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Chevy Tahoe, Suburban Sales Continue To Outsell Rivals During Q3 2024

Combined Chevy Tahoe and Suburban sales decreased in the United States and Mexico but increased in Canada during the third quarter of 2024.

Chevrolet Tahoe & Suburban Sales - Q3 2024 - USA

MODEL Q3 24 / Q3 23 Q3 24 Q3 23 YTD 24 / YTD 23 YTD 24 YTD 23
TAHOE -15.38% 23,337 27,578 -14.64% 71,780 84,093
SUBURBAN -25.11% 9,049 12,083 -28.50% 30,512 42,676
TOTAL -18.34% 32,386 39,661 -19.31% 102,292 126,769

Chevy Tahoe and Suburban sales in the U.S. decreased 18 percent to 32,386 units in Q3 2024, comprised of:

  • 23,337 units of the Tahoe, a decrease of more than 15 percent compared to 27,578 units sold in Q3 2023
  • 9,049 units of the Suburban, a decrease of over 25 percent compared to 12,083 units sold in Q3 2023

Chevrolet Tahoe & Suburban Sales - Q3 2024 - Canada

MODEL Q3 24 / Q3 23 Q3 24 Q3 23 YTD 24 / YTD 23 YTD 24 YTD 23
TAHOE +19.96% 1,196 997 -12.28% 3,100 3,534
SUBURBAN -4.58% 562 589 -16.92% 1,895 2,281
TOTAL +10.85% 1,758 1,586 -14.10% 4,995 5,815

Chevy Tahoe and Suburban deliveries in Canada increased 11 percent to 1,758 units in Q3 2024, comprised of:

  • 1,196 units of the Tahoe, an increase of nearly 20 percent compared to 997 units sold in Q3 2023
  • 562 units of the Suburban, a decrease of almost five percent compared to 589 units sold in Q3 2023

Chevrolet Tahoe & Suburban Sales - Q3 2024 - Mexico

MODEL Q3 24 / Q3 23 Q3 24 Q3 23 YTD 24 / YTD 23 YTD 24 YTD 23
TAHOE -56.10% 144 328 -22.56% 769 993
SUBURBAN -18.86% 413 509 -22.22% 1,320 1,697
TOTAL -33.45% 557 837 -22.34% 2,089 2,690

Chevy Tahoe and Suburban deliveries in Mexico decreased 33 percent to 557 units in Q3 2024, comprised of:

  • 144 units of the Tahoe, an increase of over 56 percent compared to 328 units sold in Q3 2023
  • 413 units of the Suburban, a decrease of nearly 19 percent compared to 509 units sold in Q3 2023

Side profile of 2023 Chevy Suburban High Country.

Competitive Sales Comparison (USA)

In spite of an 18 percent decrease, Chevy Tahoe and Suburban sales continued to lead the full-size SUV segment during Q3 2024.

Individually, the regular-length Tahoe (see running Chevy Tahoe sales) remained at the top as before, with a 15 percent slip in sales to 23,337 units. The Yukon family followed in second place with 64 percent jump to 19,331 units. This includes combined sales of the regular-length GMC Yukon, which are corporate cousins of the Tahoe and Suburban, respectively, and share the same architecture.

The Ford Expedition (see running Ford Expedition sales), which includes cumulative sales of the regular-length Expedition and extended-length Expedition Max, followed with a 13 percent dip to 14,817 units. Just as before, the Tahoe alone bested sales of both Expedition variants combined. The extended-length Suburban (see running Chevy Suburban sales) was next with a 25 percent slide to 9,049 units. The Jeep Wagoneer, comprised of both the regular-length Wagoneer and longer Wagoneer L (but not including the Grand Wagoneer or Grand Wagonneer L), followed with a three percent bump to 7,486 deliveries. Meanwhile, the Toyota Sequoia saw sales leap 70 percent to 6,422 units, and the Nissan Armada finished last with a 21 percent drop to 3,578 deliveries.

Sales Numbers - Mainstream Full-Size SUVs - Q3 2024 - USA

MODEL Q3 24 / Q3 23 Q3 24 Q3 23 Q3 24 SHARE Q3 23 SHARE YTD 24 / YTD 23 YTD 24 YTD 23
CHEVROLET TAHOE -15.38% 23,337 27,578 28% 30% -14.64% 71,780 84,093
GMC YUKON +64.34% 19,331 11,763 23% 13% +69.41% 58,793 34,705
FORD EXPEDITION -13.15% 14,817 17,061 18% 18% +3.01% 58,124 56,427
CHEVROLET SUBURBAN -25.11% 9,049 12,083 11% 13% -28.50% 30,512 42,676
JEEP WAGONEER +3.28% 7,486 7,248 9% 8% +78.75% 37,329 20,883
TOYOTA SEQUOIA +70.44% 6,422 3,768 8% 4% +22.17% 19,290 15,790
NISSAN ARMADA -21.05% 3,578 4,532 4% 5% -29.96% 12,411 17,719
GMC YUKON XL -100.00% 0 9,395 0% 10% -100.00% 0 28,445
TOTAL -10.07% 84,020 93,428 -4.16% 288,239 300,738

Combined Tahoe and Suburban sales maintained a 39 percent segment share, with the Tahoe posting a 28 percent segment share and the Suburban an 11 percent share. The Yukon and Yukon XL family both earned a cumulative 23 percent share, while the Expedition and Expedition Max family posted an 18 percent share, and the Wagoneer and Wagoneer L together held a nine percent share. Finally, the Sequoia posted an eight percent share, and the Armada held a four percent share.

