alex, I’d like to address a previous claim you made that Buick is a luxury brand, since you mentioned luxury automakers in the post above. My position is that Buick is not a luxury brand, but a mainstream brand. When we describe Buick as a luxury brand, that gives Buick a free pass, and I for one won’t do that. Buick is the most luxurious of GM’s mainstream brands, to be sure. But it’s a mainstream brand nonetheless. CADILLAC is GM’s one and only luxury brand.
gcmeninsr, thanks for responding. I support you comparison of Pontiac to Audi and Volvo. It underscores the outrageousness of Pontiac’s murder. On other Pontiac-related websites, I’ve read that Pontiac’s sales were roughly equal to BMW’s. BMW wasn’t given the free pass that its per-unit profit is higher, or that it’s more luxurious than Pontiac. Neither should Audi, Volvo, OR Buick. Bottom line: Pontiac was a pretty popular brand. That’s but ONE reason why it should be revived.
