General Motors has stated that its latest dealer renovation program has received a very positive response, with 96 percent of all of its U.S. dealerships enrolling in the plan.
The program plans to offer quarterly financial bonuses to those dealerships that agree to renovate their facilities and meet the training and customer service goals set forth by The General.
In total, GM predicts that 460 dealerships will be refurbished by year’s end, with 4,000 being turned around by 2014.
Comments
Thank God; overhaul much needed. Dealerships are much of GM’s issue, horrible customer service… GM corporate needs to be more proactive with dealer network. Personally I think there should be corporate stores…
Amen.
Corporate stores and service centers in every major metropolitan.
GM improves private dealership relations but puts them on notice, goals not met your done period no messing around…
You may be wishing for the devil you don’t know. Having spent a good portion of my working life in dealerships, the “corporate” stores tend to be high pressure, high volume, stores that are great to buy from until you compare the deal you got with the deal you could have negotiated had you gone to a franchise store. The “back end” is where most of the traps lie, and the corporate stores will bury you there unless you are a very sharp consumer.
Hopefully the new GM wouldn’t be looking to bury, or kill off their customer base, anyway point well taken…
How about showcase center, I wasn’t really tlkin about a dealer in the traditional sense. I want to be able to go go one location and testdrive a range of GM vehicles. Maybe I saw a Buick I liked, but I really ended up liking a Chevy… Just sayin…
I like the idea of a showcase center. GM usually has a glut of pre-production models that can’t be titled for sale. What’s stopping them from using those units for a store like that? We’re sitting on a Volt right now that is not able to be sold for that reason. GM sent it to us at Wally Edgar for customers to drive, but we haven’t utilized that as much as we should have.
Wouldn’t it be great to order a car online and pick it up at a corporate store without ever having to deal with an uninformed sales person? When I walk into a dealership, I already know exactly what I want, I’m basically ready to buy. The whole “sales” thing is completely unnecessary for a buyer like me.
I too like the idea of selling pre-production or captured fleet vehicles through these types of stores.