Chevy Trailblazer sales decreased in the United States, Canada, and South Korea during the third quarter of 2024.
Chevrolet Trailblazer Sales - Q3 2024 - United States
In the United States, Chevrolet Trailblazer deliveries totaled 29,609 units in Q3 2024, a decrease of about 3 percent compared to 30,671 units sold in Q3 2023.In the first nine months of the year, Trailblazer sales decreased about 12 percent to 81,708 units.
| MODEL | Q3 2024 / Q3 2023 | Q3 2024 | Q3 2023 | YTD 2024 / YTD 2023 | YTD 2024 | YTD 2023 |
|---|---|---|---|---|---|---|
| TRAILBLAZER | -3.46% | 29,609 | 30,671 | -11.65% | 81,708 | 92,479 |
Chevrolet Trailblazer Sales - Q3 2024 - Canada
In Canada, Chevrolet Trailblazer deliveries totaled 2,841 units in Q3 2024, a decrease of about 24 percent compared to 3,715 units sold in Q3 2023.In the first nine months of the year, Trailblazer sales increased about 22 percent to 8,518 units.
| MODEL | Q3 2024 / Q3 2023 | Q3 2024 | Q3 2023 | YTD 2024 / YTD 2023 | YTD 2024 | YTD 2023 |
|---|---|---|---|---|---|---|
| TRAILBLAZER | -23.53% | 2,841 | 3,715 | +22.09% | 8,518 | 6,977 |
Chevrolet Trailblazer Sales - Q3 2024 - South Korea
In South Korea, Chevrolet Trailblazer deliveries totaled 938 units in Q3 2024, a decrease of about 51 percent compared to 1,926 units sold in Q3 2023.In the first nine months of the year, Trailblazer sales decreased about 46 percent to 3,340 units.
| MODEL | Q3 2024 / Q3 2023 | Q3 2024 | Q3 2023 | YTD 2024 / YTD 2023 | YTD 2024 | YTD 2023 |
|---|---|---|---|---|---|---|
| TRAILBLAZER | -51.30% | 938 | 1,926 | -46.07% | 3,340 | 6,193 |
Competitive Sales Comparison (USA)
Chevy Trailblazer sales in Q3 2024 bumped the Bow Tie’s subcompact crossover to fifth place among 21 models when ranked by sales volume, down a spot from the previous quarter.
The Chevy Trax (see running Chevy Trax sales) led with a healthy 57 percent swell to 59,299 units. The Subaru Crosstrek kept second place with a 36 percent improvement to 52,347 units, while the Honda HR-V, still in third, posted a 16 percent upswing to 38,542 units. The Jeep Compass moved up several spots into fourth thanks to a 71 percent jump to 34,632 units. The Trailblazer (see running Chevy Trailblazer sales), the Trax’s corporate cousin and Chevy’s second segment entry, slipped a spot to fifth place with a three percent dip to 29,609 deliveries.
In addition to the two Chevy models, GM’s Buick currently fields two entries – the Envista and Encore GX. The Buick Envista (see running Buick Envista sales), the Trax’s VSS-F platform mate, took 12th place with 15,004 deliveries as sales leapt 179 percent. The Buick Encore GX (see running Buick Encore GX sales), which shares its platform with the Trailblazer, saw sales down 27 percent to 14,675 units, placing 13th in the segment. The discontinued Buick Encore (see running Buick Encore sales) did not record any deliveries – the first quarter that this has been the case.
