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General Motors Canada Sales Down 6.8 Percent To 21,255 Units In July 2016

Chevrolet, Buick, GMC, and Cadillac dealers in Canada delivered 21,255 new vehicles in July 2016, a 6.8 percent decrease compared to July 2015. Sales of the Chevrolet, Buick, and GMC brands were down, while those of Cadillac were up.

“While July sales slowed slightly after a strong June, we continue to see growing strength in our brands and products”, said John Roth, vice president, sales, service and marketing for GM Canada. “Our retail-focused plan is working, with retail sales up 4 per cent for the year.”

July 2016 notes (vs. July 2015, except as noted):

General Motors sales overview:

  • Total sales decreased 6.9 percent to 21,255 units
  • Retail sales decreased 2 percent or 343 units to 17,028 units. Retail sales accounted for 80.1 percent of total sales in July 2016, up 4 percent from 76.1 percent in July 2015
  • In line with GM’s strategy to decrease less profitable sales to daily rental car companies, fleet sales decreased 22.5 percent or 1,228 units to 4,227 units. Fleet sales accounted for 19.9 percent of total sales in July 2016, down nearly 24 percent from 23.9 percent in July 2015

Sales Summary - July 2016 - General Motors - Canada

Sale TypeJuly 2016July 2015July 2016 / July 2015 (Percent Change)July 2016 - July 2015 (Units Change)
Total21,25522,826-6.9%-1,571
Retail17,02817,371-2%-343
Fleet4,2275,455-22.5%-1,228

Chevrolet sales decreased 4.1 percent to 12,468 units:

Cadillac sales increased 1.4 percent to 869 units:

Buick sales decreased 15.32 percent to 1,249 units:

GMC sales decreased 11 percent to 6,669 units:

Sales Results - July 2016 - Canada - Chevrolet

MODELJUL 2016 / JUL 2015JULY 2016JULY 2015YTD 2016 / YTD 2015 YTD 2016YTD 2015
CAMARO+26.86% 307242-11.27%1,780 2,006
CITY EXPRESS-41.82% 64110+1.32%460 454
COLORADO+12.98% 531470+7.98%3,354 3,106
CORVETTE-6.92% 148159-16.79%1,085 1,304
CRUZE-18.22% 2,4372,980-26.40%13,805 18,756
EQUINOX-11.59% 1,2661,432-3.54%10,748 11,142
EXPRESS+16.36% 313269+29.47%2,091 1,615
IMPALA+1.85% 110108+14.80%1,753 1,527
MALIBU+64.02% 579353+19.90%6,996 5,835
ORLANDO-100.00% 01-93.33%2 30
SILVERADO-7.14% 4,0704,383+2.56%26,722 26,056
SONIC-56.49% 201462-19.65%3,043 3,787
SPARK+6.20% 411387+66.94%1,858 1,113
SUBURBAN+82.26% 11362+97.55%1,128 571
TAHOE-21.15% 164208+19.18%1,572 1,319
TRAVERSE+23.31% 656532+18.27%2,577 2,179
TRAX+2.89% 713693+30.32%5,210 3,998
VOLT+156.67% 385150+191.65%1,677 575
CHEVROLET TOTAL-4.10% 12,46813,001+0.57%85,861 85,374

Sales Results - July 2016 - Canada - Cadillac

MODELJUL 2016 / JUL 2015JULY 2016JULY 2015YTD 2016 / YTD 2015 YTD 2016YTD 2015
ATS-32.23% 143211-20.17%1,334 1,671
CT6* 22**68 *
CTS-22.58% 4862-7.03%410 441
ELR-100.00% 02-65.22%8 23
ESCALADE+34.09% 118880.00%936 936
ESCALADE ESV+151.52% 8333+84.34%518 281
SRX-66.90% 142429-24.97%2,100 2,799
XT5* 298**707 *
XTS-53.13% 1532-33.33%246 369
CADILLAC TOTAL+1.40% 869857-2.96%6,327 6,520

Sales Results - July 2016 - Canada - Buick

MODELJUL 2016 / JUL 2015JULY 2016JULY 2015YTD 2016 / YTD 2015 YTD 2016YTD 2015
ENCLAVE-56.10% 162369-1.24%2,078 2,104
ENCORE-24.51% 388514+8.53%3,027 2,789
ENVISION* 97**136 *
LACROSSE-41.46% 2441-2.08%518 529
REGAL+19.35% 3731-19.47%488 606
VERANO+4.04% 541520+28.72%4,504 3,499
BUICK TOTAL-15.32% 1,2491,475+12.85%10,751 9,527

Sales Results - July 2016 - Canada - GMC

MODELJUL 2016 / JUL 2015JULY 2016JULY 2015YTD 2016 / YTD 2015 YTD 2016YTD 2015
ACADIA-67.58% 178549-28.76%2,630 3,692
CANYON+15.81% 520449+11.95%3,119 2,786
SAVANA-22.41% 644830+2.20%3,801 3,719
SIERRA-9.01% 4,2404,660-1.43%30,071 30,506
TERRAIN-6.44% 784838+1.73%6,336 6,228
YUKON+69.23% 176104+41.69%1,339 945
YUKON XL+101.59% 12763+62.07%1,222 754
GMC TOTAL-11.00% 6,6697,493-0.23%48,518 48,630

Sales Results - July 2016 - Canada - GM Totals

BRANDJUL 2016 / JUL 2015JULY 2016JULY 2015YTD 2016 / YTD 2015 YTD 2016YTD 2015
CHEVROLET TOTAL-4.10% 12,46813,001+0.57%85,861 85,374
CADILLAC TOTAL+1.40% 869857-2.96%6,327 6,520
BUICK TOTAL-15.32% 1,2491,475+12.85%10,751 9,527
GMC TOTAL-11.00% 6,6697,493-0.23%48,518 48,630
GM CANADA TOTAL-6.88% 21,25522,826+0.94%151,457 150,051

About The Numbers

  • 26 selling days for July 2016 and 26 selling days for July 2015
  • Data not adjusted for the difference in selling days

Further Reading

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Comment

  1. Looking at the Canadian Camaro sales, I think we could beat that here in Australia if GM gave us the chance. In fact we could build all the RHD Camaros here when production of the Chevy SS stops in 2017.

    Reply

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