Chevy Camaro sales increased 22 percent in July in the United States.
According to internal sales documents seen by GM Authority, sales of the storied muscle car rose 22 percent in July. The actual volume unit wasn’t shown, since General Motors no longer breaks out sales on a monthly basis. Even so, we can still do some extrapolating to arrive at an estimate.
During the third quarter of 2019 – a time period that includes July (as well as August and September), Chevy Camaro sales totaled 12,275 units. Evenly distributing that sales volume by the three months represented by the quarter results in 4,091 units per month. A growth of 22 percent over that figure would result in 900 units more, or an estimated 4,991 units for the month of July 2020.
U.S. Chevy Camaro sales have been on a steady decline since the introduction of the current, sixth-generation model. The model accounted for 67,940 deliveries during the 2017 calendar year, 50,963 units for the 2018 calendar year, and 48,265 units for the 2019 calendar year.
Chevy Camaro sales performance in various international markets was as follows.
| MODEL | JUL 2020 / JUL 2019 | JULY 2020 | JULY 2019 | YTD 2020 / YTD 2019 | YTD 2020 | YTD 2019 |
|---|---|---|---|---|---|---|
| CAMARO | -31.85% | 2,789 | 4,092 | -41.80% | 16,649 | 28,608 |
| MODEL | JUL 2020 / JUL 2019 | JULY 2020 | JULY 2019 | YTD 2020 / YTD 2019 | YTD 2020 | YTD 2019 |
|---|---|---|---|---|---|---|
| CAMARO | -29.87% | 144 | 205 | -36.47% | 985 | 1,550 |
| MODEL | JUL 2020 / JUL 2019 | JULY 2020 | JULY 2019 | YTD 2020 / YTD 2019 | YTD 2020 | YTD 2019 |
|---|---|---|---|---|---|---|
| CAMARO | -100.00% | 0 | 12 | -39.82% | 68 | 113 |
| MODEL | JUL 2020 / JUL 2019 | JULY 2020 | JULY 2019 | YTD 2020 / YTD 2019 | YTD 2020 | YTD 2019 |
|---|---|---|---|---|---|---|
| CAMARO | -26.09% | 17 | 23 | -65.88% | 72 | 211 |
| MODEL | JUL 2020 / JUL 2019 | JULY 2020 | JULY 2019 | YTD 2020 / YTD 2019 | YTD 2020 | YTD 2019 |
|---|---|---|---|---|---|---|
| CAMARO | +62.50% | 13 | 8 | -60.00% | 38 | 95 |
| MODEL | JUL 2020 / JUL 2019 | JULY 2020 | JULY 2019 | YTD 2020 / YTD 2019 | YTD 2020 | YTD 2019 |
|---|---|---|---|---|---|---|
| CAMARO | -87.50% | 1 | 8 | -91.23% | 5 | 57 |
For the 2021 model year, the Camaro receives a handful of minor changes and updates, the most prominent of which is the addition of Wireless Apple CarPlay and Wireless Android Auto as standard equipment. Additionally, the Wild Cherry Tintcoat exterior color has been added to the Camaro’s palette. The new color is available as a standalone, extra-cost option, and is also included with the 2021 Camaro Wild Cherry package.
The Shock and Steel Special Edition is deleted, though both the Shock and Steel exterior colors remain. Other changes include newfound availability of the ten-speed automatic transmission on SS models equipped with the 1LE Track Performance Package. Additionally, the RS Package and Redline Edition Package are now available on LT1 models.
Per a GM Authority analysis, 2021 Camaro prices remain unchanged. Production of the 2021 Chevy Camaro is already underway, as assembly began at the GM Lansing Grand River plant on August 6th, 2020.
We’ll have more on the Camaro soon, so be sure to subscribe to GM Authority for more Chevy Camaro news, Chevy news, and around-the-clock GM news coverage.
At a time of year when luxury car ATP usually rises.
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further proof Mary must go.
The problem with the Camaro isn't the size or even the blind spots imo, it's the image that it's taken on. It's become some futuristic transformers Toyota looking thing that doesn't even look like it would have a V8 in it. The Camaro is supposed to be a fun, simple American car, not the front engined Corvette that still exists. Make it a little larger without blind spots as bad yes, but also focus on cruising and horsing around, not Nurburgring lap times. That is why the Challenger is ahead of the Camaro, it knows its identity/gender (it's not a transformer).
Oh please. What does a Challenger do better than a Camaro?
If your argument is cruising, that's pure BS - the Camaro is a better cruise when it needs to be... and a better sports car when it needs to be.
The only thing that the Challenger does better than the Camaro is having a bigger trunk, while having even more blind spots.
What I've never understood is why Camaro chases the idea of being the "best performing pony car". If you want a Chevrolet designed for ultimate performance, buy a corvette. Camaro should be more focused on being a "muscle car" ala the Challenger. Something dad can enjoy during the week, and the family can all fit inside and enjoy the v8 rumble on weekend road trips. The market has already spoken its desire for such a vehicle, hence year over year sales increases for challenger. The average American is more likely to go to the beach or state park than the Nurburgring. And while there are enthusiasts who do highly value raw performance, they clearly are not enough to sustain the Camaro brand.
The Mustang and Challenger are better every day cars- much more useable back seat, Mustang has much better visibility (Challenger is slightly better), and they both have a better public image.
Dodge doesn't need to sell a lot of Demons or Hellcats for people to brag about their base model or R/T. It's the image.
The top line cars sell the base cars, and the base cars so the volume.
The sad thing is that the Camaro is the best platform, it just needs a presence and better ergonomics.
To anyone who says electric cars are coming even if Americans don’t want them. Lol cracks me up to hear that. We are the customers and if we don’t want them who’s going to buy them? I wish GM and the other manufactures would stop restricting options to stupid packages. If I want to give you my money for a 1LE with premium floor mats then I should be able to. Or a SS with the ELSD and the 1LE wheels. If you offer an option then it should be available for any combination I want. Like the good old days. Then I could option out MY car exactly how I want it. The only reason I bought a mustang GT performance pack was I couldn’t get the 1LE with the ten speed auto.