It’s not difficult to comprehend… it’s simply irrelevant.
There’s always more demand of a product at a lower price point. It’s called mass-market appeal.
No one cares about how many units a company sells of a certain product unless it’s profitable in doing so. There are some exceptions (loss-leader, etc.). But it usually doesn’t happen with mainstream cars.
Again, it’s not about quantity. It’s about profitability. Pontiac, at the time it was “murdered” — made crap products with the exceptions of the G8 and Solstice. The rest of the lineup was pure garbage. Is this what you want brought back? Why is the quantity vs. profitability business fact so difficult to understand?
As for “Pontiac loyalists” — no one is denying their existence… but their market will be served by a better product within Chevrolet. If you get a better product but can’t accept the badge, or when your ideology is overshadowing reality… then we have much bigger issues to discuss.
