Nissan is one of Chevrolet‘s key rivals in the mainstream vehicle market, and both makes compete in many segments, including the growing all-electric vehicle market. Let’s take a look at how the two fare against one another by reviewing raw Chevy vs. Nissan sales figures for the second quarter of 2024.
During Q2 2024, total Chevy sales in the U.S. market were flat at 452,111 deliveries while Nissan sales dipped two percent to 222,598 units, giving the Bow Tie brand a two-to-one lead in overall volume.
Sales Results - Q2 2024 - USA - Chevrolet
| MODEL | Q2 2024 / Q2 2023 | Q2 2024 | Q2 2023 | YTD 2024 / YTD 2023 | YTD 2024 | YTD 2023 |
|---|---|---|---|---|---|---|
| BLAZER | -28.69% | 12,893 | 18,080 | -11.56% | 29,488 | 33,343 |
| BLAZER EV | * | 6,634 | * | * | 7,234 | 0 |
| BOLT EUV | -100.00% | 0 | 8,518 | -100.00% | 0 | 21,326 |
| BOLT EV | -74.75% | 1,374 | 5,441 | -31.78% | 8,414 | 12,333 |
| CAMARO | -81.88% | 1,732 | 9,557 | -69.39% | 5,306 | 17,337 |
| COLORADO | +35.12% | 26,901 | 19,909 | +26.11% | 41,823 | 33,165 |
| CORVETTE | +2.33% | 9,338 | 9,125 | +5.20% | 17,914 | 17,029 |
| EQUINOX | -1.28% | 52,270 | 52,949 | +0.57% | 106,455 | 105,851 |
| EQUINOX EV | * | 1,013 | * | * | 1,013 | 0 |
| EXPRESS | +1.98% | 9,410 | 9,227 | -5.11% | 16,912 | 17,822 |
| LOW CAB FORWARD | +4.48% | 1,423 | 1,362 | +33.21% | 3,177 | 2,385 |
| MALIBU | -10.73% | 36,360 | 40,731 | -11.59% | 69,109 | 78,169 |
| SILVERADO | +5.39% | 148,916 | 141,299 | +3.56% | 277,842 | 268,291 |
| SILVERADO EV | * | 2,196 | * | * | 3,257 | 0 |
| SUBURBAN | -29.30% | 11,779 | 16,661 | -29.84% | 21,463 | 30,593 |
| TAHOE | -14.15% | 25,119 | 29,258 | -14.28% | 48,443 | 56,515 |
| TRAILBLAZER | -17.62% | 27,891 | 33,857 | -15.71% | 52,099 | 61,808 |
| TRAVERSE | -35.43% | 23,987 | 37,148 | -39.63% | 41,462 | 68,681 |
| TRAX | +152.74% | 52,875 | 20,921 | +230.33% | 90,463 | 27,386 |
| CHEVROLET TOTAL | -0.43% | 452,111 | 454,046 | -1.21% | 841,874 | 852,187 |
As has been the case for a long time now, the Chevy Silverado was again the Bow Tie’s best-selling model by a wide margin, netting 148,916 units to account for a third of overall sales. The best-seller for Nissan was the Rogue with 50,356 deliveries during the quarter. The full-size truck line continues to represent the bread-and-butter for Chevy and for GM as a whole from sales volume and financial standpoints, while crossovers and sedans serve that role for Nissan.
