Promotion underlines GM’s emphasis on design in EV transformation.
Getting into a plethora of customization options.
Caddy coupe from 2018 could be the upcoming two-seater mentioned at CES.
The sharp lighting signatures are actually for Buick.
Certain styling considerations remain constant around the world.
Making an EV that does everything the ICE-powered model does is key, according to Michael Simcoe.
Sexier, lower vehicles tipped as the trend going forward.
The designer says utilities aren’t the end-all-be-all.
Big wheels and stylized brake packages are the future.
The world’s first concept car is a treasure chest full of history.
Advanced design studios are busier than ever as the auto industry’s future continues to shift.
Coupes are hardly a volume segment, but GM’s Michael Simcoe said studios have lots of “lovely” concepts.
Simcoe is the first Australian to hold GM’s top design position.
Simcoe was really digging this Model T, which is driven in the rain and snow.
The C8 Corvette will be a major project Simcoe will sign off on.
GM design chief Michael Simcoe commented on the future of Holden in Detroit.
What do Chevrolet, Cadillac, Buick and GMC mean to the newly minted design chief?
And how to follow up Ed Welburn’s design legacy.
There’s a lot riding on the upcoming Commodore, but Simcoe thinks it will live up to the nameplate.
However, there is no set timeline on when it will actually arrive.
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