mobile-menu-icon
GM Authority

Chevy Blazer Sales Flat, But Ahead of Dodge, Nissan, Subaru, Mazda During Q4 2023

Chevy Blazer sales increased in the United States but decreased in Canada and Mexico during the fourth quarter of 2023, with 60 deliveries recorded in Colombia.

Chevrolet Blazer Sales - Q4 2023 - United States

In the United States, Chevrolet Blazer deliveries totaled 16,653 units in Q4 2023, a decrease of about 0 percent compared to 16,631 units sold in Q4 2022.

During the complete 2023 calendar year, Blazer sales decreased about 3 percent to 65,511 units.
MODEL Q4 2023 / Q4 2022 Q4 2023 Q4 2022YTD 2023 / YTD 2022 YTD 2023 YTD 2022
BLAZER +0.13% 16,653 16,631 -2.58% 65,511 67,246

Chevrolet Blazer Sales - Q4 2023 - Canada

In Canada, Chevrolet Blazer deliveries totaled 904 units in Q4 2023, a decrease of about 7 percent compared to 970 units sold in Q4 2022.

During the complete 2023 calendar year, Blazer sales increased about 15 percent to 4,045 units.
MODEL Q4 2023 / Q4 2022 Q4 2023 Q4 2022YTD 2023 / YTD 2022 YTD 2023 YTD 2022
BLAZER -6.80% 904 970 +15.47% 4,045 3,503

Chevrolet Blazer Sales - Q4 2023 - Mexico

In Mexico, Chevrolet Blazer deliveries totaled 229 units in Q4 2023, a decrease of about 44 percent compared to 410 units sold in Q4 2022.

During the complete 2023 calendar year, Blazer sales decreased about 25 percent to 866 units.
MODEL Q4 2023 / Q4 2022 Q4 2023 Q4 2022YTD 2023 / YTD 2022 YTD 2023 YTD 2022
BLAZER -44.15% 229 410 -25.34% 866 1,160

Chevrolet Blazer Sales - Q4 2023 - Colombia

In Colombia, Chevrolet Blazer deliveries totaled 60 units in Q4 2023, a decrease of about 37 percent compared to 95 units sold in Q4 2022.

During the complete 2023 calendar year, Blazer sales decreased about 34 percent to 310 units.
MODEL Q4 2023 / Q4 2022 Q4 2023 Q4 2022YTD 2023 / YTD 2022 YTD 2023 YTD 2022
BLAZER -36.84% 60 95 -34.46% 310 473

Shown here is the refreshed 2023 Chevy Blazer in the sporty RS trim level, featuring revised front and rear fascias, different LED headlights and taillights, and a new infotainment display.

Competitive Sales Comparison (USA)

Chevy Blazer sales moved the Bow Tie brand’s midsize crossover up a spot from the previous quarter to 13th place during Q4 2023 when ranked by sales volume in the midsize mainstream crossover segment that contains a crowded field of 23 entries.

The Jeep Grand Cherokee, comprised of the two-row Grand Cherokee and the longer, three-row Grand Cherokee L, led this segment again with a 22 percent bump in sales year-over-year to 61,723 units. The Ford Explorer (see running Ford Explorer sales) placed second with a five percent dip to 48,667 units. The Hyundai Santa Fe followed in third with a six percent uptick to 35,412 units. The Ford Edge (see running Ford Edge sales) took fourth with a 98 percent jump to 35,397 units, and the Toyota Highlander placed fifth with a 46 percent drop to 31,365 units. Meanwhile, the Chevy Traverse (see running Chevy Traverse sales), the Blazer’s C1 platform mate, took 11th place with a 17 percent slide to 22,556 units. In contrast, the Chevy Blazer (see running Chevy Blazer sales) placed 13th with flat sales for 16,653 deliveries. Finally, the GMC Acadia (see running GMC Acadia sales), the Blazer’s other corporate cousin, took 18th with a 23 percent drop to 10,774 units.

