includes another $200 million invested by suppliers. This will increase production capacity from 80,000 to 115,000 vehicles per year.
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Comments
Too bad they do not make and sell this for the North American market.
Just giving all of the sales for small vehicles to the To Honda , Nissan , Toyota , KIA , Hyundia , etc.
But worse these first time buyers would likely stay with the foreign producers for their lifetime.
Incorrect. North America gets the Trailblazer, which is a better product than the Tracker for this market.
The Trailblazer is also selling very well, when production and inventory allow.
For example, during the third quarter of 2021, the Trailblazer was the second best-selling vehicle in its segment:
https://gmauthority.com/blog/2021/12/chevrolet-trailblazer-sales-numbers-figures-results-third-quarter-2021-q3/
And during the most recent quarter, the Trailblazer was fourth in its segment:
https://gmauthority.com/blog/2022/08/chevrolet-trailblazer-sales-numbers-figures-results-second-quarter-2022-q2/
Looking at the second half of 2022, Trailblazer production should increase once the first-gen Trax and Encore are discontinued later this month. That, in turn, should result in considerably higher output of the Trailblazer (given that supplies and microchips allow), resulting in higher sales and an even greater lead in the segment.