Sales Results - Q2 2024 - USA - Nissan
| MODEL | Q2 2024 / Q2 2023 | Q2 2024 | Q2 2023 | YTD 2024 / YTD 2023 | YTD 2024 | YTD 2023 |
|---|---|---|---|---|---|---|
| ALTIMA | +2.97% | 31,313 | 30,409 | -5.29% | 59,896 | 63,241 |
| ARIYA | +122.83% | 5,203 | 2,335 | +79.88% | 9,345 | 5,195 |
| ARMADA | -17.90% | 4,856 | 5,915 | -33.02% | 8,833 | 13,187 |
| FRONTIER | +17.46% | 20,219 | 17,213 | +17.06% | 39,963 | 34,139 |
| GT-R | 0.00% | 74 | 74 | -30.41% | 151 | 217 |
| KICKS | +7.21% | 19,267 | 17,972 | +10.69% | 32,991 | 29,804 |
| LEAF | +2.39% | 1,925 | 1,880 | -27.56% | 3,067 | 4,234 |
| MAXIMA | -92.87% | 283 | 3,970 | -86.85% | 812 | 6,177 |
| MURANO | -49.53% | 4,413 | 8,744 | -56.87% | 9,139 | 21,188 |
| PATHFINDER | +8.16% | 20,554 | 19,003 | -7.50% | 39,566 | 42,773 |
| ROGUE | -29.32% | 50,356 | 71,246 | -4.46% | 141,160 | 147,745 |
| SENTRA | +40.10% | 48,947 | 34,938 | +54.95% | 89,028 | 57,455 |
| TITAN | -37.59% | 4,064 | 6,512 | -22.19% | 8,209 | 10,550 |
| VERSA | +45.34% | 10,338 | 7,113 | +61.72% | 17,812 | 11,014 |
| Z | +57.20% | 786 | 500 | +50.83% | 1,457 | 966 |
| NISSAN TOTAL | -2.29% | 222,598 | 227,824 | +3.02% | 461,429 | 447,885 |
The Chevy vehicle that experienced the largest sales jump was far and away the all-new Trax subcompact crossover, growing a whopping 153 percent to 52,875 units. The Trax has become a best-seller for GM as a whole, outselling all utility vehicles across its four automotive brands this quarter. It alone outpaced Nissan’s top seller, the Rogue. Meanwhile, the Chevy Colorado midsize pickup was the second-fastest growing model for the Bow Tie, up 35 percent. The rest of the Bow Tie brand’s models posted either modest gains or a decline. Note that sales figures for the Bolt EV and Bolt EUV are are reported on the Bolt EV line this quarter.
For Nissan, the all-electric Ariya crossover posted the biggest growth at 123 percent, followed by the Z sports coupe, which saw a 57 percent jump. Unlike Chevy, a large majority of Nissan models were in the green during Q2. That’s because Chevy sales were impacted by downturns of discontinued models, including the Bolt EV and Bolt EUV and the Camaro. That said, a next-gen Chevy Bolt EV is on the way, as is a next-generation Chevy Camaro. However, sales from EVs and new models balanced out lost sales volume from discontinued nameplates. For Nissan, the Maxima was retired last summer. More models from both brands will be discontinued over the next year or so.
Sales Results - Q2 2024 - USA - GMC
| MODEL | Q2 2024 / Q2 2023 | Q2 2024 | Q2 2023 | YTD 2024 / YTD 2023 | YTD 2024 | YTD 2023 |
|---|---|---|---|---|---|---|
| ACADIA | -58.65% | 10,008 | 24,205 | -55.96% | 17,682 | 40,150 |
| CANYON | +69.22% | 11,351 | 6,708 | +43.59% | 16,835 | 11,724 |
| HUMMER EV PICKUP | +6,130.57% | 2,929 | 47 | +9,281.63% | 4,597 | 49 |
| SAVANA | -11.94% | 6,401 | 7,269 | -38.01% | 7,479 | 12,065 |
| SIERRA | +5.77% | 80,188 | 75,810 | +4.04% | 148,785 | 143,008 |
| TERRAIN | +38.39% | 27,259 | 19,697 | +30.56% | 49,123 | 37,625 |
| YUKON | +71.99% | 21,449 | 12,471 | +72.01% | 39,462 | 22,942 |
| YUKON XL | -100.00% | 0 | 9,798 | -100.00% | 0 | 19,050 |
| GMC TOTAL | +2.29% | 159,585 | 156,005 | -0.92% | 283,963 | 286,613 |
Since GMC models are often cross-shopped against Chevy models, meaning GMC takes some sales away from Chevy as the two serve overlapping segments, then including the two GM marques makes sense. Doing so results in GM outselling Honda nearly three-to-one, with Chevy plus GMC sales adding up to 611,696 deliveries compared to Nissan’s 222,598 units.
