The value of GM stock decreased during the week of March 24th, 2025 to March 28th, 2025. Shares closed the week at $46.68 per share, representing a decrease of $3.11 per share, or 6.24 percent, compared to the previous week’s closing value of $49.80 per share.
| Date | Open | Close/Last | High | Low |
|---|---|---|---|---|
| 3/28/2025 | $46.91 | $46.69 | $47.14 | $45.81 |
| 3/27/2025 | $46.99 | $47.20 | $48.40 | $46.26 |
| 3/26/2025 | $52.69 | $50.95 | $53.29 | $50.65 |
| 3/25/2025 | $51.50 | $52.59 | $52.76 | $51.50 |
| 3/24/2025 | $50.76 | $51.46 | $51.89 | $50.46 |
By comparison, shares of GM’s crosstown rival, Ford Motor Company, decreased 1.92 percent, or $0.19 per share, during the same timeframe.
GM Stock Factors
GM stock value fell this week after two weeks of consistent gains.
The biggest factor affecting GM stock value this week was an announcement by President Trump that all vehicles produced outside of the U.S. will be subject to a 25-percent tariff, starting next week. The new tariff is expected to significantly increase vehicle pricing, although Trump has warned automakers no to raise prices. The UAW labor union has applauded the new tariff, however, investors are worried that the new tax will have a major impact on profitability.
Meanwhile, in product news, GM will launch the GMC Sierra EV Elevation and AT4 for the 2026 model year.
GM Stock Value Macro Factors – Strategy
General Motors continues to drive towards the mass adoption of all-electric vehicles, laying out its ambitious global future growth strategy in 2022 and once again reaffirming its commitment to deploying zero-emission and autonomous technologies around the world, despite the recent election results. GM has also announced several major investments, including a massive $7 billion for its Michigan-based production facilities that includes $4 billion to convert the Orion Township plant for production of the new Chevy Silverado EV and Sierra EV and $2.5 billion for a third Ultium Cells battery plant. The $7 billion investment is the largest single investment in GM history, and prompted responses from the White House, among other groups. More recently, the Department of Energy finalized a $2.26 billion loan to build a new lithium mine in Nevada under a GM joint venture.
Earlier this year, GM finalized an $18.6 billion deal with LG Energy Solution to secure hundreds of thousands of tons of cathode materials for battery production. GM CEO Mary Barra has stated that production of the automaker’s battery modules has increased 300 percent in the last six months. General Motors and Samsung SDI recently finalized a deal to build a new EV battery production plant in Indiana. GM has also signed a multi-billion-dollar agreement to secure new supplies of synthetic graphite material for EV battery production.
However, during the Investor Day presentation on October 8th, 2024, GM announced that it’s dropping the Ultium brand as it relates to its battery and drive motor technology, while more recently, GM announced that it is selling its stake in a third Ultium Cells plant to partner LG Energy Solution, with the company CFO stating that another plant wasn’t needed.
GM has also announced a round of investments totaling $918 million benefitting four GM’s U.S.-based production facilities, including $579 million for the GM Flint Engine plant in Michigan, $216 million for the GM Bay City GPS plant in Michigan, $68 million for the GM Rochester plant in New York, and $55 million for the GM Defiance plant in Ohio. The investments will support production of GM’s next-gen Small Block V8 gasoline engine, as well as EV production.
Further investments include $1 billion for two Flint-area GM production facilities and a C$280 million investment for the GM Oshawa plant in Canada, all of which will support next-gen HD truck production, plus a $500 million investment for the GM Arlington plant to support-next-gen SUV production, $632 million for the GM Fort Wayne plant to support next-gen ICE-based pickup production, as well as $920 million for the DMAX plant in Brookville to support next-gen ICE-based HD truck production. Additionally, the Biden administration has announced a $500 million grant to support EV production at the GM Lansing Grand River plant in Michigan.
Outside the U.S., GM has announced a $1.4 billion investment cycle for Brazil, the largest and most commercially strategic country in South America.
GM has said its EV business will be “solidly profitable” by 2025 and that its digital retailing platform for EV sales would save the company $2,000 per vehicle. It also expects to double its revenue by 2030 through new software platforms and connectivity, while adding 50 new in-vehicle digital services by 2026, creating a wealth of new potential revenue streams. The automaker’s Winning with Simplicity initiative is increasing efficiency and profit, with examples of savings such as the deletion of 2,700 unique parts. GM also expects to save upwards of $6,000 per EV unit through the use of new LFP battery technology.
