Buick Envista sales totaled 14,224 units in the United States, 2,014 in Canada, and 468 in Mexico during the second quarter of 2024.
| MODEL | Q2 2024 / Q2 2023 | Q2 2024 | Q2 2023 | YTD 2024 / YTD 2023 | YTD 2024 | YTD 2023 |
|---|---|---|---|---|---|---|
| ENVISTA | * | 14,224 | * | * | 23,886 | 0 |
| MODEL | Q2 2024 / Q2 2023 | Q2 2024 | Q2 2023 | YTD 2024 / YTD 2023 | YTD 2024 | YTD 2023 |
|---|---|---|---|---|---|---|
| ENVISTA | * | 2,014 | * | * | 3,364 | 0 |
| MODEL | Q2 2024 / Q2 2023 | Q2 2024 | Q2 2023 | YTD 2024 / YTD 2023 | YTD 2024 | YTD 2023 |
|---|---|---|---|---|---|---|
| ENVISTA | * | 468 | * | * | 762 | 0 |
Buick Envista sales during the second quarter of 2024 kept the Tri-Shield brand’s new entry-level subcompact crossover in 14th place out of 21 nameplates when ranked by sales volume, maintaining its spot from the previous quarter. Buick’s all-new model has been on sale for a full year now.
The Chevy Trax (see running Chevy Trax sales) moved into the top slot to solidly lead the field with a 153 percent leap in sales to 52,875 units. The Subaru Crosstrek traded places to take second place with a 19 percent bump to 41,095 units, while the Honda HR-V slid to third with a 39 percent upswing for 38,201 deliveries. The Chevy Trailblazer (see running Chevy Trailblazer sales), the Trax’s corporate cousin and Chevy’s second segment entry, moved up to fourth in spite of an 18 percent slide to 27,891 units. The Toyota Corolla Cross jumped up several spots with an 89 percent swell to 26,139 units to round out the top five. In addition to two Chevy models, Buick currently fields three entries. The Buick Encore GX (see running Buick Encore GX sales), the Trailblazer’s platform mate, slipped a spot to place 12th with an eight percent decline to 16,607 units. The Envista (see running Buick Envista sales), the Trax’s VSS-F platform mate, maintained 14th place with 14,224 deliveries. Finally, the Buick Encore (see running Buick Encore sales), with the discontinued model being indirectly replaced by the Envista, finished last moving 71 units.
| MODEL | Q2 24 / Q2 23 | Q2 24 | Q2 23 | Q2 24 SHARE | Q2 23 SHARE | YTD 24 / YTD 23 | YTD 24 | YTD 23 |
|---|---|---|---|---|---|---|---|---|
| CHEVROLET TRAX | +152.74% | 52,875 | 20,921 | 14% | 7% | +230.33% | 90,463 | 27,386 |
| SUBARU CROSSTREK | +18.88% | 41,095 | 34,568 | 11% | 11% | +4.43% | 79,500 | 76,130 |
| HONDA HR-V | +39.39% | 38,201 | 27,406 | 10% | 9% | +41.46% | 76,263 | 53,910 |
| CHEVROLET TRAILBLAZER | -17.62% | 27,891 | 33,857 | 7% | 11% | -15.71% | 52,099 | 61,808 |
| TOYOTA COROLLA CROSS | +89.11% | 26,139 | 13,822 | 7% | 4% | +59.40% | 45,167 | 28,336 |
| HYUNDAI KONA | +25.55% | 23,485 | 18,705 | 6% | 6% | +22.71% | 46,539 | 37,925 |
| MAZDA CX-30 | +21.81% | 22,726 | 18,657 | 6% | 6% | +32.95% | 51,222 | 38,527 |
| JEEP COMPASS | -20.97% | 22,195 | 28,083 | 6% | 9% | -2.83% | 49,842 | 51,292 |
| VOLKSWAGEN TAOS | +49.14% | 20,468 | 13,724 | 5% | 4% | +18.81% | 32,276 | 27,167 |
| NISSAN KICKS | +7.21% | 19,267 | 17,972 | 5% | 6% | +10.69% | 32,991 | 29,804 |
| KIA SELTOS | -2.84% | 18,003 | 18,529 | 5% | 6% | +1.12% | 32,786 | 32,423 |
| BUICK ENCORE GX | -8.02% | 16,607 | 18,055 | 4% | 6% | -1.20% | 29,971 | 30,334 |
| KIA SOUL | -9.85% | 16,013 | 17,763 | 4% | 6% | -18.08% | 28,465 | 34,747 |
| BUICK ENVISTA | * | 14,224 | * | 4% | 0% | * | 23,886 | 0 |
| KIA NIRO | +11.89% | 10,627 | 9,498 | 3% | 3% | -6.33% | 18,102 | 19,325 |
| HYUNDAI VENUE | -4.09% | 7,439 | 7,756 | 2% | 2% | -18.27% | 13,371 | 16,359 |
| DODGE HORNET | +65.54% | 4,299 | 2,597 | 1% | 1% | +351.21% | 11,718 | 2,597 |
| MITSUBISHI OUTLANDER SPORT | -14.31% | 3,324 | 3,879 | 1% | 1% | -7.05% | 7,893 | 8,492 |
| JEEP RENEGADE | -68.86% | 1,563 | 5,020 | 0% | 2% | -19.93% | 7,326 | 9,149 |
| FIAT 500X | +6.99% | 153 | 143 | 0% | 0% | -4.32% | 266 | 278 |
| BUICK ENCORE | -96.59% | 71 | 2,085 | 0% | 1% | -97.51% | 126 | 5,064 |
| TOTAL | +23.52% | 386,665 | 313,040 | +23.55% | 730,272 | 591,053 |
The Envista earned a four percent market share in its segment. The Trax led here, doubling its segment share to 14 percent, while the Crosstrek maintained an 11 percent share, and the HR-V held a 10 percent share, up one percentage point year-over-year. The Trailblazer and Corolla Cross both posted a seven percent share, down four and up three percentage points, respectively. The Encore GX earned a four percent share, down two percentage points, and the Encore’s share was nil.