Overall sales winner: Chevy
Cars
Chevy was outsold by Nissan two-to-one in the passenger car segment during Q2 2024.
Sales Numbers - Chevy Cars - Q2 2024 - USA
| MODEL | Q2 24 / Q2 23 | Q2 24 | Q2 23 | YTD 24 / YTD 23 | YTD 24 | YTD 23 |
|---|---|---|---|---|---|---|
| MALIBU | -10.73% | 36,360 | 40,731 | -11.59% | 69,109 | 78,169 |
| CORVETTE | +2.33% | 9,338 | 9,125 | +5.20% | 17,914 | 17,029 |
| CAMARO | -81.88% | 1,732 | 9,557 | -69.39% | 5,306 | 17,337 |
| TOTAL | -20.17% | 47,430 | 59,413 | -17.96% | 92,329 | 112,535 |
Chevy car sales in the U.S. fell 20 percent to 47,430 units, mostly caused by the sunsetting of the Camaro. Meanwhile, Corvette sales were up slightly as GM continues to address challenges in keeping up with demand. The Malibu remains the sales volume leader for Bow Tie cars at 36,360 deliveries, though the model will soon be discontinued.
Sales Numbers - Nissan Cars - Q2 2024 - USA
| MODEL | Q2 24 / Q2 23 | Q2 24 | Q2 23 | YTD 24 / YTD 23 | YTD 24 | YTD 23 |
|---|---|---|---|---|---|---|
| SENTRA | +40.10% | 48,947 | 34,938 | +54.95% | 89,028 | 57,455 |
| ALTIMA | +2.97% | 31,313 | 30,409 | -5.29% | 59,896 | 63,241 |
| VERSA | +45.34% | 10,338 | 7,113 | +61.72% | 17,812 | 11,014 |
| LEAF | +2.39% | 1,925 | 1,880 | -27.56% | 3,067 | 4,234 |
| Z | +57.20% | 786 | 500 | +50.83% | 1,457 | 966 |
| MAXIMA | -92.87% | 283 | 3,970 | -86.85% | 812 | 6,177 |
| GT-R | 0.00% | 74 | 74 | -30.41% | 151 | 217 |
| TOTAL | +18.74% | 93,666 | 78,884 | +20.18% | 172,223 | 143,304 |
Nissan passenger car sales grew 19 percent to 93,666 units, led by the Sentra leading with 48,947 deliveries. This model alone sold more than Chevy cars combined.
Cars sales winner: Nissan
Sports Cars
Limiting the cars category to just sports cars has Chevy trouncing Nissan in Q2 2024.
Sales Numbers - Chevy Sports Cars - Q2 2024 - USA
| MODEL | Q2 24 / Q2 23 | Q2 24 | Q2 23 | YTD 24 / YTD 23 | YTD 24 | YTD 23 |
|---|---|---|---|---|---|---|
| CORVETTE | +2.33% | 9,338 | 9,125 | +5.20% | 17,914 | 17,029 |
| CAMARO | -81.88% | 1,732 | 9,557 | -69.39% | 5,306 | 17,337 |
| TOTAL | -40.75% | 11,070 | 18,682 | -32.43% | 23,220 | 34,366 |
GM continues to expand the Corvette lineup with evermore compelling variants, enabling Chevy to move 11,070 sports cars to Nissan’s measly 860 deliveries.
Sales Numbers - Nissan Sports Cars - Q2 2024 - USA
| MODEL | Q2 24 / Q2 23 | Q2 24 | Q2 23 | YTD 24 / YTD 23 | YTD 24 | YTD 23 |
|---|---|---|---|---|---|---|
| Z | +57.20% | 786 | 500 | +50.83% | 1,457 | 966 |
| GT-R | 0.00% | 74 | 74 | -30.41% | 151 | 217 |
| TOTAL | +49.82% | 860 | 574 | +35.93% | 1,608 | 1,183 |
While the Nissan relaunched the Z last year with a retro theme inspired by the storied 240Z and 300ZX, the Chevy Camaro has exited the market, though it may return in the future in some form including as an EV. Conversely, the Nissan GT-R is not long for this world, though it may return as an EV at some point in the feuture. Meanwhile, the mid-engine C8 Corvette continues to charge ahead with segment-leading sales and share as competitors follow the GT-R in exiting the space.