Back in 2020, GM CEO Mary Barra shared the company’s plan to launch a total of 30 new electric vehicles globally by 2025, with a total investment of $7 billion. To put that in perspective, 40 percent of GM’s offerings will be fully electric by the end of 2025, compared to just three percent in 2021. GM CEO Mary Barra has also stated that General Motors could catch up to Tesla in EV sales by 2025, while announcing plans to build a new network of charging stations across the U.S. GM will adopt the North American Charging Standard starting in 2025. GM EVs now have access to the Tesla Supercharger network.
That all said, The General is now shifting its electrification strategy. GM scrapped its goal of production 400,000 EVs by mid-2024, with plans to instead build between 200,000 and 300,000 EVs in North America during the 2024 calendar year, and revising that number to about 200,000 units produced by the time the 2024 calendar year comes to a close. GM is also eyeing a change to its 1-million EV production capacity target. Cadillac has announced it will not fully transition to all-electric powertrains by 2030 as originally anticipated, but it will not offer plug-in hybrids in North America like GM’s other brands. An encouraging sign is a massive 192-percent increase in GM EV sales during Q3 of the 2024 calendar year, led by the Chevy Equinox EV.
GM’s Cruise LLC autonomous vehicle division previously announced a pause of its driverless operations across all its fleets following the state of California’s decision to suspend the robotaxi company’s driverless permits while the NHTSA investigates, among other incidents, an accident during which a Cruise AV ran over and dragged a pedestrian before coming to a stop. Cruise was given a $112,500 fine as a result of the incident, and was forced to pay a $500,000 fine for submitting a false crash report. Cruise has also released an independent study explaining what happened, and the city of San Francisco filed a lawsuit targeting Cruise’s AV fleet. Cruise recently reached a settlement with the pedestrian trapped underneath the AV in the accident. However, GM has since announced that it will refocus Cruise on personal vehicles, abandoning plans to develop a fleet of fully autonomous robotaxis. The announcement took Cruise employees by surprise, and prompted Microsoft to file an $800 million impairment charge. In February 2025, GM announced having taken full ownership of Cruise, with a round of layoffs expected.
Some investors are coming around to GM, with Fitch Ratings has upgrading its rating for GM and GM Financial from BBB- to BBB, indicating the credit agency believes GM has a low chance of default. Morgan Stanley has also announced that it was upping its GM stock target price from “underweight” to “equal weight.”
Finally, The General is also cutting its workforce in China, while a new president has been appointed at the SAIC-GM joint venture amid a restructuring effort. The automaker previously announced that sales figures for its GM China operations dropped 21 percent in the third quarter of 2024.
In June of 2024, GM’s Board of Directors approved an additional $6 billion share buyback program. An additional $6 billion buyback plan was announced in February of 2025.
GM has also announced that it is moving its global headquarters to the new Hudson’s Detroit development in downtown, while GM CEO Mary Barra has expressed confidence that a solution will be found for the GM Renaissance Center the automaker will vacate this year.
GM Stock Value Macro Factors – Sales
GM’s Q4 2024 sales increased 21 percent in the United States, reaching 755,160 units with gains across all brands, an increase of 21 percent. EV sales jumped 50 percent during the quarter, roughly doubling the automaker’s market share over the course of the year. Without providing much detail, GM China announced a Q4 2024 sales growth of 40.6 percent compared to Q4 2023.
GM’s Q3 2024 sales figures were highlighted by a 2.2-percent overall decreased in the U.S. market, though three out of the four GM brands actually posted gains. The good news was a sharp rise in EV sales, increasing by 60 percent year-over-year and by 46 percent compared to Q2 2024.
GM’s Q2 2024 sales figures were highlighted by a slight 0.6-percent increase in the U.S., with sales rising at Buick and GMC, but declining at Chevrolet and Cadillac. Total sales for the quarter amounted to 696,086 units.
GM’s Q1 2024 sales figures were highlighted by a 1.5-percent decrease to 594,233 units for the quarter. Sales increased at Buick, but decreased at Chevy, Cadillac, and GMC brands. Q1 recorded 256 deliveries for BrightDrop, as well. GM Envolve (fleet) sales fell 23 percent.
