Following a 12-5 regular season record – which ties their franchise record for most wins in a single regular season – the Detroit Lions are headed to the 2023 NFC Championship Game to play the San Francisco 49ers for a shot to play in Super Bowl LVIII against the 2023 AFC Championship winner. Due to the historic struggles the franchise has faced for much of its existence, many Lions fans are ecstatic at the chance to win a Super Bowl, and now, GM is showing its support for the NFC North winners.
In a post to social media, General Motors showed off an altered version of its iconic GM logo atop the Renaissance Center in Detroit, Michigan. More specifically, the GM logo boasts a lion’s tail, a nod of support to the Detroit Lions in their upcoming endeavors.
“It’s an exciting time for Detroit,” Cross Brand Marketing Vice President Joe Jacuzzi was quoted as stating in a recent Detroit Free Press article. “At GM we are excited to share our Lion’s pride with the city, and our fellow Lions fans.”
It’s worth noting that Dan Campbell’s Detroit Lions have made a remarkable turnaround since Week 9 of the 2022 season.
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In other Renaissance Center-related news, GM Authority recently reported that The General’s iconic world headquarters were undergoing a renovation of sorts. In fact, some folks began wondering if the Detroit-based automaker was preparing to leave after its neon-blue GM signs were removed. However, GM has since confirmed that there is nothing symbolic about the lack of its logo atop the building.
Quite the contrary in fact, as the automaker is simply performing routine maintenance. In addition, while the screens were down, The General decided to update the existing frames with new LED technology.
Notably, General Motors has been working on the project for some time now, and expects everything to be in working order by early 2024.