Agency News

GM Chooses Fullpath As Approved In-Market Retail Funds Provider

Helping dealerships improve their targeted marketing.

Read More »

GM Adding New Roster Of Ad Agencies

Switching to a multiple agency model.

Read More »

GM Reevaluating Its Media Operations And Creative Agencies

As the automaker looks to reduce expenses.

Read More »

Chevy Ad Agency Hires New Chief Creative Officer

The new executive has experience with Toyota advertising.

Read More »

GM Names Majority As EV-Focused, Diverse Ad Agency

Majority is the fourth diverse agency of record hired by GM.

Read More »

Chevy Ad Agency Wins ANDY Award For Sopranos TV Commercial: Video

One of the best commercials from this year's Super Bowl.

Read More »

Chevy Silverado EV Super Bowl Ad Brings Back The Sopranos: Video

Starring Meadow and AJ.

Read More »

Cruise Hires Pereira O’Dell As Advertising Agency

Moving towards commercialization.

Read More »

GM Debuts Cadillac XT6 Ad Campaign Directed By Famous Filmmakers

The company founded by the Russo Brothers and Justin Lin helped direct the commercials.

Read More »

Cadillac Gets New PR Agency As Brand Strategy Shifts

“The time is right to make a change," Cadillac says.

Read More »

GM Layoffs Trickle Down To Ad Agency McCann Detroit

With GM selling less cars, it needs less advertising.

Read More »

Cadillac Ad Agency Says Brand Is Committed, No Shake-Up In Sight

Publicis Groupe has handled Cadillac advertising since 2014.

Read More »

General Motors Signs On With New Talent Agency To Handle Entertainment Intiatives

United Talent Agency will handle branded entertainment from here on out.

Read More »

Holden Selects New Creative Agency To Spearhead 2018 Holden Equinox Launch

The Monkeys were chosen to lead the crossover's launch.

Read More »

Chevrolet Tribute Ad To Prince Earns Ad Of The Year

The Adcraft Club of Detroit bestowed it top honors.

Read More »

Opel Introduces New Creative Agency Lineup For Greater Collaboration

Scholz & Friends and the agency Heimat will now complement each other creatively.

Read More »

Commonwealth McCann Names New Global Chief Creative Officer For Chevrolet Account

Greg Braun will be in charge global Chevrolet doings.

Read More »

GMC And Buick Select M Booth As New Agency Of Record

M Booth was chosen for passion and a fighter's spirit.

Read More »

GMC Brand Launches Creative Agency Review

Leo Burnett and DigitasLBi will pitch to retain GMC.

Read More »

Publicis Hires On Andy Clarke As Executive Creative Director For Cadillac

Clarke has a rich history in luxury brands.

Read More »

Commonwealth Scores Contracts For Chevrolet Commercial Vehicle Accounts

And says goodbye to Leo Burnett.

Read More »

Cadillac Signs One-Year Contract With Conde Nast’s ’23 Stories’ For Digital Content Advertising

Cadillac will be 23 Stories' first client.

Read More »

General Motors South Africa Hires On Ireland Davenport Group For Isuzu Marketing

The South Africa-based firm will be responsible for all Isuzu strategy and brand marketing initiatives.

Read More »

Ad Break: Buzzfeed Partners With Chevrolet To Market Trax In Blogs And On YouTube

Grab your selfie stick and hop in the Trax.

Read More »

Buick To Extend Run Of Successful “That’s A Buick?” Ad Campaign, But Focus Will Shift

People haven't figured out what is and isn't a Buick yet, apparently.

Read More »

Chevrolet Runs Digital Video Ads In Print Publications (Seriously!)

Welcome to the future.

Read More »

Load More Stories