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GM Utility Vehicle Sales Up 33 Percent During Q4 2024

GM utility sales increased 33 percent to 411,573 units in the United States during the fourth quarter of 2024. As a reminder, utility vehicles include body-on-frame SUVs and unibody crossovers.

Vehicle Type

  • Sales of unibody GM crossovers increased 26 percent to 322,122 units
  • Sales of body-on-frame GM SUVs increased 66 percent to 89,451 units
  • Sales of GM EV utility vehicles increased 330 percent to 34,771 units

Brand

  • Chevy accounted for a commanding 63 percent of total GM utility sales during the quarter
  • GMC accounted for 15 percent
  • Buick and Cadillac each made up 11 percent

Sales Numbers - GM Utility Vehicles - Q4 2024 - USA

MODEL Q4 24 / Q4 23 Q4 24 Q4 23 Q4 24 SHARE Q4 23 SHARE YTD 24 / YTD 23 YTD 24 YTD 23
CHEVROLET EQUINOX +9.64% 64,207 58,559 16% 19% -2.34% 207,730 212,701
CHEVROLET TRAX +15.41% 50,927 44,127 12% 14% +83.48% 200,689 109,382
CHEVROLET TRAVERSE +59.53% 35,983 22,556 9% 7% -14.34% 105,835 123,555
CHEVROLET TAHOE +27.19% 33,367 26,235 8% 8% -4.70% 105,147 110,328
GMC YUKON +164.24% 28,519 10,793 7% 3% +91.90% 87,312 45,498
CHEVROLET TRAILBLAZER +22.42% 22,690 18,535 6% 6% -5.96% 104,398 111,014
CHEVROLET EQUINOX EV * 18,089 * 4% 0% * 28,874 0
GMC ACADIA +58.17% 17,041 10,774 4% 3% -25.85% 49,178 66,322
GMC TERRAIN -2.41% 16,813 17,229 4% 6% +14.25% 82,100 71,857
CHEVROLET SUBURBAN +36.89% 13,886 10,144 3% 3% -15.94% 44,398 52,820
BUICK ENCORE GX -1.18% 13,593 13,755 3% 4% -9.21% 58,239 64,149
CADILLAC ESCALADE +95.68% 13,009 6,648 3% 2% +56.15% 41,001 26,257
BUICK ENVISION +36.83% 12,915 9,439 3% 3% +6.91% 47,340 44,281
BUICK ENVISTA +56.95% 12,426 7,917 3% 3% +285.78% 51,316 13,302
CHEVROLET BLAZER -27.75% 12,031 16,653 3% 5% -19.74% 52,576 65,511
CADILLAC XT5 +32.20% 8,588 6,496 2% 2% -1.40% 26,432 26,808
CADILLAC LYRIQ +111.62% 8,084 3,820 2% 1% +210.27% 28,402 9,154
CHEVROLET BLAZER EV +1,602.63% 7,883 463 2% 0% +4,695.64% 23,115 482
BUICK ENCLAVE -33.64% 7,252 10,929 2% 4% -33.01% 26,400 39,411
CADILLAC XT6 +38.00% 6,838 4,955 2% 2% +5.78% 20,225 19,119
CADILLAC XT4 +37.08% 6,717 4,900 2% 2% -1.33% 22,405 22,707
CADILLAC ESCALADE IQ * 670 * 0% 0% * 670 0
CHEVROLET BOLT EV -98.81% 45 3,789 0% 1% -62.76% 8,627 23,164
TOTAL +33.32% 411,573 308,716 +13.09% 1,422,409 1,257,822

In terms of sales volume, Chevy took the top four spots among 23 total utility models, accounting for nearly half – 45 percent, to be exact – of all GM utility sales in Q4 2024.

The discontinued Buick Encore has dropped off the list this quarter, as it was indirectly replaced by the all-new Buick Envista subcompact crossover. Similarly, production of the Chevy Bolt EV and Bolt EUV has come to an end, but the next-gen Chevy Bolt EV is on the way, scheduled to arrive in 2025 for the 2026 model year. Consequently, the Bolt family posted just 45 deliveries as remaining inventory is sold off.

The next-generation Chevy Equinox compact crossover regained the lead among The General’s utilities, as sales grew 10 percent to 64,207 units. The Chevy Trax subcompact crossover followed suit with a 15 percent bump to 50,927 deliveries. These two crossover models alone accounted for 28 percent, or over a quarter, of GM utility sales.

The new Chevy Traverse large, three-row crossover was next with a 60 percent jump to 35,983 units, while the just-refreshed Chevy Tahoe full-size SUV posted a 27 percent swell to 33,367 units. Rounding out the top five was the just-refreshed GMC Yukon full-size SUV family, which includes the regular-length Yukon and extended-length Yukon XL, with a 164 percent swell to 28,519 deliveries.

Body-On-Frame SUVs

GM sells six body-on-frame SUVs across its various divisions in the U.S.: the regular-length Chevy Tahoe and extended-length Chevy Suburban, the regular-length GMC Yukon and extended-length Yukon XL, plus the regular-length Cadillac Escalade and extended-length Escalade ESV. The luxury marque’s duo is joined by the first-ever all-electric, regular-length Cadillac Escalade IQ, which saw its first quarter of sales in Q4, plus the upcoming extended-length Escalade IQL, set to arrive in the first half of 2025. Technically, those two are not unibody or body-on-frame, but rather “body-on-battery” or “Ulti-body.”

Meanwhile, Buick only markets crossovers in North America, and does not offer body-on-frame SUVs.

(Sometimes, U.S. sales figures are not broken out for the Yukon and Yukon XL but are combined, as they are this quarter. The same is true for U.S. sales figures of the Escalade and Escalade ESV, which are also combined this quarter.)

