No worries, Moanalua. I appreciate your passion for the brand. Having an Engineering background, I guess I’m more pragmatic, and that often leads me to shoot down ideas quickly.
I agree, that third condition IS a doozy.
Now, try to look at it from GM’s view. If you want THEM to act, the three conditions apply. They need to be dissatisfied with their current situation and also convinced that including Pontiac is the better vision. That is what they need to be sold on. And then there is the question of HOW do they acheive that vision? I think if Pontiac is to come back there must be some unification on what Pontiac will be and what the target market will be.
GM won’t go in blindly under the assumption “If you build it, they will buy.” That is 1980’s GM thinking.
GM needs a well-defined business case built on facts and supporting information. There are many voices shouting for Pontiac, but this isn’t a concert where we chant really loud for an encore.
I can’t think of any brand that’s been ressurrected (Except Bugatti). Specific models maybe, but not entire brands. This is something unprecedented, so the case must be strong to convince GM to go where noone else has gone before. Maybe it would be easier to focus on one model. The Trans-am would be the easiest with the Camaro out there already, but still a difficult proposition requiring a solid business case.
If the pro Pontiac sites coordinate a unified effort on a single model, that could gain some traction if the business case is solid. But I can’t see GM acting without financial details.
