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GM’s Wuling Ranks Below Average In J.D. Power 2023 China Initial Quality Study

In the recent rendition of the J.D. Power China Initial Quality Study, General Motors’ Chinese brand Wuling was ranked well below the segment average, indicating that the brand had significantly more problems than average as compared to other domestic Chinese brands.

According to the 2023 J.D. Power China Initial Quality Study, the SAIC-GM-Wuling joint venture brand was ranked 11th overall with a PP100 score of 218 in the domestic brand segment. For reference, PP100 refers to problems per 100 vehicles.

This ranking places the joint venture brand between Dongfeng Forthing and FAW Honggi, which each earned a score of 218 and 221, respectively. Notably, the segment average was 212, while Dongfeng Fengshen and Haval were placed at the bottom of the list with scores of 230 and 234, respectively.

“This year, we are very pleased to see that design-related problems have significantly improved, which illustrates that automakers are carefully listening to the voice of customers and putting effort toward improving their satisfaction,” J.D. Power China Auto Product Practice General Manager Elvis Yang claimed in a prepared statement. “Owners’ complaints about vehicle quality problems are more diverse and complex now, so automakers need better understand the needs of owners and improve the quality in a more comprehensive way.”

Photo of Wuling logo.

There were several key findings in this study, including:

  • Infotainment system notably increases: Among the problem categories, infotainment system had the greatest improvement while problems in the driving experience rose for a second consecutive year
  • Top 20 problems for ICE vehicles and new energy vehicles notably similar: Nearly 80 percent of the top 20 problems are the same in 2023. The most problematic for both was unpleasant interior smell/odor and road noise
  • Vehicle owners of different national brands have different tolerances for quality problems

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