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GM Authority

Rumormill: Buick Regal Coupe For The 2013 Model Year

Having experienced a 33 percent year-over-year increase in retail sales, Buick is on a roll. The all-new LaCrosse is selling very well (year-over-year sales are up 238 percent) and has most recently been nominated for the North American Car of the Year award. The Enclave CUV is doing its fair share in revitalizing the brand, with sales having increased by a full third compared to November 2008. And to top it all off, reaction to the new Regal mid-size sedan has been nothing but positive.

Our sources have let us know that GM is hard at work on a coupe for the Buick line-up in order to continue the brand’s renaissance:
Harking back to the mid 90s, we’re told GM is looking to resurrect the Regal Coupe nameplate with a two-door version of the recently-unveiled Regal sedan. The coupe will contain a few modifications, with our sources likening the design changes to those of the Lexus IS sedan and its hardtop convertible counterpart, the IS-C. We’re told that GM is working to bring the Buick coupe to market in time for the 2013 model year and that GM Europe is responsible for the engineering. Opel is expected to get the rumored model as the Opel Insignia Coupé.

The GM Authority Take

We welcome the addition of a coupe to the Buick line-up wholeheartedly. For starters, such a model would do wonders to further decrease the age of Buick buyers – one of the brand’s major goals going forward. A two-door version of the Regal would work to put the “sexy” back in the brand since, after all, that’s what coupes do for most automotive organizations.

On the financial front, we think GM would do well to manufacture a Regal Coupe: it would use the Epsilon 2 architecture of the Regal sedan and can even share many components with our proposed Chevy Malibu coupe. Both instances of component sharing would contribute to a solid business case for the Regal/Insignia Coupe (translation: GM will make a hefty margin on every model it sells).

On top of that, an Opel Insignia Coupé is a move that makes perfect sense to us, since the Regal sedan is the Opel Insignia in all but name.

Our very talented graphics artist Hakim Givens took it upon himself to make these renderings of the Buick Regal Coupe, so go ahead and feast your eyes on the beautiful 2-door in our dream GS trim.

GM Authority Executive Editor with a passion for business strategy and fast cars.

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Comments

  1. yea its mint, and as we all know based on the vauxhall/opel insignia

    which is very acomplished. the only problems we are having is with the weight

    the top of the range 4×4 2.8 twin scroll turbo is over two tons.
    with thisin mind it makes more financial sense to to buy the much lighter 2.0 turbo and boos that instead.

    buick regal forum

    Reply
    1. Yea, the AWD system does add quite a bit of weight.

      When you say “with thisin mind it makes more financial sense to to buy the much lighter 2.0 turbo and boos that instead” – do you mean from a Do-it-yourself standpoint?

      Reply
  2. Really, a two door Buick. There is a God. To make a true believer out of me, lets make it a RWD and toss in that 400 horse twin screw 6. I got 45K just sitting here waiting for the V-lite replacement from 2004. Yes Buick, I’m still waiting.

    Reply
    1. Well, the RWD and 400 HP parts ain’t gonna happen — Buick is simply not going in that direction.

      But the two-door part will.

      Reply
    2. Likely a turbo 4 with AWD.

      The days of barge coupes with RWD are dead.

      Reply
  3. Please Buick, PLEASE, make this coupe. I’ve been looking at all the car brands and I like the look of the M3, but not the price. Also heavily looking into the Lexus is 350 or is f. I want to buy something American if possible. The Lacrosse I like, but I wish it was a coupe. I’d be at the dealer as soon as possible if this came out. Alex, do you think 320 hp under the hood is too much of a stretch, and option it with bigger rims, spoiler, leather, etc. etc.?

    Reply
  4. PLEASE, PLEASE, PLEASE, PLEASE, PLEASE,,, buikld and have ready by summer 2013.. i WILL BUY. i want a CTS coupe.. but would get this over the Caddy, becuase of procing. AND add twin-turbo as top line option.

    Reply
  5. G M should bring back the soltice and sky with a Buick badge. I think it would be a great addition to the Buick line

    Reply
  6. Well 2014’s on the way and no coupe, oh well many rumors run amok.

    Reply
  7. Well, I should have known, Buick for some reason just refuses to see the light.
    No, I won’t buy an import (not that a Buick isn’t these days being built down under), but I do want a performance RWD coupe again.

    I really don’t see what is the problem having a full car line-up with coupes & sedans.

    Reply
  8. I think Buick will eventually see the light of the day and make this. A Buick spokesperson said “Absolutely not” to a Regal Wagon! A Regal Coupe would be awesome.

    (All trims have Start/Stop and either an 8-Speed Auto or 6-Speed Manual)

    Regal- 1.6L Turbo I4 (VVT, SIDI & iVVL) w/ 190HP and 205LB-FT. Up to 38 MPG Hwy

    Premium l / ll- 1.8L Turbo I4 (VVT, SIDI & iVVL) w/ 240HP and 270LB-FT. Up to 35 Hwy

    ECO- 1.4L Turbo I4 (VVT, SIDI & iVVL) (eAssist, Regen. Brakes and 2-Mode Transmission) w/ 145HP and 160LB-FT (Extra power from eAssist isn’t included in these numbers) Up to 47 MPG Hwy

    GS- 2.8L Bi-Turbo V6 (VVT, SIDI, iVVL & AFM) w/ 350HP and 375LB-FT (HiPer Struts/Full-Time AWD) Up to 24 MPG Hwy

    Reply

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