GM Q3 2024 Global Deliveries
Vehicle sales in hundreds of thousands of units (000)| Q3 2024 / Q3 2023 | Q3 2024 | Q3 2023 | |
|---|---|---|---|
| Global Deliveries | -8.8% | 1,475 | 1,617 |
| North America | -0.8% | 790 | 796 |
| - U.S.A | -2.1% | 660 | 674 |
| Asia/Pacific, Middle East and Africa | -17.8% | 576 | 701 |
| - China | -21.4% | 426 | 542 |
| South America | -8.3% | 110 | 120 |
| - Brazil | -5.7% | 82 | 87 |
GM Stock Value Macro Factors – Earnings
GM’s Q3 2024 earnings were headlined by $3 billion in profit on $48.7 billion in revenue, which, compared to Q3 of 2023, show a slight decrease in net income and a 10.5 percent increase in revenue. The Q3 2024 performance also represents a net income margin of 6.3 percent, while earnings per share (EPS) diluted was $2.68, up by $0.48 from $2.20 during Q3 of 2023.
GM’s Q2 2024 financial results were headlined by $48.0 billion in revenue, net income attributable to stockholders of $2.9 billion, and EBIT-adjusted of $4.4 billion. GM also updated its 2024 full-year earnings guidance, with anticipated capital spending of $10.5 billion to $11.5 billion, including investments into the company’s battery cell production.
GM’s Q1 2024 earnings were headlined by $2.9 billion in net income on $43 billion in revenue, a 24.4-percent increase in net incoming and 7.6-percent increase in revenue compared to Q1 of 2023. The performance included a net income margin of 6.9 percent, which was up 0.9 percent from 6.0 percent in Q1 or the 2023 calendar year. Meanwhile, Earnings per Share (EPS) diluted increased to $2.56, a jump of $0.87 from $1.69 during Q1 of 2023.
GM’s Q4 2023 earnings were headlined by $2.1 billion in income and $43 billion in revenue, representing a 5.2-percent increase in net income and 0.3-percent decrease in revenue. Earnings for the 2023 calendar year amounted to $10.1 billion in income and $171.8 billion in revenue. The performance represents a net income margin of 4.9 percent, a decrease of 0.3 percentage points from 4.6 percent in Q4 of 2022. Earnings per share (EPS) diluted was $1.59, up $0.20 from $1.39 compared to Q4 2022.
GM’s Q3 2023 earnings report on October 24th highlighted $3.1 billion in net income on $44 billion in revenue, representing a 7.3 percent decrease in income and a 5.4 percent increase in revenue compared to the third quarter of 2022. GM’s EBIT-adjusted earnings were $3.5 billion, a 16.9 percent or $723 million drop compared to the $4.28 billion figure announced over the same period last year.
GM Q3 2024 Earnings Summary
| METRIC | UNIT | Q3 2024 | Q3 2023 | CHANGE | % CHANGE |
|---|---|---|---|---|---|
| GM FINANCIAL EBT-ADJUSTED | MILLION USD | $687 | $741 | -$54 | -7.3% |
| GAAP METRICS | |||||
| NET REVENUE | BILLION USD | $48,757 | $44,131 | +$4,626 | +10.5% |
| NET INCOME ATTRIBUTED TO STOCKHOLDERS | BILLION USD | $3,056 | $3,064 | $-8 | -0.3% |
| NET INCOME MARGIN | PERCENT | 6.3% | 6.9% | -6 PPTS | N/A |
| EARNINGS PER SHARE (EPS) DILUTED1 | USD PER SHARE | $2.68 | $2.20 | +$0.48 | +21.8% |
| NON GAAP METRICS | |||||
| EBIT-ADJUSTED | BILLION USD | $4,115 | $3,564 | +$551 | +15.5% |
| EBIT-ADJUSTED MARGIN | PERCENT | 8.4% | 8.1% | +0.3 PPTS | N/A |
| AUTOMOTIVE OPERATING CASH FLOW | BILLION USD | $7,863 | $6,794 | +$1,069 | +15.7% |
| ADJUSTED AUTOMOTIVE FREE CASH FLOW | BILLION USD | $5,834 | $4,910 | +$924 | +18.8% |
| EPS DILUTED - ADJUSTED1 | BILLION USD | $2.96 | $2.28 | +$0.68 | +29.8% |
| DELIVERIES | MILLIONS OF VEHICLES | 1,475 | 1,617 | -142K | -8.8% |
| GLOBAL MARKET SHARE (IN GM MARKETS) | PERCENT | 8.1% | 9.0% | -0.9 PPTS | N/A |
| DIVISIONAL RESULTS | |||||
| GM NORTH AMERICA EBIT-ADJUSTED | BILLION USD | $3,982 | $3,526 | +$456 | +12.9% |
| GM INTERNATIONAL EBIT-ADJUSTED | MILLION USD | $42.0 | $357 | -$315 | -88.2% |
| GM CHINA EQUITY INCOME | MILLION USD | -$137 | $192.0 | -$329 | -171.4% |
GM Stock Value Macro Factors – Products
GM is now pivoting to all-electric power, debuting several important new EV models, including the 2025 Cadillac Escalade IQ, the 2024 Chevy Equinox EV, the 2024 GMC Sierra EV Denali Edition 1, the 2024 Chevy Blazer EV, the Cadillac Celestiq, the 2025 Cadillac Optiq, the 2026 Cadillac Vistiq, and the new 2026 Cadillac Escalade IQL. GM Energy is also launching new home charging bundles. In August 2024, GM confirmed that the BrightDrop Zevo would become the Chevy BrightDrop, and in October 2024, the high-performance 2026 Cadillac Lyriq-V was officially announced. Though it yet has to be confirmed by the automaker, GM Authority spotted what appears to be a Cadillac Optiq-V prototype undergoing testing in February 2025.