Sales Numbers - Midsize & Full-Size Mainstream Crossovers - Q4 2023 - USA

MODEL Q4 23 / Q4 22 Q4 23 Q4 22 Q4 23 SHARE Q4 22 SHARE YTD 23 / YTD 22 YTD 23 YTD 22
JEEP GRAND CHEROKEE +21.50% 61,723 50,800 12% 11% +9.51% 244,594 223,345
FORD EXPLORER -5.37% 48,667 51,430 9% 11% -10.05% 186,799 207,673
HYUNDAI SANTA FE +5.83% 35,412 33,460 7% 7% +10.02% 131,574 119,589
FORD EDGE +98.39% 35,397 17,842 7% 4% +24.14% 106,098 85,465
TOYOTA HIGHLANDER -46.25% 31,365 58,354 6% 12% -23.91% 169,543 222,805
HYUNDAI PALISADE +61.91% 30,652 18,932 6% 4% +8.25% 89,509 82,688
VOLKSWAGEN ATLAS +461.66% 30,139 5,366 6% 1% +16.64% 95,675 82,025
HONDA PILOT +8.92% 27,901 25,615 5% 5% +0.73% 100,298 99,567
KIA TELLURIDE -2.94% 26,784 27,595 5% 6% +10.89% 110,765 99,891
TOYOTA GRAND HIGHLANDER * 23,660 * 5% 0% * 48,036 0
CHEVROLET TRAVERSE -17.29% 22,556 27,271 4% 6% +27.42% 123,555 96,965
KIA SORENTO -3.70% 20,999 21,806 4% 5% +2.57% 88,625 86,406
CHEVROLET BLAZER +0.13% 16,653 16,631 3% 4% -2.58% 65,511 67,246
DODGE DURANGO -1.74% 15,614 15,890 3% 3% +24.83% 69,196 55,433
NISSAN PATHFINDER -24.71% 15,268 20,280 3% 4% +23.93% 71,710 57,862
SUBARU ASCENT -22.73% 13,662 17,682 3% 4% -4.96% 60,543 63,704
MAZDA CX-90 * 13,553 * 3% 0% * 30,821 0
GMC ACADIA -22.72% 10,774 13,942 2% 3% +25.10% 66,322 53,014
HONDA PASSPORT -5.05% 10,155 10,695 2% 2% +5.32% 43,502 41,306
MITSUBISHI OUTLANDER -14.17% 8,979 10,461 2% 2% +3.81% 42,501 40,942
TOYOTA VENZA -25.89% 7,820 10,552 2% 2% -11.21% 29,907 33,683
NISSAN MURANO -37.24% 4,831 7,697 1% 2% +3.53% 31,137 30,074
MAZDA CX-9 -99.90% 11 11,111 0% 2% -49.53% 17,451 34,580
TOTAL +8.27% 512,575 473,412 +7.40% 2,023,672 1,884,263

The Blazer earned a three percent segment market share, down one percentage point year-over-year. The Grand Cherokee posted a 12 percent market share, up one percentage point, followed by the Explorer with a nine percent share, down two percentage points. The Santa Fe maintained a seven percent share, while the Edge also posted a seven percent share, though up three percentage points and the Highlander held a six percent share, down six percentage points. The Traverse earned a four percent share, down two percentage points, and the Acadia held just a two percent share, down one percentage point.

GM sales in this segment (Chevy Blazer sales combined with the Traverse and Acadia) fell 14 percent to 49,983 units for a combined nine percent market share, placing fifth overall.

Sales Numbers - GM Midsize & Full-Size Mainstream Crossovers - Q4 2023 - USA

MODEL Q4 23 / Q4 22 Q4 23 Q4 22 Q4 23 SHARE Q4 22 SHARE YTD 23 / YTD 22 YTD 23 YTD 22
CHEVROLET TRAVERSE -17.29% 22,556 27,271 45% 47% +27.42% 123,555 96,965
CHEVROLET BLAZER +0.13% 16,653 16,631 33% 29% -2.58% 65,511 67,246
GMC ACADIA -22.72% 10,774 13,942 22% 24% +25.10% 66,322 53,014
TOTAL -13.59% 49,983 57,844 +17.57% 255,388 217,225

Meanwhile, the Ford Edge and Explorer duo posted a sales bump of 21 percent to 84,064 units for a combined 16 percent segment share to take second place overall.

Sales Numbers - Ford Midsize & Full-Size Mainstream Crossovers - Q4 2023 - USA

MODEL Q4 23 / Q4 22 Q4 23 Q4 22 YTD 23 / YTD 22 YTD 23 YTD 22
FORD EDGE +98.39% 35,397 17,842 +24.14% 106,098 85,465
FORD EXPLORER -5.37% 48,667 51,430 -10.05% 186,799 207,673
TOTAL +21.35% 84,064 69,272 -0.08% 292,897 293,138

Hyundai, with the Palisade and Santa Fe, and Kia, with the Sorento and Telluride, saw combined deliveries of 113,847 units as sales rose 12 percent for a combined 22 percent segment share to again lead this space and account for over two-fifths of all sales.