The five GM vehicles in the mainstream subcompact crossover segment, the Chevy Trax and Trailblazer, along with the Buick Envista, Encore, and Encore GX, accounted for a cumulative 111,668 deliveries and a combined 29 percent segment share. That keeps The General solidly in first place overall, accounting for more than a quarter of all sales in this space.
| MODEL | Q2 24 / Q2 23 | Q2 24 | Q2 23 | YTD 24 / YTD 23 | YTD 24 | YTD 23 |
|---|---|---|---|---|---|---|
| CHEVROLET TRAX | +152.74% | 52,875 | 20,921 | +230.33% | 90,463 | 27,386 |
| CHEVROLET TRAILBLAZER | -17.62% | 27,891 | 33,857 | -15.71% | 52,099 | 61,808 |
| BUICK ENCORE | -96.59% | 71 | 2,085 | -97.51% | 126 | 5,064 |
| BUICK ENVISTA | * | 14,224 | * | * | 23,886 | 0 |
| BUICK ENCORE GX | -8.02% | 16,607 | 18,055 | -1.20% | 29,971 | 30,334 |
| TOTAL | +49.05% | 111,668 | 74,918 | +57.75% | 196,545 | 124,592 |
By comparison, the four Stellantis entries – the Jeep Compass, Jeep Renegade, Dodge Hornet, and Fiat 500X – combined saw 28,210 deliveries for a seven percent segment share.
| MODEL | Q2 24 / Q2 23 | Q2 24 | Q2 23 | YTD 24 / YTD 23 | YTD 24 | YTD 23 |
|---|---|---|---|---|---|---|
| JEEP COMPASS | -20.97% | 22,195 | 28,083 | -2.83% | 49,842 | 51,292 |
| JEEP RENEGADE | -68.86% | 1,563 | 5,020 | -19.93% | 7,326 | 9,149 |
| DODGE HORNET | +65.54% | 4,299 | 2,597 | +351.21% | 11,718 | 2,597 |
| FIAT 500X | +6.99% | 153 | 143 | -4.32% | 266 | 278 |
| TOTAL | -21.30% | 28,210 | 35,843 | +9.22% | 69,152 | 63,316 |
Meanwhile, Hyundai – with the Kona and Venue – and Kia – with the Seltos, Niro, and Soul – saw a cumulative 75,567 deliveries, good for a combined 20 percent segment share, placing the Korean conglomerate behind GM in second place overall.
| MODEL | Q2 24 / Q2 23 | Q2 24 | Q2 23 | YTD 24 / YTD 23 | YTD 24 | YTD 23 |
|---|---|---|---|---|---|---|
| KIA NIRO | +11.89% | 10,627 | 9,498 | -6.33% | 18,102 | 19,325 |
| HYUNDAI KONA | +25.55% | 23,485 | 18,705 | +22.71% | 46,539 | 37,925 |
| HYUNDAI VENUE | -4.09% | 7,439 | 7,756 | -18.27% | 13,371 | 16,359 |
| KIA SELTOS | -2.84% | 18,003 | 18,529 | +1.12% | 32,786 | 32,423 |
| KIA SOUL | -9.85% | 16,013 | 17,763 | -18.08% | 28,465 | 34,747 |
| TOTAL | +4.59% | 75,567 | 72,251 | -1.08% | 139,263 | 140,779 |
One could argue that the Kia Soul is not part of the segment in question but rather competes one segment below based on its size and price point. Removing the Soul from the Hyundai-Kia entries total nets 59,554 deliveries for a combined 16 percent segment share, keeping the conglomerate in second.
