Pontiac made money, period. It’s not debatable lol. I can’t believe you are trying to say otherwise. I envision a plan like this:
Chevrolet-CORE BRAND
Pontiac-NICHE BRAND for Chevrolet selling performance cars.
GMC- NICHE BRAND for Chevrolet selling professional grade SUVs and trucks
Buick-CORE BRAND
Cadillac- CORE BRAND
—OR—
Chevrolet-CORE BRAND
GMC-NICHE BRAND for Chevrolet selling professional grade SUV’s and trucks.
Pontiac-CORE BRAND
Buick-CORE BRAND
Cadillac- CORE BRAND
— OR —
Chevrolet- CORE BRAND
Pontiac-NICHE BRAND for Chevrolet selling performance cars.
GMC-CORE BRAND
BUICK-CORE BRAND
Cadillac-CORE BRAND
I think the last one has the best chance of happening but if it had to be one of these, which one do you think would be best for GM?