In other markets, the all-new Chevy Spark EUV electric crossover made its global debut in Brazil while being announced in eight South American countries, Mexico and the Middle East.
However, the automaker still has a wealth of ICE-powered vehicles on offer, recently unveiling its refreshed full-size SUV portfolio consisting of the 2025 Chevy Tahoe, the 2025 Chevy Suburban, the 2025 GMC Yukon and the 2025 Cadillac Escalade. Production of the all-new 2025 Corvette ZR1 will soon get under way, while sales of the redesigned 2025 Chevy Equinox and 2025 GMC Terrain have also begun.
GM Stock Value Macro Factors – Events
Following the announcement of Q4 2024 earnings and updated guidance for 2025, GM stock fell 8 percent as a result of fears that GM’s strategy does not provide a cushion for possible tariffs implemented under President Trump, or fluctuating demand and government support for EVs. U.S. Transportation Secretary Sean Duffy has directed the NHTSA to reconsider fuel economy rules covering new vehicles produced through 2031 model years.
President Trump continues to threaten new tariffs on Mexico and Canada, resulting in a backlash from investors, although Trump later pulled back on the tariffs for U.S. automakers. Meanwhile, the UAW has criticized the Trump administration for its using autoworkers like “pawns” in trade negotiations. The president announced a 25-percent tariff on all steel and aluminum imported in to the United States. In addition, the president floated the idea of imposing tariffs amounting to 50 or 100 percent on Canadian-built vehicles. GM currently builds the Chevy BrightDrop, the Chevy Silverado 1500 and the Chevy Silverado HD in Canada.
GM has stated that it’s well-prepared to face possible import tariffs, and has taken measures to mitigate a short-term impact by quickly shipping out the completed vehicles sitting on assembly plant lots, among other strategies. GM has also said it could mitigate up to 50 percent of the added costs due to the looming tariffs, though a recent data analysis indicated that the price of an average new car could rise by $5,790.
The Trump administration has also suspended the DOT’s EV infrastructure efforts pending further review, and U.S. senators are now proposing to not only kill the EV tax credit, but to add a $1,000 tax on the purchase of electric vehicles to finance road maintenance. Nevertheless, GM has set an EV wholesale target for the year.
GM Stock Value Micro Factors
In legal news, GM is facing allegations that the automaker broke privacy laws by selling driver data to data brokers, which in turn sold that data to insurance companies. More than 25 new class action lawsuits have been filed against GM over the automaker’s data collection practices.
In 2024, GM stock opened in January around $35 per share, rising to a little over $39 per share in February and opening over $40 per share in March. Stock value was up to $45.13 by April, falling slightly to $44.50 in May and rising to $44.96 in June and $46.68 in July. Stock value opened at $44.61 in August and $49.15 in September, edging towards the $50-per-share mark before opening at $51.15 per share in November. GM stock is now well into the mid-$50-per-share mark in December of 2024.
In January of 2025, GM stock opened at $53.32, but fell to $46.50 by the start of February and hovering just under $50 per share in March.
| Month | Opening Value |
|---|---|
| January 2nd | $53.32 |
| February 3rd | $46.50 |
| March 3rd | $49.98 |
Comments
Who’s got time to read an article that long? I don’t. Anyway, if the tariffs actually happen, you ain’t seen nothin yet.
