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Cadillac U.S. Sales Up 3.2 Percent To 21,446 Units In December 2016

Sales of GM’s prestige luxury brand, Cadillac, increased 3.2 percent in the United States and 23 percent in Canada in December 2016.

December 2016 Cadillac Sales – United States

In the United States, cumulative Cadillac sales increased 3.2 percent to 21,446 units in December.

December 2016 Cadillac retail sales decreased 10 percent, or 1,902 units, year-over-year to 17,061 units, representing 79.6 percent of total Cadillac sales. That compares to 18,693 retail sales in December 2015, which represented 91.2 percent of total Cadillac sales.

Cadillac sales performance highlights for December 2016 include:

  • Escalade retail sales were up up 8 percent
  • Escalade had its best month overall since December 2007
  • XT5 had its best month since launch with significantly higher ATPs than the SRX it replaced

December 2016 Cadillac fleet sales increased a substantial 140 percent, or 2,561 units, year-over-year to 4,385 units, representing 20.4 percent of total Cadillac sales for the month. That compares to 1,824 fleet sales in December 2015, which represented 8.8 percent of total Cadillac sales for the month.

Cadillac Sales Summary - December 2016 - USA

SalesSales Mix
Total21,44620,787+3.2%+659100.0%100.0%0%
Sale TypeDecember 2016December 2015December 2016 / December 2015December 2016 - December 2015December 2016December 2015December 2016 - December 2015
Retail17,06118,963-10%-1,90279.6%91.2%-11.6%
Fleet4,3851,824+140.4%+2,56120.4%8.8%+11.6%

Individual model sales performance was as follows:

Sales Results - December 2016 - USA - Cadillac

MODELDEC 2016 / DEC 2015DECEMBER 2016DECEMBER 2015YTD 2016 / YTD 2015 YTD 2016YTD 2015
ATS-33.58% 2,2923,451-19.98%21,505 26,873
CT6* 1,293**9,169 *
CTS-30.48% 1,6972,441-18.34%15,911 19,485
ELR-97.78% 3135-47.85%534 1,024
ESCALADE+23.51% 3,3882,743+11.18%23,604 21,230
ESCALADE ESV+8.77% 2,0841,916+5.43%15,488 14,691
SRX-98.24% 1247,031-67.84%22,139 68,850
XT5* 7,436**39,485 *
XTS+1.92% 3,1293,070-4.07%22,171 23,112
CADILLAC TOTAL+3.17% 21,44620,787-3.00%170,006 175,267

December 2016 Cadillac Sales – Canada

In Canada, cumulative Cadillac sales increased 23.13 percent to 1,347 units. Individual model sales performance was as follows:

Sales Results - December 2016 - Canada - Cadillac

MODELDEC 2016 / DEC 2015DECEMBER 2016DECEMBER 2015YTD 2016 / YTD 2015 YTD 2016YTD 2015
ATS-53.06% 184392-32.01%2,375 3,493
CT6* 37**250 *
CTS-28.57% 110154-4.45%880 921
ELR* 00-56.00%11 25
ESCALADE+176.32% 315114+10.61%1,783 1,612
ESCALADE ESV+533.33% 19030+122.41%1,052 473
ESCALADE EXT* 3**2,315 *
XT5* 421**2,789 *
XTS-41.22% 87148-15.73%707 839
CADILLAC TOTAL+23.13% 1,3471,094-0.71%12,162 12,249

About The Numbers

  • In the U.S., there were 27 selling days in December 2016 and 28 selling days in December 2015
  • In Canada, there were 27 selling days in December 2016 and 27 selling days in December 2015

Further Reading & Sales Reporting

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Comments

  1. Where & when is the Elderado Model or Escala Model being released ??

    Reply
    1. Never! They were designed by Cadillac’s former advertising agency if you can believe that! Cadillac designers would leave the company if they produced either models!

      Reply
    2. Les – the Escala is a concept car that will influence the design direction of future Cadillac models.

      As for Eldorado — that’s not happening, nor was it ever. I’d recommend looking at the ATS Coupe.

      Reply

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