Sales Numbers - Mainstream Subcompact Crossovers - Q3 2024 - USA
| MODEL | Q3 24 / Q3 23 | Q3 24 | Q3 23 | Q3 24 SHARE | Q3 23 SHARE | YTD 24 / YTD 23 | YTD 24 | YTD 23 |
|---|---|---|---|---|---|---|---|---|
| CHEVROLET TRAX | +56.59% | 59,299 | 37,869 | 15% | 11% | +129.50% | 149,762 | 65,255 |
| SUBARU CROSSTREK | +35.96% | 52,347 | 38,502 | 13% | 11% | +15.02% | 131,847 | 114,632 |
| HONDA HR-V | +16.36% | 38,542 | 33,124 | 10% | 10% | +31.91% | 114,805 | 87,034 |
| JEEP COMPASS | +70.87% | 34,632 | 20,268 | 9% | 6% | +18.05% | 84,474 | 71,560 |
| CHEVROLET TRAILBLAZER | -3.46% | 29,609 | 30,671 | 8% | 9% | -11.65% | 81,708 | 92,479 |
| TOYOTA COROLLA CROSS | +55.20% | 22,507 | 14,502 | 6% | 4% | +37.66% | 67,674 | 49,160 |
| MAZDA CX-30 | +7.62% | 22,358 | 20,775 | 6% | 6% | +24.08% | 73,580 | 59,302 |
| NISSAN KICKS | -5.81% | 19,153 | 20,334 | 5% | 6% | +4.00% | 52,144 | 50,138 |
| HYUNDAI KONA | -3.36% | 17,969 | 18,593 | 5% | 6% | +14.14% | 64,508 | 56,518 |
| VOLKSWAGEN TAOS | -6.21% | 15,397 | 16,417 | 4% | 5% | +9.38% | 47,673 | 43,584 |
| KIA SELTOS | +5.16% | 15,391 | 14,636 | 4% | 4% | +2.38% | 48,177 | 47,059 |
| BUICK ENVISTA | +178.63% | 15,004 | 5,385 | 4% | 2% | +622.19% | 38,890 | 5,385 |
| BUICK ENCORE GX | -26.84% | 14,675 | 20,060 | 4% | 6% | -11.41% | 44,646 | 50,394 |
| KIA SOUL | -24.11% | 11,629 | 15,324 | 3% | 5% | -19.93% | 40,094 | 50,071 |
| KIA NIRO | -27.97% | 7,030 | 9,760 | 2% | 3% | -13.59% | 25,132 | 29,085 |
| HYUNDAI VENUE | -0.58% | 6,472 | 6,510 | 2% | 2% | -13.23% | 19,843 | 22,869 |
| DODGE HORNET | +119.51% | 3,848 | 1,753 | 1% | 1% | +257.84% | 15,566 | 4,350 |
| MITSUBISHI OUTLANDER SPORT | +5.04% | 3,813 | 3,630 | 1% | 1% | -3.43% | 11,706 | 12,122 |
| JEEP RENEGADE | -92.98% | 450 | 6,412 | 0% | 2% | -50.03% | 7,776 | 15,561 |
| FIAT 500X | -43.75% | 81 | 144 | 0% | 0% | -17.77% | 347 | 422 |
| BUICK ENCORE | -100.00% | 0 | 701 | 0% | 0% | -97.81% | 126 | 5,765 |
| TOTAL | +16.35% | 390,206 | 335,370 | +20.13% | 1,120,478 | 932,745 |
From a segment share standpoint, the Trailblazer earned an eight percent share, down one percentage point year-over-year. The Trax led with a 15 percent segment share, up four percentage points. The Crosstrek posted a 13 percent share, up two percentage points, while the HR-V maintained a 10 percent share, and the Compass held a nine percent share, up three points. Meanwhile, the Envista and Encore GX each earned a four percent share, up two two percentage points and down two percentage points, respectively.
The four GM vehicles in the mainstream subcompact crossover segment – the Chevy Trax and Trailblazer, along with the Buick Envista and Encore GX – accounted for a combined 118,587 deliveries and a cumulative 31 percent segment share. That result puts The General solidly in first place in the segment, accounting for nearly a third of all segment sales.
Sales Numbers - GM Mainstream Subcompact Crossovers - Q3 2024 - USA
| MODEL | Q3 24 / Q3 23 | Q3 24 | Q3 23 | YTD 24 / YTD 23 | YTD 24 | YTD 23 |
|---|---|---|---|---|---|---|
| CHEVROLET TRAX | +56.59% | 59,299 | 37,869 | +129.50% | 149,762 | 65,255 |
| CHEVROLET TRAILBLAZER | -3.46% | 29,609 | 30,671 | -11.65% | 81,708 | 92,479 |
| BUICK ENCORE | -100.00% | 0 | 701 | -97.81% | 126 | 5,765 |
| BUICK ENVISTA | +178.63% | 15,004 | 5,385 | +622.19% | 38,890 | 5,385 |
| BUICK ENCORE GX | -26.84% | 14,675 | 20,060 | -11.41% | 44,646 | 50,394 |
| TOTAL | +25.24% | 118,587 | 94,686 | +43.71% | 315,132 | 219,278 |
By comparison, the four Stellantis entries – the Jeep Compass, Jeep Renegade, Dodge Hornet, and Fiat 500X – earned a combined 39,011 deliveries for a 10 percent segment share.