Sport cars sales winner: Chevy
Crossovers
In the lucrative crossover market, one that has been displacing traditional cars like sedans, Chevy outsold Nissan during Q2 2024 by 79K units. Chevy crossover sales grew by just one percent to 178,937 units, while Nissan crossover volume was down 16 percent to 99,793 units.
Sales Numbers - Chevy Crossovers - Q2 2024 - USA
| MODEL | Q2 24 / Q2 23 | Q2 24 | Q2 23 | YTD 24 / YTD 23 | YTD 24 | YTD 23 |
|---|---|---|---|---|---|---|
| TRAX | +152.74% | 52,875 | 20,921 | +230.33% | 90,463 | 27,386 |
| EQUINOX | -1.28% | 52,270 | 52,949 | +0.57% | 106,455 | 105,851 |
| TRAILBLAZER | -17.62% | 27,891 | 33,857 | -15.71% | 52,099 | 61,808 |
| TRAVERSE | -35.43% | 23,987 | 37,148 | -39.63% | 41,462 | 68,681 |
| BLAZER | -28.69% | 12,893 | 18,080 | -11.56% | 29,488 | 33,343 |
| BLAZER EV | * | 6,634 | * | * | 7,234 | 0 |
| BOLT EV | -74.75% | 1,374 | 5,441 | -31.78% | 8,414 | 12,333 |
| BOLT EUV | -100.00% | 0 | 8,518 | -100.00% | 0 | 21,326 |
| EQUINOX EV | * | 1,013 | * | * | 1,013 | 0 |
| TOTAL | +1.14% | 178,937 | 176,914 | +1.78% | 336,628 | 330,728 |
The Trax now leads Chevy crossover sales, posting the only sales gain for the Bow Tie brand at 52,875 units. Ranked by raw sales volume, the Equinox, which was Chevy’s best-selling crossover prior to the launch of the second-gen Trax, followed with 52,270 deliveries, and the Trailblazer with 27,891. Joining the group are two all-electric entries – the first-ever Blazer EV and Equinox EV.
Sales Numbers - Nissan Crossovers - Q2 2024 - USA
| MODEL | Q2 24 / Q2 23 | Q2 24 | Q2 23 | YTD 24 / YTD 23 | YTD 24 | YTD 23 |
|---|---|---|---|---|---|---|
| ROGUE | -29.32% | 50,356 | 71,246 | -4.46% | 141,160 | 147,745 |
| PATHFINDER | +8.16% | 20,554 | 19,003 | -7.50% | 39,566 | 42,773 |
| KICKS | +7.21% | 19,267 | 17,972 | +10.69% | 32,991 | 29,804 |
| ARIYA | +122.83% | 5,203 | 2,335 | +79.88% | 9,345 | 5,195 |
| MURANO | -49.53% | 4,413 | 8,744 | -56.87% | 9,139 | 21,188 |
| TOTAL | -16.35% | 99,793 | 119,300 | -5.88% | 232,201 | 246,705 |
The Nissan Rogue, which rivals the Equinox, led sales for Nissan with 50,356 deliveries, slightly lagging both the Equinox and Trax. The Pathfinder was next on the popularity list with 20,554 units, closely followed by the Kicks with 19,267 sales. Included here is the all-electric Ariya.
