Stellantis has once again delayed the launch of the Ram 1500 REV, set to be the first all-electric Ram 1500 pickup.
According to a report from Crain’s Detroit Business, which cites an internal memo, production of the all-electric pickup has been pushed back to the summer of 2027, which means it will instead roll off the line for the 2028 model year. This marks the second delay for Stellantis’ all-electric Ram, which was originally set to launch in 2024 before it was rescheduled for 2026.
Stellantis has also postponed the launch of the Ramcharger, an extended-range hybrid model, which was originally set to launch during the 2025 calendar year, but is now expected during the first quarter of 2026. Stellantis attributes the delay to an extended “quality validation period.”
According to Stellantis spokesperson Jodi Tinson, the company is reassessing its product strategies in response to evolving market conditions, citing slower-than-expected demand for half-ton battery-powered pickups. The automaker plans to offer a variety of Ram 1500 models equipped with different powertrain options, including gasoline, hybrid, and fully electric versions, all while maintaining a degree of production flexibility at the Sterling Heights Assembly Plant where all three pickup variants will be produced.
Last year, Stellantis announced a $235.5 million investment in support electric vehicle production at the Sterling Heights facility, ensuring the plant would be able to accommodate multiple powertrain configurations.
Stellantis’ cautious approach stands in contrast to Ford and General Motors, each of which operate entire factories dedicated solely to high-volume electric truck production. However, both automakers are now faced with slower-than-expected demand for all-electric truck models, resulting in a strategy rethink.
The decision to delay the Ram 1500 REV and Ramcharger is expected to have significant implications for Stellantis’ supplier network, which has also invested heavily to support the all-electric Ram program.
Meanwhile, the Trump administration continues to chip away at EV-centric policies enacted under the Biden administration, including emissions standards and the federal EV tax incentive.
Comments
Whoooo…. Possibly….. Could have seen this coming 🫢😂😂😂
This is WEF puppet, Carlos Tavares’ mess.
The REV, sure, makes sense. No one wants an EV truck that cannot do truck things, like tow. The RamCharger, though, makes no sense. It’s a hybrid that solves an EV’s issues: range, especially when towing, and refueling times. Plus, RamCharger was poised to be first. Was.
Agreed. I think moving from ICE to hybrids (with some EVs sprinkled in and some ICE only still made) would have made WAY more sense for a host of reasons. Going all in on EVs was stupid at this point.
Wonder why?? EV’s aren’t selling and the “hit” they all thought they’d be.
Now the Hybrid truck is a big swing and miss because Ram could have a huge advantage over the others if they came out with it first. I do think they should also offer a hybrid with a HEMI. Just that name alone brings a ton a fans/followers. Heck, look how bad Ram sells fell when they got rid of it for the new inline 6 hurricane motor
They did. It was called Etorque. The problem with hybrids is the extra cost for minimal gain. Even the Prius if you do a comprehensive cost study isnt worth the extra cost over a non hybrid Camry.
Etorque was a mild hybrid system, with the emphasis on the MILD. I’d like to see something more along the lines of the Corvette E-Ray’s system in more vehicles, although I see a case for the new Ramcharger setup in some situations/vehicles.
Totally Agree regarding the E-Ray approach, with many advantages available from the Ramcharger’s perspective as well!! I don’t have many towing considerations other than a 17 foot aluminum fishing boat, and maybe a mid-size, single axle utility trailer. I’m here for the E-Performance advantages with minimal range anxiety. I’m not a Mopar guy, but they HAD the ideal timing window to release a Max Range/High Performance half ton pick-up, a non-mopar guy would buy!!
@Steve29
The E-torque was a gimmick. My buddy used to lease RAM trucks, he first had a big horn with just the Hemi, then got a Laramie with E-torque and it did nothing for him with mpgs or pulling his boat, UTV trailer, or his tinting trailer. Now, in theory I’d like to see more from all car manufacturers and really push the bar to get a true hybrid system with trucks getting mpgs the same as the new baby duramax. My neighbor travel around 40 miles to work and achieves over 32 mpgs on the highway going 70 mph.
Why not build a DIESEL hybrid? Diesel is the better option for fuel economy and overall economy so why not couple it with a hybrid drivetrain? I’m not a Ram guy but gm really missed the call when they went EV, this looks better but just not mopar.