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GM Says Interior Design Needs To Diversify For Self-Driving Cars

For decades, the automobile’s interior has remained largely the same, save for added technology and large screens taking over the center stack. In the future, the school of thought needs to diversify, General Motors executive director of Industrial Design Sharon Gauci, told WardsAuto in a Wednesday report.

Today, industrial design still builds around the thought of switchgear and other components based around a car’s pedals, steering wheel and other things. In the future, the school of thought will change.

“As the world of an interior designer becomes less and less traditional, we need diverse thinking in this area and that will only come from a more diverse talent pool,” Gauci said.

Diversity will come from molding young people at an earlier age, she told the publication. In fact, the design director said she’d like to see more of an emphasis on the arts to turn STEM (science, technology, engineering and math) programs into STEAM to include “art.”

“We have to dispel the myth of the starving artist,” she said.

Gauci’s goal is to show designers and artists that there is still room for them in the automotive industry and their talent will be needed to replace traditional design thoughts as the automobile continues to shift.

Former GM Authority staff writer.

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Comments

  1. Translation…”How can we get riders of self driving vehicles to spend money with us while riding to their destination?” Which isn’t a bad thing…

    Reply
  2. Interior of a self driving car? Okay, I’ll take a recliner, footstool, table, lamp, mini fridge and satellite TV.

    Reply

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