Sales Numbers - Chevy & GMC Crossovers - Q2 2024 - USA
| MODEL | Q2 24 / Q2 23 | Q2 24 | Q2 23 | Q2 24 SHARE | Q2 23 SHARE | YTD 24 / YTD 23 | YTD 24 | YTD 23 |
|---|---|---|---|---|---|---|---|---|
| CHEVROLET TRAX | +152.74% | 52,875 | 20,921 | 24% | 9% | +230.33% | 90,463 | 27,386 |
| CHEVROLET EQUINOX | -1.28% | 52,270 | 52,949 | 24% | 24% | +0.57% | 106,455 | 105,851 |
| CHEVROLET TRAVERSE | -35.43% | 23,987 | 37,148 | 11% | 17% | -39.63% | 41,462 | 68,681 |
| CHEVROLET TRAILBLAZER | -17.62% | 27,891 | 33,857 | 13% | 15% | -15.71% | 52,099 | 61,808 |
| GMC TERRAIN | +38.39% | 27,259 | 19,697 | 13% | 9% | +30.56% | 49,123 | 37,625 |
| GMC ACADIA | -58.65% | 10,008 | 24,205 | 5% | 11% | -55.96% | 17,682 | 40,150 |
| CHEVROLET BLAZER | -28.69% | 12,893 | 18,080 | 6% | 8% | -11.56% | 29,488 | 33,343 |
| CHEVROLET BOLT EUV | -100.00% | 0 | 8,518 | 0% | 4% | -100.00% | 0 | 21,326 |
| CHEVROLET BOLT EV | -74.75% | 1,374 | 5,441 | 1% | 2% | -31.78% | 8,414 | 12,333 |
| CHEVROLET BLAZER EV | * | 6,634 | * | 3% | 0% | * | 7,234 | 0 |
| CHEVROLET EQUINOX EV | * | 1,013 | * | 0% | 0% | * | 1,013 | 0 |
| TOTAL | -2.09% | 216,204 | 220,816 | -1.24% | 403,433 | 408,503 |
When we add GMC crossovers to the mix, GM outsells Nissan more than two-to-one.
Crossovers sales winner: Chevy
SUVs
Chevy far outpaced Nissan when it comes to body-on-frame SUV sales in Q2 2024.
Sales Numbers - Chevy SUVs - Q2 2024 - USA
| MODEL | Q2 24 / Q2 23 | Q2 24 | Q2 23 | YTD 24 / YTD 23 | YTD 24 | YTD 23 |
|---|---|---|---|---|---|---|
| TAHOE | -14.15% | 25,119 | 29,258 | -14.28% | 48,443 | 56,515 |
| SUBURBAN | -29.30% | 11,779 | 16,661 | -29.84% | 21,463 | 30,593 |
| TOTAL | -19.65% | 36,898 | 45,919 | -19.75% | 69,906 | 87,108 |
The Chevy Tahoe and Suburban combined for 36,898 deliveries, down 20 percent.
Sales Numbers - Nissan SUVs - Q2 2024 - USA
| MODEL | Q2 24 / Q2 23 | Q2 24 | Q2 23 | YTD 24 / YTD 23 | YTD 24 | YTD 23 |
|---|---|---|---|---|---|---|
| ARMADA | -17.90% | 4,856 | 5,915 | -33.02% | 8,833 | 13,187 |
| TOTAL | -17.90% | 4,856 | 5,915 | -33.02% | 8,833 | 13,187 |
Sales of Nissan’s lone SUV, the Armada, moved 4,856 units, slipping 18 percent.
Sales Numbers - GM SUV Sales - Q2 2024 - USA
| MODEL | Q2 24 / Q2 23 | Q2 24 | Q2 23 | Q2 24 SHARE | Q2 23 SHARE | YTD 24 / YTD 23 | YTD 24 | YTD 23 |
|---|---|---|---|---|---|---|---|---|
| CHEVROLET TAHOE | -14.15% | 25,119 | 29,258 | 43% | 43% | -14.28% | 48,443 | 56,515 |
| CHEVROLET SUBURBAN | -29.30% | 11,779 | 16,661 | 20% | 24% | -29.84% | 21,463 | 30,593 |
| GMC YUKON | +71.99% | 21,449 | 12,471 | 37% | 18% | +72.01% | 39,462 | 22,942 |
| GMC YUKON XL | -100.00% | 0 | 9,798 | 0% | 14% | -100.00% | 0 | 19,050 |
| TOTAL | -14.43% | 58,347 | 68,188 | -15.28% | 109,368 | 129,100 |
When we add in the GMC Yukons, the corporate cousins to Tahoe and Suburban, GM nets 58,347 SUV sales. Note that Yukon sales are not broken out between Yukon and Yukon XL this year.
