Sales of GM’s prestige luxury brand, Cadillac, increased in the United States and in Canada in July 2016.
Cadillac July 2016 Sales Numbers – United States
In the U.S., Cadillac sales increased 1.3 percent to 14,341 units.
Retail sales were up 1.1 percent, or 152 units, year-over-year to 13,492 units, representing 94.1 percent of total Cadillac sales for the month. That compares to 13,341 retail sales in July 2015, which was 94.3 percent of total Cadillac sales.
Despite GM’s ongoing focus on profitable retail sales as opposed to the less profitable fleet sales, Cadillac fleet sales were up 4.3 percent, or 35 units, year-over-year to 848 units, representing 5.9 percent of total Cadillac sales for the month. That compares to 813 fleet sales in July 2015, which represented 5.7 percent of total Cadillac sales.
[table "0" not found /]Individual model sales performance was as follows:
- Cadillac ATS sales increased 33.44 percent to 2,119 units
- Cadillac CT6 sales totaled 827 units
- Cadillac CTS sales decreased 13.33 percent to 1,313 units
- Cadillac ELR sales decreased 77.27 percent to 15 units
- Cadillac Escalade sales increased 2.04 percent to 1,703 units
- Cadillac Escalade ESV sales decreased 6.42 percent to 1,180 units
- Cadillac SRX sales decreased 80.65 percent to 1,307 units
- Cadillac XT5 sales totaled 4,951 units. Of these, 4,844 XT5s were delivered at retail with a days to turn” of 25 days
- Cadillac XTS sales decreased 28.88 percent to 926 units
In addition, Cadillac has held the highest Average Transaction Prices (ATPs) in the U.S. luxury segment of $53,981 in the first seven months of 2016.
Sales Results - July 2016 - USA - Cadillac
| MODEL | JUL 2016 / JUL 2015 | JULY 2016 | JULY 2015 | YTD 2016 / YTD 2015 | YTD 2016 | YTD 2015 |
|---|---|---|---|---|---|---|
| ATS | +33.44% | 2,119 | 1,588 | -15.69% | 11,883 | 14,095 |
| CT6 | * | 827 | * | * | 2,806 | * |
| CTS | -13.33% | 1,313 | 1,515 | -17.72% | 9,219 | 11,204 |
| ELR | -77.27% | 15 | 66 | -22.46% | 511 | 659 |
| ESCALADE | +2.04% | 1,703 | 1,669 | +5.08% | 12,167 | 11,579 |
| ESCALADE ESV | -6.42% | 1,180 | 1,261 | +0.93% | 7,733 | 7,662 |
| SRX | -80.65% | 1,307 | 6,753 | -44.86% | 20,381 | 36,960 |
| XT5 | * | 4,951 | * | * | 12,159 | * |
| XTS | -28.88% | 926 | 1,302 | -16.90% | 10,713 | 12,892 |
| CADILLAC TOTAL | +1.32% | 14,341 | 14,154 | -7.87% | 87,572 | 95,053 |
Cadillac July 2016 Sales Numbers – Canada
In Canada, Cadillac sales decreased 11 percent to 6,669 units:
- Cadillac ATS sales decreased 32.23 percent to 143 units
- Cadillac CT6 sales totaled 22 units
- Cadillac CTS sales decreased 22.58 percent to 48 units
- Cadillac ELR sales decreased 100 percent to 0 units
- Cadillac Escalade sales increased 34.09 percent to 118 units
- Cadillac Escalade ESV sales increased 151.52 percent to 83 units
- Cadillac SRX sales decreased 66.9 percent to 142 units
- Cadillac XT5 sales totaled 298 units
- Cadillac XTS sales decreased 53.13 percent to 15 units
Sales Results - July 2016 - Canada - Cadillac
| MODEL | JUL 2016 / JUL 2015 | JULY 2016 | JULY 2015 | YTD 2016 / YTD 2015 | YTD 2016 | YTD 2015 |
|---|---|---|---|---|---|---|
| ATS | -32.23% | 143 | 211 | -20.17% | 1,334 | 1,671 |
| CT6 | * | 22 | * | * | 68 | * |
| CTS | -22.58% | 48 | 62 | -7.03% | 410 | 441 |
| ELR | -100.00% | 0 | 2 | -65.22% | 8 | 23 |
| ESCALADE | +34.09% | 118 | 88 | 0.00% | 936 | 936 |
| ESCALADE ESV | +151.52% | 83 | 33 | +84.34% | 518 | 281 |
| SRX | -66.90% | 142 | 429 | -24.97% | 2,100 | 2,799 |
| XT5 | * | 298 | * | * | 707 | * |
| XTS | -53.13% | 15 | 32 | -33.33% | 246 | 369 |
| CADILLAC TOTAL | +1.40% | 869 | 857 | -2.96% | 6,327 | 6,520 |
About The Numbers
- There were 26 selling days in July 2016 and 25 selling days in July 2015
Further Reading
- Cadillac news
- July 2016 GM U.S. sales results
- July 2016 Chevrolet sales results
- July 2016 Buick sales results
- July 2016 GMC sales results
- July 2016 GM Canada sales results
- July 2016 GM China sales results
- Global Cadillac July 2016 sales results
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