Chevrolet Impala sales increased in the United States and decreased in Canada in September 2017.
Chevrolet Impala Sales - September 2017 - United States
In the United States, Chevrolet Impala deliveries totaled 6,947 units in September 2017, a decrease of about 0 percent compared to 6,919 units sold in September 2016. Retail sales increase 7 percent.In the first nine months of the year, Impala sales decreased about 31 percent to 50,743 units.
| MODEL | SEP 2017 / SEP 2016 | SEPTEMBER 2017 | SEPTEMBER 2016 | YTD 2017 / YTD 2016 | YTD 2017 | YTD 2016 |
|---|---|---|---|---|---|---|
| IMPALA | +0.40% | 6,947 | 6,919 | -31.46% | 50,743 | 74,038 |
Chevrolet Impala Sales - September 2017 - Canada
In Canada, Chevrolet Impala deliveries totaled 106 units in September 2017, a decrease of about 38 percent compared to 170 units sold in September 2016.In the first nine months of the year, Impala sales increased about 15 percent to 2,560 units.
| MODEL | SEP 2017 / SEP 2016 | SEPTEMBER 2017 | SEPTEMBER 2016 | YTD 2017 / YTD 2016 | YTD 2017 | YTD 2016 |
|---|---|---|---|---|---|---|
| IMPALA | -37.65% | 106 | 170 | +15.42% | 2,560 | 2,218 |
The GM Authority Take
After a runaway August, Impala sales normalized in September. The Impala was the only model in its class with a high sales volume to record a sales increase, albeit a small one. The rest of the high-volume competitors saw sales decrease significantly during the month.
The performance places the Impala in second place in its segment in terms of overall sales volume during the month, behind the Dodge Charger by 2,283 units (see Dodge Charger sales). It was followed by the Chrysler 300 in third place (down 23 percent to 4,207 units; see Chrysler 300 sales), Toyota Avalon (down 32.6 percent to 2,590 units), Ford Taurus (down 6,58 percent to 2,356 units), Kia Cadenza (up 98 percent to 774 units) and Hyundai Azera (down 43 percent to 237 units).
We attribute the Impala’s trend-bucking September sales performance, which was driven by a 7 percent sales growth at the retail level, to the following two factors:
- A competitive model that represents an attractive overall package, and
- Attractive incentives on existing inventory units
Sales Numbers - Full-Size Mainstream Sedans - September 2017 - United States
| MODEL | SEP 17 / SEP 16 | SEPTEMBER 17 | SEPTEMBER 16 | YTD 17 / YTD 16 | YTD 17 | YTD 16 |
|---|---|---|---|---|---|---|
| CHARGER | -8.21% | 9,230 | 10,056 | -6.77% | 67,378 | 72,270 |
| IMPALA | +0.40% | 6,947 | 6,919 | -31.46% | 50,743 | 74,038 |
| 300 | -22.93% | 4,207 | 5,459 | -9.98% | 39,643 | 44,040 |
| AVALON | -32.62% | 2,590 | 3,844 | -28.47% | 25,055 | 35,029 |
| TAURUS | -6.58% | 2,356 | 2,522 | -2.59% | 26,280 | 26,978 |
| CADENZA | +98.46% | 774 | 390 | +18.39% | 4,443 | 3,753 |
| AZERA | -43.44% | 237 | 419 | -30.83% | 2,611 | 3,775 |
| TOTAL | -11.04% | 26,341 | 29,609 | -16.83% | 216,153 | 259,883 |
Sales of the full-size mainstream sedan segment decreased 11 percent in September, with Chevrolet and Kia seeing growth. All other brands saw sales decrease. During the first nine months of 2017, segment sales decreased 16.83 percent to 216,153 units, with all offerings except the Kia Cadenza seeing a decrease in sales volume. In fact, Impala’s 31.46 percent sales slump year-to-date represents the biggest sales drop in the segment.
The segment’s slumping performance is representative of the ongoing shift in consumer buying dynamics in the automotive sector that is favoring CUVs and SUVs over other model types, with sedan sales suffering the most.
Sales Numbers - Nissan Maxima & VW CC - September 2017 - United States
| MODEL | SEP 17 / SEP 16 | SEPTEMBER 17 | SEPTEMBER 16 | YTD 17 / YTD 16 | YTD 17 | YTD 16 |
|---|---|---|---|---|---|---|
| MAXIMA | +27.93% | 8,404 | 6,569 | +0.61% | 49,677 | 49,376 |
| CC | -69.66% | 71 | 234 | -49.81% | 1,182 | 2,355 |
We have included sales of the Nissan Maxima and the now-discontinued Volkswagen CC in a separate chart for informational purposes. The vehicles are priced similar to those in the mainstream full-size segment, but are not full-size sedans. Instead, they are midsize sedans with a greater amount of premium content over the similarly-sized Nissan Altima and Volkswagen Passat, respectively.