SUVs sales winner: Chevy
Trucks
The truck arena represents an ongoing hotbed in the marketplace. This space not only tracks full-size light duty and full-size heavy duty pickups, but also midsize pickups, plus medium and heavy duty commercial trucks.
During Q2 2024, Chevy moved far more trucks than Nissan. The Bow Tie recorded 179,436 truck sales, up 10 percent. The full-size Silverado was the top seller at 148,916 units, followed by the midsize Chevy Colorado with 26,901 deliveries. The Colorado alone outsold Nissan’s two trucks combined.
Sales Numbers - Chevy Trucks - Q2 2024 - USA
| MODEL | Q2 24 / Q2 23 | Q2 24 | Q2 23 | YTD 24 / YTD 23 | YTD 24 | YTD 23 |
|---|---|---|---|---|---|---|
| COLORADO | +35.12% | 26,901 | 19,909 | +26.11% | 41,823 | 33,165 |
| SILVERADO | +5.39% | 148,916 | 141,299 | +3.56% | 277,842 | 268,291 |
| TOTAL | +9.06% | 175,817 | 161,208 | +6.04% | 319,665 | 301,456 |
The Nissan Titan, Nissan’s direct rival to the Silverado, posted 4,064 sales. The Frontier, which goes head-to-head with the Colorado, moved 20,219 units.
Sales Numbers - Nissan Trucks - Q2 2024 - USA
| MODEL | Q2 24 / Q2 23 | Q2 24 | Q2 23 | YTD 24 / YTD 23 | YTD 24 | YTD 23 |
|---|---|---|---|---|---|---|
| FRONTIER | +17.46% | 20,219 | 17,213 | +17.06% | 39,963 | 34,139 |
| TITAN | -37.59% | 4,064 | 6,512 | -22.19% | 8,209 | 10,550 |
| TOTAL | +2.35% | 24,283 | 23,725 | +7.79% | 48,172 | 44,689 |
As elsewhere, when we include the cross-shopped GMC trucks, which take sales from Chevy, combined GM trucks account for 273,904 deliveries.
Sales Numbers - GM Truck Sales - Q2 2024 - USA
| MODEL | Q2 24 / Q2 23 | Q2 24 | Q2 23 | Q2 24 SHARE | Q2 23 SHARE | YTD 24 / YTD 23 | YTD 24 | YTD 23 |
|---|---|---|---|---|---|---|---|---|
| CHEVROLET SILVERADO | +5.39% | 148,916 | 141,299 | 55% | 58% | +3.56% | 277,842 | 268,291 |
| CHEVROLET COLORADO | +35.12% | 26,901 | 19,909 | 10% | 8% | +26.11% | 41,823 | 33,165 |
| CHEVROLET LOW CAB FORWARD | +4.48% | 1,423 | 1,362 | 1% | 1% | +33.21% | 3,177 | 2,385 |
| CHEVROLET SILVERADO EV | * | 2,196 | * | 1% | 0% | * | 3,257 | 0 |
| GMC SIERRA | +5.77% | 80,188 | 75,810 | 30% | 31% | +4.04% | 148,785 | 143,008 |
| GMC CANYON | +69.22% | 11,351 | 6,708 | 4% | 3% | +43.59% | 16,835 | 11,724 |
| TOTAL | +10.56% | 270,975 | 245,088 | +7.23% | 491,719 | 458,573 |
It’s also worth noting that GM was the best-selling full-size truck maker during Q2 2024, a result that combines Silverado and Sierra sales.
Trucks sales winner: Chevy
Vans
Chevy sells one commercial van – the Express, which is offered in passenger, cargo, and cutaway/chassis cab variants. Meanwhile, Nissan no longer sells any vans since it exited the commercial van segment altogether. Ironically, the discontinued Chevy City Express compact van was a rebadge of the Nissan NV200 and was even produced by Nissan.
Meanwhile, GM’s current Chevy Express is an old vehicle tracing its roots to the 1990s and it, along with its GMC Savana corporate twin, remains the oldest model in its segment by a wide margin. In fact, the two vans are the oldest GM vehicles currently in production. Even though The General previously entertained plans to redesign the Chevy Express for the 2027 model year, keeping the ICE powertrain, it may have canceled any such plans and instead elected to simply rebadge the BrightDrop vans as Chevys.
