GM is aiming to transition its entire light-duty vehicle fleet to zero tailpipe emissions by the 2035 timeframe, and to that end, the automaker has a long list of new all-electric models coming down the pipe. That said, The General recently announced plans to reintroduce plug-in hybrid electric vehicles (PHEV) to the North America market as a means of meeting rising fuel economy and emissions standards during the EV transition.
The announcement was made by company CEO Mary Barra as part General Motors’ Q4 2023 earnings report.
“Our forward plans include bringing our plug-in hybrid technology to select vehicles in North America,” Barra said. “Let me be clear, GM remains committed to eliminating tailpipe emissions from our light-duty vehicles by 2035, but in the interim, deploying plug-in technology in strategic segments will deliver some of the environmental benefits of EVs as the nation continues to build its charging infrastructure.”
Barra went on to state that the new PHEV models will help The General “comply with the more stringent fuel economy and tailpipe emission standards that are being proposed,” adding that the technology will be delivered “in a capital and cost-efficient way because the technology is already in production in other markets.”
Just last week, GM Authority explored the possibility that GM would reintroduce hybrid models to North America, arguing that while hybrids weren’t impossible, the technology wasn’t totally viable either, largely as a result of timing and cost.
With regard to potential sources of new PHEV powertrain tech, SAIC-GM will offer a plug-in hybrid option for the upcoming 2025 Chevy Equinox slated for sale in the Chinese market. Specs include a turbocharged 1.5L internal combustion engine and 140 kW electric motor, with a lithium iron phosphate battery pack. Additionally, a mild hybrid variant of the all-new Chevy Traverse is also expected for sale in China.
It was recently reported that the EPA had sent a new fuel economy standards proposal to the White House for review, which included a 56-percent reduction in projected fleet average emissions for the 2027 through 2032 model years compared to the 2026-model-year requirements. The proposal may also mandate that 60 percent of automaker production be dedicated to EVs by 2030.