Some 2023 Chevy Colorado Bow Tie Logos Are Falling Off

Some 2023 Chevy Colorado owners are reporting on social media that the grille-mounted Bow Tie logo of their trucks is falling off unexpectedly, though others are reporting the badge is firmly attached and at no risk of working loose.

One owner posted an image of the Chevy Colorado Trail Boss logo after it detached from its mounting point, as can be seen in the photo below, borrowed from the original social media post:

According to the owner of the 2023 Chevy Colorado with the wayward Bow Tie, the incident occurred after taking the truck through a car wash, with the dryer at the end of the wash blowing the logo off the vehicle’s grille.

Other Chevy Colorado owners chimed in to corroborate the story with tales of their own experiences with various trim levels of the pickup shedding logos. One owner said that same problem happened to him only two days after taking delivery of a new 2023 Chevy Colorado, while another said his grille-mounted Z71 badge fell off.

The problem appears to be limited to certain trucks, however, since a number of other owners said their logos are solidly attached and show no signs of going abruptly AWOL. The logo is held to the grille with clips, though in the case of the car wash Bow Tie, apparently no adhesive was applied during production.

The slumping Bow Ties are not the only mishap to affect the 2023 Chevy Colorado and its Big Red cousin, the 2023 GMC Canyon. In mid-July, a failed over-the-air software update in the 2023 Chevy Colorado and GMC Canyon starting causing the batteries of some trucks to drain as the infotainment system continues hanging after the update fails, resulting in a dead battery.

Even nature seemed to join the models’ run of bad luck. Back in May, a violent hailstorm struck the GM Wentzville plant in Missouri where the trucks are produced. A total of approximately 3,300 Chevy Colorado and GMC Canyon units were damaged by the icy missiles from the sky while parked outside the factory, adding to shipping and customer delivery delays.

Among other delays, the rugged, off-road focused 2023 Chevy Colorado ZR2 saw its first deliveries pushed back by approximately a month, only beginning in the very last days of June.

As a reminder, the 2023 Chevy Colorado ZR2 draws standard motivation from the turbocharged 2.7L I4 L3B gasoline engine, namely the top 2.7L Turbo High-Output variant rated at 310 horsepower and 430 pound-feet of torque. Output is routed through the updated GM eight-speed automatic transmission, while the updated GMT 31XX platform is found under the body panels.

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2023 Chevy Colorado Photos
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2023 GMC Canyon Photos
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Rhian Hunt

View Comments

  • Chevy gm whatever you want to call them is just flat out making cheap junk and charging crazy money. My grandpa bought a brand new 2023 Silverado z71. the whole dash just goes out on it going down the road. Then the dash will randomly come on and the stereo is then on full blast! The dealership can’t figure it out either. Also great for my 70 something grandparents to be scared to death at 75mph on the highway. Also ask gm how their ltg 2.0t held up in the long run. They can’t turbo anything without blowing up the motor.

    • Just left a Chevy Dealership that I have an appointment with on Monday. I was checking on a loaner. No good. My Service Writer said she thought they found a new update fix and just needed to download. She wanted me to just turn back on the Upload capability switch. I said not until you were ready to download the “new “ fix. I went on the settings screen and there are no updates pending. I then called Chevy customer service to speak with the person who made my appointment, not available. After I showed the service writer my 2 minute video of my trailer brakes going on and off all within 2 minutes she said leaving your truck for 4 or 5 days may not be enough.

  • I stopped buying GM vehicles in the mid 80s. Because of RUST ISSUES. But the issues I did have with GM was nothing compared to my friends issues with Ford. Quality was not job 1 . It was down right beyond cheap and poor quality.
    Now I did buy my first GM since the 80s. A 2018 Colorado diesel. And it’s been excellent.
    Ok GM had an issue with glue. Big deal. Then someone screwed up an over the air update. OK that was bad. But doing over the air updates is risky business. A failed file download can corrupt an ECU. That’s life in the digital age we live in.
    The only issue here is that GM didn’t inform there dealers so it could be taken care off. That is inexcusable. And someone at GM needs to loose the job for this.

    • Just the ignorant people. "There are hundreds sitting at dealers...", But there are 10's of thousands on the road running just fine.

      • Talk about ignorant! The hundreds of Colorados all have about 600 miles or less. A couple picked up their new truck and loss the battery the next day. About 100 or so dealers replaced the already brand new battery and it lasted two days.
        What is ignorant is the deafening silence from GM after a month.

        What does that have to do with your thousands of Chevrolets already on the road?

  • If people don't buy a vehicle because a very small percentage of the first ones built are having software/update issues, then they are ignorant. I feel bad for the people with the issues, I hope they get what they deserve soon. Also, GM has made statements and is trying to rectify the problems.

  • Reminds me of all the super cheap bowties that were on GMT 800 & 900 era vehicles that would peel and fade underneath the plastic... The badge IS the branding, I personally believe it is an important styling element to not skimp on material quality. Look at all the POS ford explorer's and Edge's driving around with a blank chrome "blue"oval on the grille....

  • Go check the "Made In" label on your TV, fridge, computer, phone, clothes, electric can opener......I'll wait.....what's the problem with out-sourcing again? Do you want to be able to afford the stuff you want?

  • The bowties are held on with barbed tabs that simply snap into the grille, there is no glue needed. I've never had one fall off. These new Colorado trucks must have poorly engineered grille holes or emblems. They are not perfectly mating to each other.

  • That's a pointless comparison.
    Tesla quality problems don't make UAW products better anymore than Toyota quality makes the UAW worse.

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