Sales Numbers - Chevy Vans - Q2 2024 - USA
| MODEL | Q2 24 / Q2 23 | Q2 24 | Q2 23 | YTD 24 / YTD 23 | YTD 24 | YTD 23 |
|---|---|---|---|---|---|---|
| EXPRESS | +1.98% | 9,410 | 9,227 | -5.11% | 16,912 | 17,822 |
| TOTAL | +1.98% | 9,410 | 9,227 | -5.11% | 16,912 | 17,822 |
Regardless, Chevy Express sales totaled 9,410 units, up two percent, growing 19 percent in Q2 2024.
Sales Numbers - GM Van Sales - Q2 2024 - USA
| MODEL | Q2 24 / Q2 23 | Q2 24 | Q2 23 | Q2 24 SHARE | Q2 23 SHARE | YTD 24 / YTD 23 | YTD 24 | YTD 23 |
|---|---|---|---|---|---|---|---|---|
| CHEVROLET EXPRESS | +1.98% | 9,410 | 9,227 | 60% | 56% | -5.11% | 16,912 | 17,822 |
| GMC SAVANA | -11.94% | 6,401 | 7,269 | 40% | 44% | -38.01% | 7,479 | 12,065 |
| TOTAL | -4.15% | 15,811 | 16,496 | -18.39% | 24,391 | 29,887 |
Including sales of the GMC Savana, for reasons listed in sections above, gave GM 15,811 combined deliveries.
Overall, GM has sold more than 3 million Chevy Express and GMC Savana units to date.
Commercial vans sales winner: Chevy
EVs
In the battery electric space, Chevy outsold Nissan during Q2 2024 by 4K units, even as the Chevy Bolt family exits the market while new Chevy EVs arrive.
Sales Numbers - Chevy EV Sales - Q2 2024 - USA
| MODEL | Q2 24 / Q2 23 | Q2 24 | Q2 23 | Q2 24 SHARE | Q2 23 SHARE | YTD 24 / YTD 23 | YTD 24 | YTD 23 |
|---|---|---|---|---|---|---|---|---|
| CHEVROLET BLAZER EV | * | 6,634 | * | 59% | 0% | * | 7,234 | 0 |
| CHEVROLET SILVERADO EV | * | 2,196 | * | 20% | 0% | * | 3,257 | 0 |
| CHEVROLET BOLT EV | -74.75% | 1,374 | 5,441 | 12% | 39% | -31.78% | 8,414 | 12,333 |
| CHEVROLET BOLT EUV | -100.00% | 0 | 8,518 | 0% | 61% | -100.00% | 0 | 21,326 |
| CHEVROLET EQUINOX EV | * | 1,013 | * | 9% | 0% | * | 1,013 | 0 |
| TOTAL | -19.64% | 11,217 | 13,959 | -40.82% | 19,918 | 33,659 |
Chevy sells five EVs: the discontinued Bolts, the Equinox EV and Blazer EV crossovers, and the Silverado EV full-size pickup truck. Sales fell 20 percent for 11,217 deliveries.
Sales Numbers - Nissan EV Sales - Q2 2024 - USA
| MODEL | Q2 24 / Q2 23 | Q2 24 | Q2 23 | Q2 24 SHARE | Q2 23 SHARE | YTD 24 / YTD 23 | YTD 24 | YTD 23 |
|---|---|---|---|---|---|---|---|---|
| NISSAN ARIYA | +122.83% | 5,203 | 2,335 | 73% | 55% | +79.88% | 9,345 | 5,195 |
| NISSAN LEAF | +2.39% | 1,925 | 1,880 | 27% | 45% | -27.56% | 3,067 | 4,234 |
| TOTAL | +69.11% | 7,128 | 4,215 | +31.64% | 12,412 | 9,429 |
Nissan, meanwhile, sells the dated Leaf hatchback and the new Ariya crossover. Cumulative sales of those jumped 69 percent to 7,128 units.
