Chevrolet announced it’s still in the game. The brand stated it has renewed its partnership with the Major League Baseball, a relationship dating back to 2005.
Chevrolet will continue to be the Official Vehicle of Major League Baseball and also becomes the Official Automotive Sponsor of MLB and USA Baseball’s Play Ball initiative.
“Chevrolet’s partnership with Major League Baseball is a natural fit and allows the brand and our dealers to connect with generations of Americans on a personal level through the support of hometown teams at both the professional and youth levels,” said Paul Edwards, U.S. vice president of Chevrolet Marketing.
The Play Ball initiative seeks to encourage participation in baseball and softball activities among all age groups, especially youth. Since 2006, Chevrolet has supported baseball at the youth level in communities across the country through a grassroots, community outreach program called Chevy Youth Baseball.
The news follows Chevrolet’s continued sponsorship of Detroit’s own Comerica Park, where a 2016 Chevy Camaro and 2016 Chevy Colorado were placed atop the park’s fountain.
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It is an unbelievable news. They are so lucky! And I must say that such situation is pretty typical for the American teams. I mean that it is much harder to find such a big sponsor for the Europeans. Especially this problem is deeply felt by the teams from Eastern Europe. This year together with my friends I was at the Continental Cup that took place in Minsk. And I met there some Ukrainian sportsmen. We talked a little because I was highly impressed by their technique and I admitted that they were prepared better than my favorite. But they said that in Ukraine there are a lot of such sportsmen but not so many sponsors. This Biotexcom sponsored by the center for human reproduction and they have much more opportunities for the successful results. To be honest, I can’t believe that they get their victories only with the help of the clinic but there is a germ of truth.
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