| MODEL | Q2 24 / Q2 23 | Q2 24 | Q2 23 | YTD 24 / YTD 23 | YTD 24 | YTD 23 |
|---|---|---|---|---|---|---|
| KIA NIRO | +11.89% | 10,627 | 9,498 | -6.33% | 18,102 | 19,325 |
| HYUNDAI KONA | +25.55% | 23,485 | 18,705 | +22.71% | 46,539 | 37,925 |
| HYUNDAI VENUE | -4.09% | 7,439 | 7,756 | -18.27% | 13,371 | 16,359 |
| KIA SELTOS | -2.84% | 18,003 | 18,529 | +1.12% | 32,786 | 32,423 |
| TOTAL | +9.30% | 59,554 | 54,488 | +4.49% | 110,798 | 106,032 |
Out of the 10 manufacturers represented here, three field multiple models in this space of 21 entries, though two of those models have been discontinued and will eventually fall off this list. When combining the sales volume of those compared to automakers with a single entry, each ranks in this order:
Typically, automakers fielding multiple entries in this segment enjoy better sales and higher deliveries. However, those with a single model, including Subaru and Honda, seem to hold their own comparatively, actually outpacing Stellantis even though it currently fields four models.
GM commanded first place again ahead of Hyundai Motor Group (which includes Kia) this quarter.
Overall, sales of mainstream subcompact crossovers again grew 24 percent to 386,665 units during Q2 2024.
The Buick Envista, during its fourth quarter on sale in Q2 2024, culminates in a full year on the market for the all-new model, posting over 37K deliveries during that time. This quarter, the subcompact crossover moved nearly seven times as many units as those of the Encore a year ago, the discontinued model it indirectly replaces, and was within 2.4K deliveries of its fellow subcompact crossover, the Encore GX.
Sales of platform mates Envista and Chevy Trax continue to provide GM with strong sales as their respective brands’ new entry-level models. Combined with the other three entries from The General, the Chevy Trailblazer, along with the Encore GX and Encore, places the automaker at the top again, a solid nine segment share percentage points ahead of the Hyundai-Kia conglomerate, which fields as many models.
In April, GM debuted the first-ever 2024 Buick Envista for the U.S. market as the Tri-Shield brand’s all-new entry-level crossover. As GM’s first crossover coupe, the Buick Envista incorporates the premium marque’s latest design language initially introduced by the Buick Wildcat EV concept. Highlights include a long wheelbase, a crossover coupe roofline, and a sleek profile. LED checkmark lamps are placed high in the fascia.
This crossover coupe for the masses offers three distinct trim levels: Preferred, Sport Touring, and range-topping Avenir. ST trim levels are equipped with all-black 18-inch wheels as standard, with 19-inch wheels optional. Meanwhile, the Avenir trim level comes with Pearl Nickel 19-inch wheels as standard.
There’s also more legroom than in any small Buick crossover model. The cabin incorporates 19 diagonal inches of combined LCD screens, including an 11-inch diagonal infotainment screen and an eight-inch digital gauge cluster. The trade-off is the lack of a premium sound system. Avenir and ST logos are embroidered on the headrests for each respective trim level. A flat-bottom steering wheel is standard across the range.
The all-new Envista is motivated by the turbocharged 1.2L I3 LIH gasoline engine, which produces 137 horsepower and 162 pound-feet of torque. Output is routed through the GM six-speed automatic transmission, driving the front wheels exclusively.
The Buick Driver Confidence Package is included as standard, adding in Automatic Emergency Braking, Lane Keep Assist with Lane Departure Warning, and IntelliBeam automatic high beams.
GM claims that the Buick Envista offers the driving dynamics of a sedan, which we experienced first-hand.
The 2024 Buick Envista was one of 10 GM models among North American Car of the Year candidates, competing with six of those in the 2024 North American Utility Vehicle of the Year category.
The 2025 Buick Envista arrives later this year, adding two new standard features previously offered as optional, namely rear park assist and the remote vehicle starter system. It also gets a new paint color called Aquamarine Blue Metallic to indirectly replace Sunrise Red Metallic and an E85-compatible engine, making it a flex-fuel capable vehicle.
Notably, the Buick Envista gets two different climate control panels, depending on trim level.
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View Comments
I like it but I've only ever seen one and the total number for sale nationwide on AutoTrader barely budges every time I check. Could be a case of needing the secret incentives that the Trax already has.
What secret incentives does Trax have? Because there are zero consumer cash rebates and no APR incentives on 24 or 25 Trax in GM's South Central region. Any discount you see would be from the dealer then.
I test drove the Envista Avenir and Trax Activ side by side. The Envista, not surprisingly, drives and rides better. The Envista has the same feel as my '23 Encore GX. The Envista comes in $4,000 less than a similarly equipped Encore GX.