As GM mostly holds the line against higher prices – at least for the moment – against the economic pressures of U.S. President Donald Trump‘s automotive tariffs, cross-town rival Ford has yielded to the pressure and plans to increase some of its prices.
Specifically, three nameplates will see price rises in the immediate future, with the 2025 Ford Bronco Sport and the 2025 Ford Maverick to see higher MSRP, as detailed by our sister site Ford Authority.
The affordable Maverick pickup will get a $100 hike in its destination freight charge along with price increases of anywhere from $830 to $1,975 depending on trim level. For the Bronco Sport prices will increase anywhere from $120 to $1,510. though the destination freight charge will not rise.
The Ford Mustang Mach-E, which is the third Blue Oval model produced in Mexico, could also see price rises of up to $2,000 depending on trim level. Meanwhile, there are no price increases at this point for any of the GM models built in Mexico, which include the following:
- Cadillac Optiq
- Chevy Blazer
- Chevy Blazer EV
- Chevy Equinox
- Chevy Equinox EV
- Chevy Silverado 1500
- GMC Terrain
- GMC Sierra 1500
For now at least, GM CEO Mary Barra says The General’s prices will remain competitive. While announcing a 50,000-truck production increase at the GM Fort Wayne assembly plant in Indiana, she remarked on the automaker’s “disciplined” pricing and said “going forward, we think the pricing environment is going to be much where it is right now.”
With that said, most GM vehicles have seen an increase in destination freight charge despite the vehicles’ MSRP currently remaining the same. For Chevy, the DFC increased by $100 or $200 for around two-thirds of its models, while Buick nameplates received a $100 increase for three of four vehicles. Most GMC models got a $200 DFC boost, with several others rising $100 and only two exempted. Cadillac has $100 destination charge increases for most models, with some $200 and one $300, while again, only two get a $0 DFC increase.
GM has no plans to relocate its EV production to the U.S., at least for now. Additionally, most automakers – including Ford – have no intention of moving their factories out of Mexico, with the time and cost involved outweighing any theoretical benefits, especially given the likelihood of the tariff landscape changing again soon.
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