Sales Numbers - Stellantis Mainstream Subcompact Crossovers - Q3 2024 - USA
| MODEL | Q3 24 / Q3 23 | Q3 24 | Q3 23 | YTD 24 / YTD 23 | YTD 24 | YTD 23 |
|---|---|---|---|---|---|---|
| JEEP COMPASS | +70.87% | 34,632 | 20,268 | +18.05% | 84,474 | 71,560 |
| JEEP RENEGADE | -92.98% | 450 | 6,412 | -50.03% | 7,776 | 15,561 |
| DODGE HORNET | +119.51% | 3,848 | 1,753 | +257.84% | 15,566 | 4,350 |
| FIAT 500X | -43.75% | 81 | 144 | -17.77% | 347 | 422 |
| TOTAL | +36.51% | 39,011 | 28,577 | +17.71% | 108,163 | 91,893 |
Meanwhile, Hyundai – with the Kona and Venue – and Kia – with the Seltos, Niro, and Soul – saw a cumulative 58,491 deliveries, good for a 16 percent combined share, placing the Korean conglomerate far behind GM and second overall.
Sales Numbers - Hyundai and Kia Mainstream Subcompact Crossovers (With Soul) - Q3 2024 - USA
| MODEL | Q3 24 / Q3 23 | Q3 24 | Q3 23 | YTD 24 / YTD 23 | YTD 24 | YTD 23 |
|---|---|---|---|---|---|---|
| KIA NIRO | -27.97% | 7,030 | 9,760 | -13.59% | 25,132 | 29,085 |
| HYUNDAI KONA | -3.36% | 17,969 | 18,593 | +14.14% | 64,508 | 56,518 |
| HYUNDAI VENUE | -0.58% | 6,472 | 6,510 | -13.23% | 19,843 | 22,869 |
| KIA SELTOS | +5.16% | 15,391 | 14,636 | +2.38% | 48,177 | 47,059 |
| KIA SOUL | -24.11% | 11,629 | 15,324 | -19.93% | 40,094 | 50,071 |
| TOTAL | -9.77% | 58,491 | 64,823 | -3.82% | 197,754 | 205,602 |
One could argue that the Kia Soul is not part of the segment in question but rather competes one segment below based on its size and price point. Removing the Soul from the Hyundai-Kia total nets 46,862 cumulative deliveries for a 12 percent segment share, bumping Hyundai-Kia to fourth place overall behind Subaru.
Sales Numbers - Hyundai and Kia Mainstream Subcompact Crossovers (Without Soul) - Q3 2024 - USA
| MODEL | Q3 24 / Q3 23 | Q3 24 | Q3 23 | YTD 24 / YTD 23 | YTD 24 | YTD 23 |
|---|---|---|---|---|---|---|
| KIA NIRO | -27.97% | 7,030 | 9,760 | -13.59% | 25,132 | 29,085 |
| HYUNDAI KONA | -3.36% | 17,969 | 18,593 | +14.14% | 64,508 | 56,518 |
| HYUNDAI VENUE | -0.58% | 6,472 | 6,510 | -13.23% | 19,843 | 22,869 |
| KIA SELTOS | +5.16% | 15,391 | 14,636 | +2.38% | 48,177 | 47,059 |
| TOTAL | -5.33% | 46,862 | 49,499 | +1.37% | 157,660 | 155,531 |
Out of the 10 manufacturers represented here, three field multiple models in this space of 21 entries, though two of those models have been discontinued and are therefore destined to fall off this list. When combining sales volumes of those compared to automakers with a single entry, each ranks in the following order:
- GM – 31 percent share (four models)
- Hyundai Motor Group
- 16 percent segment share, five models (including Kia Soul)
- 13 percent share, four models (not including Kia Soul)
- Subaru – 13 percent share, one model
- Stellantis – 10 percent share, four models (the Fiat 500X has been discontinued, but remaining inventory continues to be sold)
- Honda – 10 percent share, one model
- Toyota – six percent share, one model
- Mazda – six percent share, one model
- Nissan – five percent share, one model
- VW – four percent share, one model
- Mitsubishi – one percent share, one model
Typically, automakers that field multiple entries in this segment enjoy higher sales volumes and associated segment shares. However, those with a single model, including Subaru and Honda, are also able to hold their own, actually outpacing automakers offering several models.
