After a hard-fought battle to join the grid, the Cadillac F1 team is officially set to compete in 2026. Backed by General Motors, the team unveiled its official logo ahead of the Miami Grand Prix last weekend, finally putting a face to the name.
The Cadillac F1 team, which is made possible through a partnership with TWG Motorsports, flies under a logo that is bold yet understated, a perfect fit for the luxury marque itself. The logo features the monochrome five-point Cadillac crest over simple black “Cadillac F1 Team” script. The logo brings Caddy’s unmistakable insignia to F1, and will ensure that its race cars are instantly recognizable on and off the track.
“Cadillac is honored to share the F1 stage with the best luxury brands from around the world. It’s a brand whose legacy on and off the track is filled with innovation, technological precision, and timeless beauty,” said GM President Mark Reuss in a statement. “Our journey has been long but from the very beginning, it has been about ambition… audacity… and now acceleration.”
While the Cadillac F1 logo is out in the open, there are still quite a few details that have yet to be revealed. The team’s driver lineup is still under wraps, although Sergio “Checo” Pérez is a leading candidate for one of the team’s two race cars. Pérez parted ways with his former F1 team, Red Bull Racing, in 2024. Interestingly, Red Bull is partnering with GM’s crosstown rival Ford in 2026, but Pérez has no interest in returning to their stable. Young IndyCar driver Colton Herta has also been floated as a possible entry, although he isn’t sure he’s ready to turn his back on his Indy career quite yet.
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As a reminder, GM recently received formal approval to become an engine supplier in 2029. The automaker spun off a dedicated engine division called GM Precision Power Units, headed by CEO Russ O’Blenes. TWG Motorsports, meanwhile, will be led by team principal Graeme Lowdon and CEO Dan Towriss, who stepped up to the plate after Michael Andretti relinquished his hands-on role.
Until GM Precision Power Units fully operational, the Cadillac F1 team will source its power units from Ferrari.
Comments
Love to see it.. god bless the hard-working team and GM. Can’t wait to see the car. I hope I’m around by the time GM comes out with their own engine. Ron
A huge waste of money. The most ridiculously expensive petro powered auto racing in existence for a company that’s wants to sell all electric vehicles.
I vehemently disagree. Cadillac has an opportunity to extend it’s racing pedigree by venturing into the most respected and challenging racing sport in the world. True engineering R&D on a weekly basis occurs here. Finally an American OEM has the cojonas to join the big boys in F1.
Anybody wanna wager how long Cadillac stays in F1? A season? Half a season? They’ll bail before they even get started? It won’t last long. F1 is extremely expensive and can’t be done well on the cheap as is Cadillac’s MO. Plus F1 cars run on gasoline and Cadillac is an all EV brand now.
You sound like Jake using another another pseudonym. Hi Jake….we get it, you don’t like F1. The rest of us will enjoy rooting for an American manufacturer in the largest racing sport in the world.
That type / style of “font” is the same as on my eye doctor’s eye exam slides.
It’s all about exposure, Cadillac wants a new international audience to take a look at their cars. What better way than F1! That said, they better be at least “competitive”
Well, they aren’t too interested in winning if Sergio Perez is on the short list for a seat. I have no idea what Mercedes has spent, but if Caddy is serious, they’d better be ready to write some very large checks. Or they can just hang out with Haas.
Sergio was closer to Max Verstappen in the #2 seat than anyone else they’ve tried going all the way back to Albon who was just in the points this week. I think with a new team you need experience in the drivers seat. There are too many other new factors to worry about new drivers from F2 or other circuits. Sergio was a safe choice for the first couple of years. Success will come with time and learning.