Sales Numbers - Full-Size GM SUV Sales - Q4 2024 - USA

MODEL Q4 24 / Q4 23 Q4 24 Q4 23 Q4 24 SHARE Q4 23 SHARE YTD 24 / YTD 23 YTD 24 YTD 23
CHEVROLET TAHOE +27.19% 33,367 26,235 37% 49% -4.70% 105,147 110,328
GMC YUKON +164.24% 28,519 10,793 32% 20% +91.90% 87,312 45,498
CHEVROLET SUBURBAN +36.89% 13,886 10,144 16% 19% -15.94% 44,398 52,820
CADILLAC ESCALADE +95.68% 13,009 6,648 15% 12% +56.15% 41,001 26,257
CADILLAC ESCALADE IQ * 670 * 1% 0% * 670 0
TOTAL +66.20% 89,451 53,820 +18.57% 278,528 234,903

GM full-size SUV sales jumped 66 percent to 89,451 units during Q4 2024, accounting for 22 percent, or over a fifth, of all utility sales.

Unibody Crossovers

Furthermore, GM now offers 18 unibody crossovers across all four brands, which include ICE models and EVs.

Sales Numbers - GM Crossover Sales - Q4 2024 - USA

MODEL Q4 24 / Q4 23 Q4 24 Q4 23 Q4 24 SHARE Q4 23 SHARE YTD 24 / YTD 23 YTD 24 YTD 23
CHEVROLET EQUINOX +9.64% 64,207 58,559 20% 23% -2.34% 207,730 212,701
CHEVROLET TRAX +15.41% 50,927 44,127 16% 17% +83.48% 200,689 109,382
CHEVROLET TRAVERSE +59.53% 35,983 22,556 11% 9% -14.34% 105,835 123,555
CHEVROLET TRAILBLAZER +22.42% 22,690 18,535 7% 7% -5.96% 104,398 111,014
CHEVROLET EQUINOX EV * 18,089 * 6% 0% * 28,874 0
GMC ACADIA +58.17% 17,041 10,774 5% 4% -25.85% 49,178 66,322
GMC TERRAIN -2.41% 16,813 17,229 5% 7% +14.25% 82,100 71,857
BUICK ENCORE GX -1.18% 13,593 13,755 4% 5% -9.21% 58,239 64,149
BUICK ENVISION +36.83% 12,915 9,439 4% 4% +6.91% 47,340 44,281
BUICK ENVISTA +56.95% 12,426 7,917 4% 3% +285.78% 51,316 13,302
CHEVROLET BLAZER -27.75% 12,031 16,653 4% 7% -19.74% 52,576 65,511
CADILLAC XT5 +32.20% 8,588 6,496 3% 3% -1.40% 26,432 26,808
CADILLAC LYRIQ +111.62% 8,084 3,820 3% 1% +210.27% 28,402 9,154
CHEVROLET BLAZER EV +1,602.63% 7,883 463 2% 0% +4,695.64% 23,115 482
BUICK ENCLAVE -33.64% 7,252 10,929 2% 4% -33.01% 26,400 39,411
CADILLAC XT6 +38.00% 6,838 4,955 2% 2% +5.78% 20,225 19,119
CADILLAC XT4 +37.08% 6,717 4,900 2% 2% -1.33% 22,405 22,707
CHEVROLET BOLT EV -98.81% 45 3,789 0% 1% -62.76% 8,627 23,164
TOTAL +26.37% 322,122 254,896 +11.83% 1,143,881 1,022,919

GM crossover sales grew 26 percent to 322,122 deliveries in the U.S. in Q4 2024, accounting for 78 percent, or over three-fourths, of all utility sales.

Battery Electric Utilities

GM now fields six battery-electric utilities, with Chevy selling the Bolt (which will return later this year as a new model), the Chevy Blazer EV, and the Chevy Equinox EV, while Cadillac sells the Lyriq and now the Escalade IQ.

(Sometimes, like this quarter, U.S. sales figures are not broken out for the Bolt EV and Bolt EUV but are combined.)

Sales Numbers - GM EV Utility Vehicles - Q4 2024 - USA

MODEL Q4 24 / Q4 23 Q4 24 Q4 23 Q4 24 SHARE Q4 23 SHARE YTD 24 / YTD 23 YTD 24 YTD 23
CHEVROLET EQUINOX EV * 18,089 * 52% 0% * 28,874 0
CADILLAC LYRIQ +111.62% 8,084 3,820 23% 47% +210.27% 28,402 9,154
CHEVROLET BLAZER EV +1,602.63% 7,883 463 23% 6% +4,695.64% 23,115 482
CADILLAC ESCALADE IQ * 670 * 2% 0% * 670 0
CHEVROLET BOLT EV -98.81% 45 3,789 0% 47% -62.76% 8,627 23,164
TOTAL +330.76% 34,771 8,072 +173.44% 89,688 32,800

GM EV utility sales accounted for 34,771 units during Q4 2024, accounting for eight percent of all utility sales.

About The Numbers

Vince grew up in a GM family, likes manuals, and thinks this is the golden age of the automobile.

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Comments

  1. No reason to build sedans, coupes, or anything that is energy efficient low drag coefficient vehicles when for only a bit more capital you can sell vehicles for double the price.

    Reply
  2. With the Malibu begin discontinued, the only new sedans still built by the big 3 US automakers are from Cadillac. Buyers are forced to buy SUV’s, pickups, or crossovers if they want to say with an American nameplate.

    Reply
  3. All the #-s and GM still has the least amount of pending recalls ! GM must be doing something right !

    Reply

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