On the stock drop:
Gm doesn’t need any help from the White House with that.
So Dump slaps a 25% tariff on vehicles and then tells the auto companies not to raise prices, well let’s wait and see how that goes. Guess he thinks he’s KING and he’s royal proclamations are the rule of the land. Seems like all those “best people ever” he has on his cabinet have not told the king that tariffs are nothing more but an added tax on the consumers. I also read the article on the new Equinox and it’s drive modes, but with a possible added tax (oops tariff) of up to 10 grand, sorry will have to drive my 2020 for a while longer. Perhaps King Dump should take a course on Economics, and the effects of tariffs on the economy and trade wars with our neighbors.
To avoid the $10,000 tax, gm can always move production back to one of its many underutilized plants in the United States. Imagine that- a US based company actually building all their vehicles in the US instead of being the largest importer of foreign vehicles.
And this is the nail in the coffin…. “General Motors continues to drive towards the mass adoption of all-electric vehicles, laying out its ambitious global future growth strategy in 2022 and once again reaffirming its commitment to deploying zero-emission and autonomous technologies around the world, despite the recent election results.”. While others have completely abandoned that idea ..
Do you think zero people want EVs? Why would GM drop an initiative that many people want now and in the future and leave money on the table for other OEMs? GM does need to offer hybrids and soon. With a mix of ICE, hybrid, and EVs they will be set for wherever the market trends, but EVs are not going away; they are the future here in NA and in international markets.
JAG404,
You said “Why would GM drop an initiative that many people want now and in the future and leave money on the table…?”
I think you answer your own question. GM could drop the initiative because they’ve never actually made any money on an EV despite 29 years of trying so they wouldn’t actually be leaving any money on the table.
I’m not saying they should drop the initiative but that would be a viable reason. GM is in business to make money and I’ve actually never known them to keep any products around, no matter how much us enthusiasts loved them, that didn’t contribute to GM’s bottom line. That is until now.
They might also drop the initiative because I’m pretty sure the EV losses are causing are a bunch of other GM products to be grossly overpriced, like pickups, big SUVs, and the archaic vans. Those models must now make enough to offset the company’s losses on EVs. I’ve never thought the contractor buying a humble panel van should have to subsidize someone else’s fancy Lyriq EV.
There are also a lot of fired former GM employees sitting around on Linkedin, Monster, and Glassdoor trying to find new jobs most likely because the company can no longer afford both them and to lose money on EVs.
So, why would GM drop an imitative that many people want? Simply because they aren’t actually making money off of it and the bean counters have always ruled General Motors. Again, I’m not saying they should drop the EV initiative but GM made tremendous cuts to the product portfolio, the staff, moved sourcing to low-wage countries, and then implemented significant product price increases all to survive the EV losses. If they suddenly dropped all the money losers I suspect they could be tremendously profitable.
Not to mention ICE vehicle programs that were cancelled- such as the VSS-R rear-wheel drive platform that was supposed to spawn the next Camaro and Cadillac sedans- to focus on slow-selling EVs. The only thing that is keeping gm afloat these days is the relentless pursuit of cost cutting, outrageously high prices, and the artificial propping up of its stock price by repurchasing shares. This was a formula used by Chrysler in the mid-1970s. We seen how that turned out.
Don’t rely on selling all those EVs
After reading a lot more over the past 48 hours about these proposed tariffs, I think GM is in really deep do-do. It imports its 4 “low priced” models from Korea, and a ton from Mexico and Canada, all decent sellers, and it’s still touting it’s latest weekly new EV intro. I’d run for the hills.
Mary had better be stocking up many tens of thousands of these vehicles, like yesterday, similar to what Ford claims to be doing, but bet she’s cruising around spouting off about the new Vistiq instead?
She’s got nobody to blame but herself. Ten years ago, the Sonic, Cruise, Malibu, Verano, LaCrosse, Equinox and Impala were all built in the US and Canada- all high wage countries where people could actually afford to buy what they build. The defacto crossover replacements have all come from low wage countries while the US and Canadian plants have been backfilled with slow selling EVs that use at most 20 percent of their capacity. the “All American” general motors is the US’s largest importer of vehicles from low wage countries. Shameful. Hard to believe that there is not at least one board member with brains enough to see this company’s being run into the ground.
She’s Roger B. Smith in drag. 🙂
Mediocre leadership leads to mediocre stock price.