The mainstream subcompact crossover segment expanded 16 percent to 390,206 units during Q3 2024, meaning the Chevy Trailblazer underperformed the segment average.
The GM Authority Take
We attribute the drop in Chevy Trailblazer sales during Q3 2024 to cannibalization by the more affordable Trax, which now resides at the top of this growing segment.
That shouldn’t be much of a problem for Chevy, since its one-two punch strategy with Trax and Trailblazer is clearly working as Chevy has come to dominate this space by offering both models. The situation gets even better when factoring in GM’s Buick Envista and Encore GX duo.
About Chevrolet Trailblazer
The 2025 Chevy Trailblazer gets an E85-compatible engine, making it a flex-fuel vehicle, and drops two paint colors. Here are all the 2025 Trailblazer paint colors and wheels available, plus towing capacities. Furthermore, the Activ trim level offers a two-tone roof delete option and two 2025 Trailblazer paint colors will be going away after the 2025 model year.
As a reminder, two powerplants are available on the 2025 Trailblazer: The turbocharged 1.2L I3 LBP flex-fuel engine developing 137 horsepower and 162 pound-feet of torque and the turbocharged 1.3L I3 L3T gasoline engine rated at 155 horsepower and 174 pound-feet of torque. Drivetrains include front-wheel drive and all-wheel drive across the whole trim level range.
About The Numbers
- All percent change figures compared to Chevy Trailblazer sales in Q3 2023, unless noted otherwise
- In the United States, there were 76 selling days for Q3 2024 and 78 selling days for Q3 2023
- South Korea Chevy Trailblazer sales figures reflect actual vehicle registrations rather than wholesale
- China Chevy Trailblazer sales figures represent retail deliveries and not wholesale
- GM Q3 2024 sales reports:
- GM Q3 2024 sales U.S.A.
- Chevrolet sales Q3 2024 U.S.A.
- Cadillac sales Q3 2024 U.S.A.
- Buick sales Q3 2024 U.S.A.
- GMC sales Q3 2024 U.S.A.
- GM Canada sales Q3 2024
- GM Mexico sales Q3 2024
- GM China sales Q3 2024
- GM Brazil sales Q3 2024
- GM Argentina sales Q3 2024
- GM Chile sales Q3 2024
- GM Colombia sales Q3 2024
- Chevrolet Colombia July 2024 sales
- Chevrolet Colombia August 2024 sales
- Chevrolet Colombia September 2024 sales
- GM South Korea sales Q3 2024
- GM South Korea July 2024 sales
- Chevrolet South Korea July 2024 sales
- Cadillac South Korea July 2024 sales
- GM South Korea August 2024 sales
- Chevrolet South Korea August 2024 sales
- GMC South Korea August 2024 sales
- Cadillac South Korea August 2024 sales
- GM South Korea September 2024 sales
- Chevrolet South Korea September 2024 sales
- Cadillac South Korea September 2024 sales
- GM South Korea July 2024 sales
- GM Q3 2024 sales U.S.A.
Comments
Locally, right now, I can pick up a $29K+ TB for $23K and a $26K+ Trax for $24.5K, so…if folks opened their eyes…
Stop wasting time talking about “towing capacity” for vehicles this size . Seriously .
It’s due to production decisions by GM. They are devoting more production to the Buick Encore GX and less to Trailblazer. tons of Trax on Chevy dealers lots, much less Trailblazers available.
Good for GM for leading in a category. Great value for the money as a recipe for success… who knew?
Are any of vehicles in the subcompact list above made in the US or Canada?