Sales Numbers - Hyundai and Kia Midsize & Full-Size Mainstream Crossovers - Q4 2023 - USA

MODEL Q4 23 / Q4 22 Q4 23 Q4 22 YTD 23 / YTD 22 YTD 23 YTD 22
HYUNDAI PALISADE +61.91% 30,652 18,932 +8.25% 89,509 82,688
HYUNDAI SANTA FE +5.83% 35,412 33,460 +10.02% 131,574 119,589
KIA SORENTO -3.70% 20,999 21,806 +2.57% 88,625 86,406
KIA TELLURIDE -2.94% 26,784 27,595 +10.89% 110,765 99,891
TOTAL +11.84% 113,847 101,793 +8.21% 420,473 388,574

Sales of Toyota’s Highlander, Grand Highlander, and Venza slipped nine percent for a combined 62,845 deliveries for a 13 percent segment share for fourth place overall.

Sales Numbers - Toyota Midsize & Full-Size Mainstream Crossovers - Q4 2023 - USA

MODEL Q4 23 / Q4 22 Q4 23 Q4 22 YTD 23 / YTD 22 YTD 23 YTD 22
TOYOTA HIGHLANDER -46.25% 31,365 58,354 -23.91% 169,543 222,805
TOYOTA GRAND HIGHLANDER * 23,660 * * 48,036 0
TOYOTA VENZA -25.89% 7,820 10,552 -11.21% 29,907 33,683
TOTAL -8.80% 62,845 68,906 -3.51% 247,486 256,488

Combined sales of Honda’s Passport and Pilot were up five percent to 38,056 units for a seven percent segment share.

Sales Numbers - Honda Midsize & Full-Size Mainstream Crossovers - Q4 2023 - USA

MODEL Q4 23 / Q4 22 Q4 23 Q4 22 YTD 23 / YTD 22 YTD 23 YTD 22
HONDA PASSPORT -5.05% 10,155 10,695 +5.32% 43,502 41,306
HONDA PILOT +8.92% 27,901 25,615 +0.73% 100,298 99,567
TOTAL +4.81% 38,056 36,310 +2.08% 143,800 140,873

Meanwhile, combined sales of the Nissan Murano and Pathfinder were down 28 percent for 20,099 deliveries to claim a four percent segment share.

Sales Numbers - Nissan Midsize & Full-Size Mainstream Crossovers - Q4 2023 - USA

MODEL Q4 23 / Q4 22 Q4 23 Q4 22 YTD 23 / YTD 22 YTD 23 YTD 22
NISSAN MURANO -37.24% 4,831 7,697 +3.53% 31,137 30,074
NISSAN PATHFINDER -24.71% 15,268 20,280 +23.93% 71,710 57,862
TOTAL -28.16% 20,099 27,977 +16.96% 102,847 87,936

The two Stellantis nameplates, the Dodge Durango and Jeep Grand Cherokee, saw combined sales grow 16 percent to 77,337 units for a 15 percent segment share to take third place overall.

Sales Numbers - Stellantis Midsize & Full-Size Mainstream Crossovers - Q4 2023 - USA

MODEL Q4 23 / Q4 22 Q4 23 Q4 22 YTD 23 / YTD 22 YTD 23 YTD 22
DODGE DURANGO -1.74% 15,614 15,890 +24.83% 69,196 55,433
JEEP GRAND CHEROKEE +21.50% 61,723 50,800 +9.51% 244,594 223,345
TOTAL +15.96% 77,337 66,690 +12.56% 313,790 278,778

Finally, sales of the two Mazda entries, the CX-9 and CX-90, posted 13,564 cumulative deliveries for a combined three percent segment share as the CX-90 indirectly replaced the discontinued CX-9.

Sales Numbers - Mazda Midsize & Full-Size Mainstream Crossovers - Q4 2023 - USA

MODEL Q4 23 / Q4 22 Q4 23 Q4 22 YTD 23 / YTD 22 YTD 23 YTD 22
MAZDA CX-9 -99.90% 11 11,111 -49.53% 17,451 34,580
MAZDA CX-90 * 13,553 * * 30,821 0
TOTAL +22.08% 13,564 11,111 +39.60% 48,272 34,580

Out of the 11 manufacturers represented in this space of 23 entries, eight offer multiple models. However, some automakers with just one model in this segment sometimes outsell them. Here is the overall rank of automakers, in order:

  • Hyundai Motor Group – 22 percent segment share, four models
  • Ford – 16 percent share, two models
  • Stellantis – 15 percent share, three models
  • Toyota – 13 percent share, three models
  • GM – 9 percent share, three models
  • Honda – 7 percent share, two models
  • VW – 6 percent share, one model
  • Nissan – 4 percent share, two models
  • Subaru – 3 percent share, one model
  • Mazda – 3 percent share, two models
  • Mitsubishi – 2 percent share, one model

The midsize mainstream crossover segment, comprised of models with a starting price in the vicinity of $30K, grew eight percent to 512,575 units during Q4 2023. That means Chevy Blazer sales underperformed the segment average.