About Chevrolet Impala
The Chevrolet Impala is a full-size sedan. It is the biggest Chevrolet sedan currently offered, slotting above the subcompact Chevrolet Sonic, compact Chevrolet Cruze and midsize Chevrolet Malibu.
The current model was introduced for the 2014 model year and represents the tenth generation of the storied Impala nameplate. It rides on the GM Super Epsilon platform shared with the second-generation Buick LaCrosse and Cadillac XTS.
Compared to its ninth-generation predecessor, the tenth-gen Impala is an all-new vehicle that is larger, sleeker and more modern. Chevrolet modified its strategy for the new model, as the ninth-gen model was sold to rental fleets in significant quantities, while the tenth-gen is primarily entended for purchase by consumers at the retail level. This condition alone has resulted in a strategic decrease in sales of the current model.
Going forward, it is unclear whether the Impala will live on to see a next, 11th generation, as comments by GM executives have left its future the vehicle’s future in limbo, mostly as a result of a change in consumer vehicle buying dynamics that is beginning to favor crossover utility vehicles (CUVs) at the expense of sedans.
The Chevrolet Impala is built at the GM Detroit-Hamtramck factory in Michigan operated by GM USA as well as the GM Oshawa factory in Ontario operated by GM Canada.
About The Numbers
- All percent change figures compared to Chevrolet Impala September 2016 sales
- In the United States, there were 26 selling days in September 2017 and 25 selling days in September 2016
- In Canada, there were 26 selling days in September 2017 and 25 selling days in September 2016
Related News & Info
- GM news
- GM incentives and offers
- Chevrolet Impala information
Related Sales Reporting
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- Running Chevrolet sales results
- Running Chevrolet Impala sales results
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- September 2017 GM sales results
- U.S. GM September 2017 sales results
- U.S. September 2017 Chevrolet sales results
- U.S. September 2017 Cadillac sales results
- U.S. September 2017 Buick sales results
- U.S. September 2017 GMC sales results
- GM Canada September 2017 sales results
- Canada September 2017 Chevrolet sales results
- Canada September 2017 Cadillac sales results
- Canada September 2017 Buick sales results
- Canada September 2017 GMC sales results
- GM China September 2017 sales results
- Global September 2017 Cadillac sales results
- U.S. GM September 2017 sales results
Comments
Chevrolet should just drop in the 455 horsepower LT1 6.2L V8 because while some may think Cadillac’s LF3 twin-turbocharged 3.6L V6 might be ideal, the 6.2L V8 has a fat torque band and with active cylinder deactivation can run with the fuel economy of a 4-cylinder engine except for when the performance is needed.
Why? So they can sell 500 of them?
The Charger is the sales leader month after month for this class of vehicle. RWD, offers two V8 options (5.7L and 6.4L) as well as a nice 3.6L V6. Chevy already has the V6, why not put the Impala on Alpha or Omega and offer the 6.2L or 5.3L V8?
Chevy could steal some market share from Dodge if they did this.
Chevy needs to put next Impala on the Alpha with a variety of engines (4 cylinders, V6, V8 Hybrid) and propulsion choice (FWD and AWD). It also could be the sibling of the Commodore.
Alpha would mean RWD or AWD. No FWD option there.
Sorry just a mistake.
Dodge is the sales leader in this class because they fleet the crap out of it. Has nothing to do with rear wheel drive. The market that prefers rear wheel drive is smaller that you think. Just look at how many units the SS moved per month vs. the FWD Impala
Most Americans already avoid “large” cars because they ignorantly view them as gas hogs (Yet, they buy less efficient crossovers – go figure). Upcoming fuel economy regulations will be the final nail in the coffin for V8s in cars like the Charger, so not really worth GM’s investment at this point.
An Impala V8 with cylinder’s deactivation is good for gas economy
Screw the CAFE Standards, I hope trump abolishes them.
Tes but GM van we’ll Impala globaly with more efficient engines, engines.
Sounds awesome to me! But as long as this puppy is FWD-based, I refuse to buy such a car! Now if they at least add an AWD option, it’ll sweeten the deal! But I’d rather GM give us an Alpha/Omega-based Impala if they’re gonna go this route!