Sales Numbers - Chevy Full-Size SUVs - Q3 2024 - USA

MODEL Q3 24 / Q3 23 Q3 24 Q3 23 Q3 24 SHARE Q3 23 SHARE YTD 24 / YTD 23 YTD 24 YTD 23
CHEVROLET TAHOE -15.38% 23,337 27,578 72% 70% -14.64% 71,780 84,093
CHEVROLET SUBURBAN -25.11% 9,049 12,083 28% 30% -28.50% 30,512 42,676
TOTAL -18.34% 32,386 39,661 -19.31% 102,292 126,769

As noted above, sales of the Ford Expedition and Jeep Wagoneer include sales figures for the regular-length model (Tahoe/Yukon competitors) and those of the extended-length variant (Suburban/Yukon XL competitors). Meanwhile, Tahoe and Suburban sales are reported separately.

Sales Numbers - GMC Full-Size SUVs - Q3 2024 - USA

MODEL Q3 24 / Q3 23 Q3 24 Q3 23 Q3 24 SHARE Q3 23 SHARE YTD 24 / YTD 23 YTD 24 YTD 23
GMC YUKON +64.34% 19,331 11,763 100% 56% +69.41% 58,793 34,705
GMC YUKON XL -100.00% 0 9,395 0% 44% -100.00% 0 28,445
TOTAL -8.64% 19,331 21,158 -6.90% 58,793 63,150

Combined, the Tahoe and Suburban duo continued to lead the mainstream full-size SUV segment in terms of sales volume, followed by the Yukon and Yukon XL family. The four GM full-size SUV nameplates accounted for 51,717 deliveries for a dominant 62 percent segment share, representing over two-fifths of all sales in this space.

Sales Numbers - GM Mainstream Full-Size SUVs - Q3 2024 - USA

MODEL Q3 24 / Q3 23 Q3 24 Q3 23 Q3 24 SHARE Q3 23 SHARE YTD 24 / YTD 23 YTD 24 YTD 23
CHEVROLET TAHOE -15.38% 23,337 27,578 45% 45% -14.64% 71,780 84,093
CHEVROLET SUBURBAN -25.11% 9,049 12,083 17% 20% -28.50% 30,512 42,676
GMC YUKON +64.34% 19,331 11,763 37% 19% +69.41% 58,793 34,705
GMC YUKON XL -100.00% 0 9,395 0% 15% -100.00% 0 28,445
TOTAL -14.97% 51,717 60,819 -15.18% 161,085 189,919

Sales full-size mainstream SUVs were flat for 84,020 deliveries during Q3 2024, meaning combined Tahoe and Suburban sales underperformed the segment average.

The GM Authority Take

GM’s best-selling Chevy Tahoe and Suburban duo remains king of the mainstream full-size SUV segment, as has been the case for years. This timer around its corporate cousin, the GMC Yukon and Yukon XL, followed in second place. Combining these top-selling utilities enabled GM to account for over 60 percent of all sales in this space.

Better yet, a refresh of The General’s offerings is set to launch later this year to take on new and updated models from competitors even further, further strengthening GM’s commanding position in this marketplace.

Refreshed 2025 Chevy Suburban High Country and Tahoe Z71

About Chevrolet Tahoe And Suburban

The 2024 Chevy Tahoe and Suburban arrive with just one change: the deletion of the Auburn Metallic color. Meanwhile, GM unveiled the refreshed 2025 Chevy Tahoe and refreshed 2025 Chevy Suburban with new styling inside and out, along with a revised diesel engine and an overhauled cockpit with a bigger infotainment screen.

The new 3.0L I6 LZ0 turbodiesel Duramax engine delivers more power and torque than the outgoing 3.0L I6 LM2 turbodiesel. Design changes to the 2025 model finally make that powerplant option available on the Z71 trim level for the first time, which is incidentally the most popular trim for the full-size SUV. In the video below, GM Authority Executive Editor, Alex Luft, shows off the exterior design of the 2025 Suburban Z71.

Other updates include new trailering assists and expanded availability of the vaunted GM Super Cruise semi-autonomous driver assistance feature. The updated duo also gets nine additional wheel combinations, including 24-inch alloy options.

Production of the 2025 Chevy Tahoe and 2025 Chevy Suburban has begun, and both will go on sale later this year. In video below, Luft takes us through the updates to the interior.

About The Numbers

Vince grew up in a GM family, likes manuals, and thinks this is the golden age of the automobile.

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Comment

  1. Maket share was over three-fifths, not two-fifths.

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