2024 Chevrolet Blazer RS interior

The GM Authority Take

Chevy Blazer sales were flat during the fourth quarter of 2023 as inventory supply of the midsize crossover recovered with strong numbers in November, placing 13th among 23 entries. Overall, GM placed fifth among 11 automakers with a nine percent share when combining Chevy Blazer sales with the Traverse and those of the GMC Acadia. We expect the next-generation 2024 Chevy Traverse and all-new 2024 GMC Acadia to improve The General’s ranking here once their respective launches are fully underway.

About Chevy Blazer

The 2024 Chevy Blazer arrives with a few changes and updates, including standard heated front seats across the lineup and a new paint color complimented by five interior colorways.

Furthermore, 2024 Blazer Arctic Packages get expanded availability. Originally offered on the 3LT trim level for 2023, the Arctic Package 1 and 2 are now both available on the 2LT trim for 2024.

GM Authority has learned that the Chevy Blazer will not offer a new range-topping High Country trim level, though we think the automaker should.

This past August, the Chevy Blazer was noted for having top-quality seats by data analytics firm J.D. Power, and the Blazer won the Strategic Vision 2023 Total Quality Impact award in the full-size utility category.

However, the 2024 Chevy Blazer lost its Consumer Reports “recommended” rating due to below-average reliability.

While it initially looked like GM might not even make a 2025 Chevy Blazer, GM Authority has confirmed that GM will indeed offer a 2025 Blazer for North America, though no significant changes are expected for the ICE-powered Blazer.

The Blazer offers two engine options, including the turbocharged 2.0L I4 LSY gasoline engine, which is rated at 230 horsepower and 258 pound-feet of torque, along with the naturally aspirated 3.6L V6 LGX gasoline engine, which is rated at 308 horsepower and 270 pound-feet of torque.

2024 Chevrolet Blazer EV SS

In July 2022, the 2024 Chevy Blazer EV made its official debut, ushering in the Bow Tie brand’s mass-market electric crossover. Headlined by a maximum GM-estimated range of 320 miles from a full charge, the Chevy Blazer EV will be available in front-, rear- and all-wheel drive configurations, while the trim level lineup will include 1LT, 2LT, RS, and Blazer EV SS, along with a Police Pursuit Vehicle (PPV) model for law enforcement, making it the quickest police package ever offered by Chevy.

Chevrolet is even bringing back a Super Sport model with the first-ever 2024 Chevy Blazer EV SS. A standard dual-motor powertrain delivers up to 557 horsepower and 648 pound-feet of torque in the crossover, enabling a zero to 60 mph time of under four seconds in the Wide Open Watts (WOW) acceleration setting. Additional performance-focused features include a specific sport-tuned chassis and Brembo front brakes.

The Chevy Blazer EV is among NACTOY’s “Best of 2024” list, being among the 25 vehicles advancing to the finalist round of the 30th annual North American Car, Truck, and Utility Vehicle of the Year Awards and one of 10 semifinalists for 2024 North American Utility Vehicle of the Year.

The Chevy Blazer EV was also named the 2024 MotorTrend SUV of the Year. The publication says that the 2024 Blazer EV is “easy to drive, easy to live with, easy to use,” offering a “fiery” design with real “swagger.”

With the Blazer EV now on sale (see running Chevy Blazer EV sales), we look forward to seeing how the Blazer EV performs in the marketplace — especially compared to ICE-powered Chevy Blazer sales — and the impact of the coveted high-performance Blazer SS model.

2024 Chevrolet Blazer EV SS

About The Numbers

Vince grew up in a GM family, likes manuals, and thinks this is the golden age of the automobile.

Subscribe to GM Authority

For around-the-clock GM news coverage

We'll send you one email per day with the latest GM news. It's totally free.

Comments

  1. I bought my first new vehicle a chevy blazer in 2019. I’ve had a humming/clunking sound at 1500 rpm that the dealer said they could not hear for about a year and a half now. I know my vehicle can’t be the only 2019 blazer that has this problem. Very disappointed with chevy dealership not fixing my vehicle so this will be my last chevy I purchase.

    Reply
  2. @ Diane Nadeau every car from every manufacturer has issues…if I where you I would take my 2019 Blazer to a LOCAL INDEPENDENT MECHANIC and have him/her look at you engine noise and see if can hear anything and tell you what the problem is, and then if there is a problem have your mechanic do a written report that you can take to the stealership ahem cough dealership and have them look at his written report of you Blazer and if the local mechanic will do it have him call the dealership as well explaing the problem! Then if the dealership still says there is nothing wrong they are liars and trying to get out of doing warranty work, then you can contact GM corporate! That’s what I would do.

    Reply

Leave a comment

Cancel