Chevrolet Spark sales increased in the United States, Canada, and Mexico, and decreased in South Korea during the second quarter of 2019.
Chevrolet Spark Sales - Q2 2019 - United States
In the United States, Chevrolet Spark deliveries totaled 7,226 units in Q2 2019, an increase of about 62 percent compared to 4,454 units sold in Q2 2018.In the first six months of the year, Spark sales increased about 20 percent to 13,649 units.
| MODEL | Q2 2019 / Q2 2018 | Q2 2019 | Q2 2018 | YTD 2019 / YTD 2018 | YTD 2019 | YTD 2018 |
|---|---|---|---|---|---|---|
| SPARK | +62.24% | 7,226 | 4,454 | +19.74% | 13,649 | 11,399 |
Chevrolet Spark Sales - Q2 2019 - Canada
In Canada, Chevrolet Spark deliveries totaled 2,283 units in Q2 2019, an increase of about 9 percent compared to 2,100 units sold in Q2 2018.In the first six months of the year, Spark sales increased about 34 percent to 3,883 units.
| MODEL | Q2 2019 / Q2 2018 | Q2 2019 | Q2 2018 | YTD 2019 / YTD 2018 | YTD 2019 | YTD 2018 |
|---|---|---|---|---|---|---|
| SPARK | +8.71% | 2,283 | 2,100 | +34.08% | 3,883 | 2,896 |
Chevrolet Spark Sales - Q2 2019 - Mexico
In Mexico, Chevrolet Spark deliveries totaled 2,585 units in Q2 2019, an increase of about 9 percent compared to 2,378 units sold in Q2 2018.In the first six months of the year, Spark sales increased about 27 percent to 5,033 units.
| MODEL | Q2 2019 / Q2 2018 | Q2 2019 | Q2 2018 | YTD 2019 / YTD 2018 | YTD 2019 | YTD 2018 |
|---|---|---|---|---|---|---|
| SPARK | +8.70% | 2,585 | 2,378 | +26.74% | 5,033 | 3,971 |
Chevrolet Spark Sales - Q2 2019 - South Korea
In South Korea, Chevrolet Spark deliveries totaled 8,535 units in Q2 2019, a decrease of about 1 percent compared to 8,623 units sold in Q2 2018.In the first six months of the year, Spark sales decreased about 7 percent to 15,776 units.
| MODEL | Q2 2019 / Q2 2018 | Q2 2019 | Q2 2018 | YTD 2019 / YTD 2018 | YTD 2019 | YTD 2018 |
|---|---|---|---|---|---|---|
| SPARK | -1.02% | 8,535 | 8,623 | -6.58% | 15,776 | 16,887 |
Competitive Sales Comparison
Chevrolet Spark sales drastically outperformed their segment during the second quarter. With that, the small hatchback remained the best-selling model in its segment, accounting for 52 percent market share – up from 37 percent a year ago.
Sales Numbers - Mainstream City Cars - Q2 2019 - United States
| MODEL | Q2 19 / Q2 18 | Q2 19 | Q2 18 | Q2 19 SHARE | Q2 18 SHARE | YTD 19 / YTD 18 | YTD 19 | YTD 18 |
|---|---|---|---|---|---|---|---|---|
| CHEVROLET SPARK | +62.24% | 7,226 | 4,454 | 52% | 37% | +19.74% | 13,649 | 11,399 |
| MITSUBISHI MIRAGE | -12.99% | 6,659 | 7,653 | 48% | 63% | -2.15% | 12,901 | 13,185 |
| TOTAL | +14.69% | 13,885 | 12,107 | +8.00% | 26,550 | 24,584 |
Although it experienced a 13 percent decrease, the Mitsubishi Mirage was very close behind with 48 percent market share, down from 63 percent in the year-ago quarter.
The mainstream city car segment expanded nearly 15 percent to 13,885 units during Q2 2019.
The GM Authority Take
Chevrolet Spark sales volume enabled the diminutive hatchback to remain the best-selling model in its segment during the quarter, and the massive rebound in sales makes the victory that much sweeter.
It’s also worth noting that Q2 2019 sales are compared to very strong year-ago sales figures, with Spark sales leaping 115 percent in the second quarter of 2018. As such, the 62 percent gain during the second quarter of 2019 is even more impressive.
That said, Spark sales in South Korea continued to slide. We initially believed that this was a result of decreased consumer confidence in Chevrolet/GM following the automaker’s very public and negatively-perceived Korean restructuring efforts, which took place in the first several months of 2018. The actions resulting in the closure of one manufacturing facility – the GM Gunsan plant – and financial assistance by the Korean Development Bank. However, we no longer believe that perception-based issues related to the restructuring of GM Korea are behind the decline in Spark sales in the market.
About The Numbers
- All percent change figures compared to Chevrolet Spark Q2 2018 sales
- In the United States, there were 77 selling days in Q2 2019 and 77 selling days in Q2 2018
- South Korea sales figures reflect actual vehicle registrations rather than wholesales
- GM Q2Â 2019 sales U.S.A.
- Chevrolet Q2 2019 sales U.S.A.
- Cadillac Q2 2019 sales U.S.A.
- Buick Q2 2019 sales U.S.A.
- GMC Q2 2019 sales U.S.A.
- GM Q2Â 2019 sales Canada
- Chevrolet Canada Q2 2019 sales
- Cadillac Canada Q2 2019 sales
- Buick Canada Q2 2019 sales
- GMC Canada Q2 2019 sales
- GM Q2 2019 sales China
- GM Q2Â 2019 sales Mexico:
- GM Q2Â 2019 sales Brazil:
- GM Q2Â 2019 sales South Korea:
Comments
It’s cute recently I see these little Sparks either trying to race me on the freeway or (even better) the stoplight. I’ll go 1/4 throttle just to build confidence sometimes….
They should keep Spark and Cruze around for younger buyers or those on a budget. Or at least federalize Onix to have a lower cost vehicle. JMO
I guess the demise of the subcompact stateside was greatly exaggerated. But a Fiat 500 instead, more fun.
Traitor!
Proof that cheaper cars are still selling. If mid and full size sedans were less money they would sell better too I’m convinced now more than ever.
Climate change isn’t a hoax. White Supremacists are not a hoax.
The idea that people don’t want solid smartphones in the $170-$325 range? That’s a hoax as priced fixed by the carriers, Apple, and Samsung. (Research the Redmi Note 7 and Mi 9T and discover how screwed over most people are.)
The idea that people aren’t interested in entry level solid affordable cars? Another hoax. People want cars like the Chevy Trax, providing they’re great instead of MEH. Why does GM make them MEH? To make you buy an Equinox.
Yes keep cars that people can afford it’s a shame u cant afford trucks anymore half of them no bed space either an average person cant afford them ford gmc dodge etc what is the deal u can build cheap cars why not trucks anymore?