The 2019 GMC Sierra 1500 introduced the nameplate’s current fourth generation, while the 2022 model year introduced a major refresh. Notably, pricing for the GMC Sierra 1500 has risen consistently over the past several years. In fact, the price tag for the GMC Sierra 1500 is now up more than 21 percent since 2020.
The starting price for the 2020 Sierra 1500 was originally $31,195 (including destination freight charge, or DFC) for the base-level Pro trim with a Regular Cab body configuration. Now, the 2024 GMC Sierra 1500 starts at $39,695 (including DFC) for the same trim and body configuration, an increase of $8,500.
The most expensive 2024 Sierra 1500 trim on offer is the Sierra AT4X AEV Edition in the Crew Cab body style, which is currently priced at $88,090.
Indeed, GMC Sierra 1500 pricing has steadily increased since the 2020 model year:
- 2021 model year: +$100
- 2021 model year: +$400
- 2021 model year: +$100
- 2022 model year: +$3,200 (refreshed model)
- 2022 model year: +$1,300
- 2022 model year: +$900 (including DFC increase from $1,695 to $1,795)
- 2023 model year: +$1,000
- 2023 model year: +$800 (including DFC increase from $1,795 to $1,895)
- 2024 model year: +$600
- 2024 model year: +$100 (DFC increase from $1,895 to $1,995)
Breaking it down by trim level, we find that pricing for some trims has increased by nearly 30 percent, most notably with the mid-range SLE (+$11,500, or 29 percent) and the off-road-oriented AT4 (+$15,400, or 29.2 percent):
- Pro: +$8,500 or 27.2 percent
- SLE: +$11,500 or 29 percent
- Elevation: +$10,700 or 25.4 percent
- SLT: +$10,700 or 23.2 percent (Double Cab config deleted)
- AT4: +15,400 or 29.2 percent (Double Cab config deleted)
- Denali: +$11,900 or 21 percent
Check out the table below for a more thorough breakdown of pricing increases for the Sierra 1500 between the 2020 and 2024 model years:
| Trim Level | Configuration | 2024 MSRP + DFC | 2024 MSRP + DFC | 2023 MSRP + DFC | 2023 MSRP + DFC | 2022 MSRP + DFC | 2022 MSRP + DFC | 2022 MSRP + DFC | 2021 MSRP + DFC | 2020 MSRP + DFC |
|---|---|---|---|---|---|---|---|---|---|---|
| Pro | Reg Cab | $39,695 | $39,595 | $38,995 | $38,195 | $37,195 | $36,295 | $34,995 | $31,695 | $31,195 |
| Pro | Double Cab | $42,995 | $42,895 | $42,295 | $41,495 | $40,495 | $39,595 | $38,295 | $35,440 | $34,860 |
| Pro | Crew Cab | $45,395 | $45,295 | $44,695 | $43,895 | $42,895 | $41,995 | $40,695 | $37,840 | $37,260 |
| SLE | Double Cab | $51,095 | $50,995 | $52,095 | $50,995 | $49,955 | $47,555 | $46,255 | $42,995 | $39,595 |
| SLE | Crew Cab | $53,495 | $53,395 | $54,495 | $53,355 | $52,355 | $49,955 | $48,655 | $45,395 | $41,995 |
| Elevation | Double Cab | $52,795 | $52,695 | $53,795 | $52,595 | $51,595 | $49,195 | $47,895 | $44,595 | $42,095 |
| Elevation | Crew Cab | $55,395 | $55,295 | $56,395 | $55,195 | $54,195 | $51,795 | $50,495 | $47,195 | $44,495 |
| SLT | Double Cab | - | - | - | - | - | - | - | - | $46,095 |
| SLT | Crew Cab | $56,795 | $56,695 | $57,795 | $56,495 | $55,495 | $53,095 | $51,795 | $48,995 | $48,495 |
| AT4 | Double Cab | - | - | - | - | - | - | - | - | $52,695 |
| AT4 | Crew Cab | $68,095 | $67,995 | $68,595 | $67,100 | $65,200 | $63,395 | $62,095 | $55,995 | $52,695 |
| AT4X | Crew Cab | $81,195 | $81,095 | $83,595 | $80,200 | $78,295 | $77,395 | $76,095 | - | - |
| AT4X AEV | Crew Cab | $88,090 | $87,990 | - | - | - | - | - | - | - |
| Denali | Crew Cab | $68,595 | $68,495 | $67,595 | $66,500 | $65,500 | $63,695 | $62,395 | $57,295 | $56,695 |
| Denali Ultimate | Crew Cab | $82,995 | $82,895 | $82,495 | $82,195 | $81,295 | $81,790 | $80,490 | - | - |
Notably, the U.S. inflation rate has risen roughly 20 percent since the 2020 calendar year, so, generally speaking, one could make the argument that Sierra 1500 pricing is more or less in line with the rest of the U.S. economy.