Um, FWD is generally better in the snow than RWD. If they are going to keep it as a 2WD vehicle, you would be better off with FWD.
I agree. I got no problem with the Impala the way it is now, it’s one of the best sedans in the segment . I’m just not into the idea of just dropping a V8 in FWD vehicle. Like they did with the 06 Impala!
Remember the 1994-1996 Impala SS ? I do. Fondly. This great car died when GM killed off all of their large sedans in the late 90s.
http://autoweek.com/article/classic-cars/b-big-chevrolet-impala-ss-went-out-guns-blazing
The current Impala is one of the best sedans Chevy makes. They would be dumb to kill it off. Instead why not improve it. Make the 4 cylinder drivetrain eAssist like in the LaCrosse with 36 highway MPG. Drop in the 2018 Traverse 3.6 and 9 speed transmission and mileage would move up to a solid 30. A refreshed front end and some interior tweaks would give this car quite a few more years of life. The fact that sales are slowly picking back up again should tell them this.
I agree. ditch the hideous steering wheel, refresh the interior and the exterior and drop the 9 speed in it. All wheel drive would help great but they would rather u spend more for a lacrosse which is stupid.
Our ’15 LTZ is solid, trouble free and in black with the 20″ rims and Mojave interior, a head turner. The 3.6 has plenty of pep. If anything, give the taillights some LED’s and maybe a chrome bezel. Don’t drop it.
I have a serious question for those of you that are championing the Impala switching to rear wheel drive. Why? What do you feel it will add to a car like the Impala to make it more desirable in the segment, and also to make it profitable in order for GM to justify further investment?
Also, how many of you voted with your wallets and plunked down the cash on the SS while it was available? RWD and V8, even an optional manual tranny option and not priced out of line vs. a loaded up Impala LTZ/Premier. If not, then why? Did you buy a Charger instead, perhaps still hanging on to a Pontiac G8? I have a sneaking suspicion that “you” represent a vocal minority that most likely wouldn’t buy a RWD V8 Impala if offered anyway.
Me? I owned two front-wheel drive Impalas, an ’03 3.4 base and a ’09 2LT with the 3900. I have no desire to ever own a rear wheel drive car, it offers no benefits from my perspective. I think that a car like the Impala benefits from the additional interior space afforded by not having a drivetrain hump (perhaps more so in the bench seat days, but still), and appeals to a larger audience for the improved winter traction. I see the benefit of rear wheel drive in a car like the Camaro, but I don’t get it for the Impala. Large cars in this market largely attract an older more conservative demographic that isn’t interested in what a car can do at the Nuremberg, and isn’t driving aggressively enough to get any benefit out of a rear drive setup. I fear switching the Impala to rear wheel drive would push most current Impala buyers towards other avenues (crossovers, smaller sedans and competitors product) while failing to bring in enough new buyers to justify the existence of the product.
Enlighten me, please.
You make some good points. I am a Camaro fan, but getting older might preclude me from buying one. Kinda hard to get in and out of.
A RWD Impala would be perfect for me. I prefer 4 doors, and would be alot more comfortable than the Camaro. For some reason GM only imported a few hundred SS sedans at a time from Australia to sell in this country. Hardly anybody even knew that this car existed.
And it is kind of ironic that a company like KIA has invested time and money to produce a RWD sports sedan.
Also, I think you meant Nürburgring , not Nuremberg.
With the Malibu moving closer in size to the Impala and offering many of the same options except for the V6, the Malibu could take the place of both. It’s kind of like the description Alex gave above for Altima and Maxima. Two similar vehicles in the lineup really isn’t fortuitous for either model in my opinion.
Although volumes would be lower and the price would generally be higher for the demographic Impala shoots for, I still can’t find any reason they have not shared the TTV6 and AWD platform of the XTS to throw consumers who wish for that option a bone. I bet an Impala SS would surprise the market and sell more than they think, as long as they don’t run the price up to or above 50K. Using this option in the Impala would mostly satisfy those looking for some performance out of their family sedan and further differentiate it from Malibu.
The size and weight of the 6.2 in a FWD car as mentioned in someone else’s comment above would just ruin whatever balance the car has. The old SS with the 5.3 was a bear to drive when you nailed the throttle, I couldn’t imagine what an extra 150 HP and 130 TQ from the V8 would do in this FWD platform. Most of these issues are fairly subdued in the XTS V-Sport with the AWD to help transfer the power around.
