Pied Piper News

GMC Ranks Low In 2025 Pied Piper Internet Lead Effectiveness Study

Down from last year, though up from 2021.

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Chevy Ranks Low In 2025 Pied Piper Internet Lead Effectiveness Study

But is still improving overall.

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Buick Ranks Below Average In 2024 Pied Piper Internet Lead Effectiveness Study

Another year below average.

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Chevy Ranks Below Average In 2024 Pied Piper Internet Lead Effectiveness Study

The lowest ranking of GM's U.S.-market brands.

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GMC Ranks Average In 2024 Pied Piper Internet Lead Effectiveness Study

Just one point above average.

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Cadillac Ranks Third In 2024 Pied Piper Internet Lead Effectiveness Study

Still ranked well above the industry average.

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GMC Ranks Average In Pied Piper 2023 Internet Lead Effectiveness Study

There's a trend of steady improvement.

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Buick Ranks Below Average In Pied Piper 2023 Internet Lead Effectiveness Study

It improved its performance strongly relative to last year.

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Chevy Ranks Above Average In Pied Piper 2023 Internet Lead Effectiveness Study

The Bow Tie's dealers continue upping their responsiveness.

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Cadillac Rated Top Brand In 2023 Pied Piper Internet Lead Effectiveness Study

Cadillac's dealers continue to improve their online game.

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Buick Ranks Low In 2022 Pied Piper Internet Lead Effectiveness Study

Buick could be better at responding to customer inquiries, it seems.

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GMC Ranks Average In 2022 Pied Piper Internet Lead Effectiveness Study

GMC could be better at responding to customers' web inquiries.

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Chevy Ranks Average In 2022 Pied Piper Internet Lead Effectiveness Study

The Bow Tie brand's dealers have showed improvement in responsiveness over the last two years.

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Cadillac Ranks Second In 2022 Pied Piper Internet Lead Effectiveness

Cadillac's dealers are putting in the required effort to move product.

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