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GM Authority

Re: Why Pontiac’s last 5 years forshadowed its end

January 23, 2012 at 10:47 am #38941
Brian_E
Participant

@Alex. Agreed on Fritz and Roger. And a correction on my post; McDonald was “President” of GM. Roger Smith was the CEO during that dark time. I give both of them the blame for steering GM into red financial waters.
How is Engineering and Design set-up currently? I assumed each brand had their own group with corporate oversight to ensure synergy and reduce internal competition.
Definitely makes sense to me to have separate groups focused on their brand, their mission, and their goals instead of a “jack of all trades” approach.

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