Sales Numbers - GM EV Sales - Q2 2024 - USA
| MODEL | Q2 24 / Q2 23 | Q2 24 | Q2 23 | Q2 24 SHARE | Q2 23 SHARE | YTD 24 / YTD 23 | YTD 24 | YTD 23 |
|---|---|---|---|---|---|---|---|---|
| CHEVROLET BLAZER EV | * | 6,634 | * | 47% | 0% | * | 7,234 | 0 |
| GMC HUMMER EV PICKUP | +6,130.57% | 2,929 | 47 | 21% | 0% | +9,281.63% | 4,597 | 49 |
| CHEVROLET SILVERADO EV | * | 2,196 | * | 16% | 0% | * | 3,257 | 0 |
| CHEVROLET BOLT EV | -74.75% | 1,374 | 5,441 | 10% | 39% | -31.78% | 8,414 | 12,333 |
| CHEVROLET BOLT EUV | -100.00% | 0 | 8,518 | 0% | 61% | -100.00% | 0 | 21,326 |
| CHEVROLET EQUINOX EV | * | 1,013 | * | 7% | 0% | * | 1,013 | 0 |
| TOTAL | +1.00% | 14,146 | 14,006 | -27.27% | 24,515 | 33,708 |
Including sales of the GMC models gave GM a combined 14,146 deliveries, widening its lead over Nissan even further.
Note that the Hummer EV Pickup sales line item include those of the Hummer EV SUV this quarter.
EVs sales winner: Chevy
The GM Authority Take
Overall, Chevy outsold Nissan by 229,513 units during the second quarter of 2024. Adding in cross-shopped GMC models puts GM ahead by an even higher 389,098 deliveries, outpacing Nissan nearly three-to-one.
Furthermore, The General (Chevrolet, Cadillac, Buick and GMC) outpaced Nissan Motor Corporation (the Nissan and Infiniti brands) three-to-one during the same timeframe. Specifically, GM posted 696,086 deliveries to Nissan Motors’ 236,721 units during Q2.
Chevy is continuing to introduce new, refreshed, and next-generation models for its ICE and EV lineup to hold its own against competitors, while Nissan develops its own EV platforms and tech. In answer to pressure in the marketplace, GM has now begun to pursue hybrids, with plans to introduce PHEVs in 2027 as its own bridge between ICE and EV. For its part, Nissan seems to have abandoned the hybrid drivetrain altogether.
About The Numbers
- All percent change figures and comparisons are year-over-year
- In the United States, there were 77 selling days for Q2 2024 and 77 selling days for Q2 2023
- GM Q2 2024 sales reports:
- GM Q2 2024 sales U.S.A.
- GM Canada sales Q2 2024
- GM Mexico sales Q2 2024
- GM China sales Q2 2024
- GM Brazil sales Q2 2024
- GM Argentina sales Q2 2024
- GM Chile sales Q2 2024
- GM Colombia sales Q2 2024
- Chevrolet Colombia April 2024 sales
- Chevrolet Colombia May 2024 sales
- Chevrolet Colombia June 2024 sales
- GM South Korea sales Q2 2024
- GM South Korea April 2024 sales
- Chevrolet South Korea April 2024 sales
- Cadillac South Korea April 2024 sales
- GM South Korea May 2024 sales
- Chevrolet South Korea May 2024 sales
- GMC South Korea May 2024 sales
- Cadillac South Korea May 2024 sales
- GM South Korea June 2024 sales
- Chevrolet South Korea June 2024 sales
- Cadillac South Korea June 2024 sales
- GM South Korea April 2024 sales
Comments
Nissan is a disaster just waiting to happen right now. Love him or hate him, things were actually MUCH better under Ghosn. And that’s a fact.
I disagree. I grew up in a Nissan family. Their cars were far better built back then in some ways on par with Honda in reliability. We had two Pathfinders a 96 and a 2000 and those vehicles were tanks. I still see several on the roads today. It wasn’t until Renault came into the picture where their products started to become garbage. The only thing Renault has done was provide cash. But much like Geely with Volvo, it only helped modernize their cars while their quality and reliability took a dive.