Where GM went wrong with the SS, was the fact they could only bring a limited number from Australia and getting them here was not fast or cheap. Hence the reason for only fully loaded V8 models at near 50K. At least they threw us a bone and gave drivers a manual as one of the few options. The design although attractive is not exciting so that didn’t help people into the show rooms. Not enough people watch NASCAR to really understand what the SS was and that was just not enough advertising for the model. Do you remember ever seeing and AD for SS?
With the Charger likely moving to a chassis provided by the Alfa Giulia in the next few years, I can see where moving the Impala to the longest Alpha chassis with cost spread across a similar engine/transmission range of the Camaro could work. This would the provide volume for a RWD performance sedan so many people look to Charger for. This along with GM actually spending some time advertising the lineup and focusing on specific models, rather than ads showing cars in the same color blending into a background.
I am one of the people who put their money where their mouth is and want a performance sedan from Chevrolet. I loved spending some time with the SS when it came out in manual, but I knew its time was borrowed and the lack of any efficiency ultimately turned me off. A modern performance sedan in the Chevrolet lineup and price range would definitely get me in the door again. Seriously, if KIA can enter this market with a performance sedan, Chevy should be able to make it happen.
It actually would be a good car and sales would do fine. It would remove it from the Malibu space.
But there are issues. It would cost a little more. It may not sell a lot more. It may make less money due to higher platform cost.
It would also put the Camaro at risk of dropping sales at a time they do not need it. Also it would need a global market.
It is a cool idea but not with out great risk and low change of greater profits. It is for sure not a slam dunk as some believe.
Though killing the Impala would help the Lacrosse but then it will have to compete with the Regal.
Not a easy decision in this car unfriendly highly competitive market.
If it were only as simple as adding a V8 as some like to think.
I can see GM either potentially merging the Impala and Malibu nameplates or simply discontinuing the Impala if this class of vehicles continue to shrink. As some are pointing out, the current Malibu is overlapping the Impala with it’s size and features. Given the E2XX flexibility, I can see the Malibu being offered in two wheelbases (short and long) and maybe offering GM’s ubiquitous 3.6L. This’ll create more room for the LaCrosse to appeal to GM full-sized sedan lovers while reducing production costs.
Given this current market, we may as well forget about the Impala going RWD. I love the SS Sedan, and as I mentioned before, it would have been better if GM would’ve stuck with their original plan to have the current generation Impala go RWD. This is a CUV/SUV-crazed market now, so it makes sense for those vehicles to be the main focus at GM.
GM should build its midsized and large cars and SUV on Alpha 2 it would be good for economy of scale. And let the omega for luxury cars.
GM would be nuts to drop Impala. These sales will not shift to Lacrosse.
Drop Malibu. Offer Impala as a segment straddling Fusion rival with trims that offer true differentiation.
We can do the GM could, should do thing six ways to Sunday but you need to put this all into context first.
The Impala is a great car no doubt about it. But with that said it is in a segment that volume is declining in and a segment that already has a number of models in it and no one is making much money in it.
You realize making money here is key.
First off the present car is on the old platform that is near the end of its life. So there is little more to be done with it.
Now do they use the new platform like on the Lacrosse to fill in? We already have the Lacrosse filling dealer lots unsold even as a damn good car.
Do they go to the Alpha? A RWD, AWD would be special but is there any more to be made? This platform is more expensive and would prove to be less income. The Charger sells but is on an ancient platform and is discounted to Malibu priced just to sell. Not much money there.
To do this it almost needs to be a global model and that is not easy to do. Also how would a Alpha effect the. Camaro sales as many Camaro owners are older and would rather have a sedan.
Tossing a V8 or ttv6 in would make just a very expensive low volume car at a very high price. We have one now called the ATSV.
Then GM has to consider do we take 5ne 3 billion that we would invest in a new sedan and put it into a new SUV of some kind that sells two and a half times as many.
My heart is on a Alpha but there is much more that needs to be considered than just the heart.
When we say what GM should do I with many would consider all the real factors HM is faced with.
Today’s mfg are not just out to make money they are out to make the most return on an investment. GM finally has gotten more of their house in order and has been working hard not to go back to the old ways of avoiding tough decisions.
We must keep in mind the Impala is not the sacred cow that it used to be when it sold near a half million units per year.
I know some of you will never be happy but it is most important to do what will better serve GM in the market and make the most money.
What that is will be a tough call. I don’t have the answer but I can tell you many things that what will not work.
Hmm 24k Malibu’s last month and 7k Impala last month.
Merge them into one model could be a possibility
TT V6 LF3 ,450hp 4WD 10 or 9 speed .. new led headlights , and back lights .. 6 pot breakes from Zl1 , magnetic ride too