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Comments
They better check themselves. Funding EV on the backs of pickup buyers is a fool’s errand. But… let them eff around and find out!
The recent increases have been sufficient enough to convince me to hold onto my 2014 GMC Sierra SLE longer than I normally would. In the past, I’ve purchased a new vehicle every 6-7 years. The recent increases have probably priced me out of the new inventory market and into either the used, certified market or keeping my proven 2014 for much longer than usual.
The prices up because it’s one of their better selling vehicles so they’re taking advantage of the consumer shame on GM
Ford has done the something. It’s not exclusive to GM.
I think these prices are not sustainable and we are going to see a real affordability issue.
Mary Hitler will pay in the end.
I bought a ’23 Elevation Double Cab with the 5.3L, X31, MultiPro Tailgate, and Spray-In Bedliner back in July of ’23. The sticker was just under $61,000 before my GM discount. I decided to buy it instead of leasing because I didn’t want to imagine what trucks were going to cost in 3 years. It wasn’t that long ago that you could buy a Denali for just over $60,000, but now most of the Denali’s were in the upper $70k’s. The next step up from my Elevation was an SLT and those were going for at least $65k-$69k. My dealer had a 1500 AT4X AEV Edition on the showroom floor that had a $92k sticker…insane.
Increasing pricing + decreasing quality = no purchase by me! You would expect quality to increase with prices.
It’s bs , there should be an investigation into the big three on market manipulation of prices, but since their doing this to pay for EV development which make the Democrats happy it won’t happen. Made up inflation that ended up costing consumers big just so they could show people what crap Evs are and won’t work for half of this country.
Couldn’t have said it any better!
Yeah, tell us you aren’t paying attention to the rest of the worlds economy without actually telling us. Inflation as a whole is not far off during that time frame. As they add more options and tech costs go up. Housing has gone up, shoot, have you been to the grocery store? Everything is up 20%. This isn’t some pay for the EV ploy like some of you tin hat wearing people think. It sucks, but when things start to balance then prices will stay flat and discounts will happen to help off set. Put down the pipe man…
Mary Barra and Mark Reuss already stated that profits from trucks and fullsize SUV are being put toward EV. They publicly stated that fact. Trucks and fullsize SUV are their only truly reliable profit generators. They are openly exploiting those customers.
People need to STOP BUYING THEM!!!! People were financing their down payment for f&$k sakes. Let them rot on the lots for 250 days like a Grand Cherokee or Wagoneer and watch what happens to prices. When dealerships can’t afford their floor plan costs anymore, things will change. Every guy and his dog got approved for loans but that is changing.
The problem is: ignorant people keep buying them and most are financing them for 6 or 7 years which is completely stupid! Others are content on paying $60k for a $40k truck. Foolish!!!
In 2018 I bought a fully loaded SLT with 6.2L foe $45k out the door. Now they are pushing $65k to $70k fully loaded. This guy will wait patiently. “My momma didn’t raise no fool!”
In 2016 bought a Yukon Denali XL for $91,000. Saw a YukonXL Ultimate today in Calgary for $133,600!!!! World prices are crazy!